The Backlash Begins

The Backlash Begins

Look At This Fucking Startup


Back in May, when Brooklyn’s hipster Northside Festival announced it would devote two days to the borough’s new creative class, CEO Scott Steadman explained it thusly, “A few years back, people would be graduating college and launching bands and today we feel as often one roommate will be launching a band and the other will be launching a new app or a new website.”

But without a Startup Carles, there was no one to question how alt-coder bros could stay “authentic” “disruptive” within their “personal [company] brand.” Thankfully, one intrepid anthropologist has drawn out the similarities between the two self-stylized tribes, both driven by their ability to adopt the next big thing before anyone else. Read More