I Tumbl For You

I Tumbl For You

Tumblr’s David Karp Apparently Doesn’t Consider Profitability a Particularly Important Metric

Man with the plan? (Photo: Twitter/SuccessMag)

When you’re as stylish as Tumblr CEO David Karp, who needs to sweat the small stuff? Case in point: his company’s profitability. During an interview at a conference hosted by paidContent, he informed the audience that Tumblr isn’t making money—but it’s “not a metric that is particularly important to us.”

But don’t panic, investors: Mr. Karp added that the company will “absolutely” become profitable, eventually. At some point. Read More

I Tumbl For You

Petition for Tumblr to Stop ‘Alienating Their Entire Userbase’ Gets More Than 18,000 Signatures

Screen Shot 2013-01-28 at 4.33.26 PM

Late last week, David Karp announced a number of changes to Tumblr triumphantly billed as “An upgrade, years in the making…” In order to make room for “BIG new” features, such as customizable drag-and-drop photoset creation, faster uploads, and inline reblogging, he said, “we’ve reduced creation on Tumblr to its essence, while carrying over every single feature.”

But a number of Tumblr users–more than 18,000 of them, in fact–don’t see the change as an improvement. They’ve signed a petition on–a platform more typically used to advocate for social justice–to “Undo the 1/24/2013 update that screwed up the posting procedure.” Read More

I Tumbl For You

Tumblr Shamed ‘For Desecration of the American Way of Life’ by New York City Carpenters Union

Screen shot 2012-12-17 at 11.06.25 AM

There is currently an inflatable rat stationed outside Tumblr’s offices on 35 East 21st Street, according to one of the building’s occupants. The New York City District Council of Carpenters has installed the familiar oversized rodent as a symbol of what the union calls a “labor dispute” with Tumblr.

Matthew Schmitz, a deputy editor at First Things, which has an office near Tumblr’s, reported the dispute on Twitter, posting a photo of a flyer being handed out this morningRead More

I Tumbl For You

Fred Wilson: I’ve Seen GeoCities. And You, Tumblr, Are No GeoCities

XKCD's Geocities tribute (Photo: Inquisitr

At yesterday’s Ad Tech New York conference, Union Square Ventures investor Fred Wilson dismissed the notion that Tumblr will go the way of GeoCities. Mr. Wilson should know: he invested in both.

Although the two platforms, which both grew out of empowering community and self-expression, may share a similar trajectory–explosive traffic, scads of funding, sky high valuations–he argued that Tumblr has modern social media’s emphasis on the news feed (for elegance of consumption) combined with a different approach to advertising.  Read More