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Groupthink

Groupthink

GroupMe ‘Experiences’ Helps Friends with the Dreaded Task of Splitting the Bill for Events

1-Experiences by GroupMe Homepage

A little less than a year after being acquired by Skype for an estimated $80 million, GroupMe’s* founders Jared Hecht and Steve Martocci are still in startup mode. Today the company released “Experiences by GroupMe,” the biggest expansion beyond its core group messaging function.

The service, which was released to select New York users this morning, offers groups of friends a handpicked list of events like, say, a concert, dinner, or UCB improv showcase in Central Park. Each event comes with an “I want to do this” button and lets users create a landing page with a unique URL to recruit friends to sign up. Experiences then lets you split the bill–using standard Visa, Amex, and Mastercard options that won’t charge your card until all the spots have been reserved. Better still, GroupMe builds a group around the event for you to communicate with everyone who’s attending.

“We own the experience end-to-end,” Mr. Hecht told Betabeat over the phone. Read More

Groupthink

Challenge from New York-Based Groupie Latest In Saga of GroupMe’s Trademark Woe

(groupie.co)

New York-based Groupie LLC, “makers of the popular Groupie group messaging app” which we’ve never heard of but says it serves a million in-app messages a day to 60,000 users and growing, has formally challenged the trademark application filed by high-profile local group messengers GroupMe.

This is actually not the first time GroupMe has run into trademark trouble; back in February, GroupMe employees named a Github repository after their hero, singer/songwriter John Mayer, whose lawyers promptly repaid the compliment with a cease-and-desist letter. (GroupMe desisted, renaming the library after Mayor Quimby of the Simpsons, which to the best of our knowledge has gone unchallenged by Fox.) Read More