The leaked screenshots from Apple of the project codenamed “HealthBook” have whipped up excited talk about possible wearables from Apple in the near future. But when enough people are generating larger and more sophisticated sets of personal health data, the question isn’t if, but when marketers will arrive to begin buying and selling Read More
We all know the folks at Facebook aren’t saints. Just in the past few months, they’ve steamrolled smaller startups, bribed third-rate celebs to use their product, and decided not to allow ads for marijuana. Who’s afraid of a little pot?!
And this viral video (which is blowing up this week) says Facebook’s system of likes for companies might be tainted. Read More
Look at what Bill Hader has done! His string of commercials for T-Mobile, which touts the carrier’s upgrade program, is catching ire from New York Attorney General Eric Schneiderman for “belittling” cell phone theft. The ad shows the former SNL actor getting mugged for his phone–until the robber sees how old the phone is and tries to return it. Read More
When it comes to advertising, it’s hard out there for a porn company–not that one of the Internet’s biggest porn websites really needs to advertise itself. As all those pearl-clutchy “Vine’s Porn Problem” posts will tell you, porn is everywhere on the Internet, and most of those NSFW videos can be viewed on PornHub, a popular adult video streaming site.
Now, BuzzFeed reports that PornHub has created a totally SFW Super Bowl ad, only to have it harshly rejected by the bigwigs at CBS. (We’ve reached out to CBS in order to independently verify that it rejected the ad.) Read More
By the logic of Hollywood tech spokespersoning, the proper way to hawk a new device is either through (1) an exaggeration of your public persona or (2) playing against type. Hence domestic anime character Zooey Deschanel reaching new heights of adorkability using Siri ordering tomato soup in her pajamas or motherfucking movie star Samuel L. Jackson yuppie-ing out on the iPhone over the temperature of his gazpacho.
Samsung’s new Galaxy Note 10.1 commercial, hawking its flagship Android tablet, however, fails to employ either of those approaches with writer/poet/Ivy League student/film teacher/director/musician/actor/producer/artist, James Franco. Rather, the low-energy new spot supposedly directed by Mr. Franco and running approximately one billion light years long, pretty much just goes through what we imagine is actually a typical day for self-serious Renaissance Manspirant. Read More
Perhaps disgruntled Yammer CEO David Sacks was right. With so few good ideas out there to execute on, perhaps we really are in the twilight of Silicon Valley. And even if a company does have a good idea, don’t even mention the M word (monetization, spoken in a whisper), lest you incite the rabid boos of the NYC tech set.
But we have to imagine that this end-times mentality is what led a Michigan startup to hinge its entire business on getting companies to advertise on toilet paper. It’s a more literal take on the term “crappy advertising.” Read More
Sometimes when it’s a boring news day, we like to troll the depths of Craigslist for story ideas, and today we unearthed quite a gem. It’s an ad posted to the NYC jobs section, seeking “mobile ambassadors” for the Valley-based startup Veetle, a Viddy-like service that allows users to stream live video clips.
Of course, you need active users to build a successful service like Veetle. If Reddit built their site with an army of fake accounts, Veetle will build its platform with an army of beautiful people, ugly users be damned.
“We’re looking for actors and actresses to be Mobile Ambassadors – aka use our free mobile app to broadcast their lives on a semi-regular basis,” reads the ad entitled “Good looking people needed.” “You will use the mobile app to to broadcast live (can be anything – trips to the store, gyms, conversations, anything random in your life… ).” Because who wants to watch ugly people doing mundane things? Read More
It’s one thing to fake intergalactic advertising like the hoaxsters at Rolling Rock did back in 2008 with moonvertising, but actually carrying through with the plan is a whole other thing entirely. When the National Geographic channel heard about Tweets in Space, a program spearheaded by two artists who plan to beam tweets to planet GJ667Cc, they decided to jump on the bandwagon. But, of course, it’s not all in the name of science.