I'll Tumbl For You
Chief Yahoo Marissa Mayer looked pretty damn chipper as she took the stage in a small room overlooking Times Square, late yesterday afternoon.
Technically, the press had gathered for the announcement of a revamped Flickr. (It’s biggr! It’s spectaculr!) An entire lounge had been papered over with giant images pulled from the service, and in the square below a mob of T-shirt-wearing fans/paid actors were jumping up and down and hollering and waving Flickr signs in celebration.
But with David Karp slouched in the front row, it was clear this was about more than the addition of full-bleed photos to a decade-old service.
You could wrap yourself in a grey hoodie, but there’s no way to avoid the David Karp-Marissa Mayer PR charm offensive. Taking a breaking from reading US Weekly to moms, ABC News’ Good Morning America had the pair on earlier today to discuss their “match made in digital heaven.” Anchor George Stephanopoulos breathlessly proclaimed the $1.1 billion deal “could change” the way we use the Internet and labeled Mr. Karp as a “hipster high school dropout” before introducing them for an in-studio interview.
Marco’s confident Tumblr made the right call: “This is clearly what David believes is best for his product. On such big decisions, he hasn’t been wrong yet. This time, though, I don’t have any doubts.” [Marco.org]
Dave Winer, on the other hand: “When you sell your company, no matter what promises were made, you sold it. It’s theirs now. They will do what they want to with it. Promises don’t matter.” [Scripting News]
Sounds like former Tumblr president John Maloney is just irked he’s being left out of the story. [Twitter]
Fab is reportedly raising a round somewhere in the ballpark of $250 million to $300 million, pushing the company’s valuation north of a billion dollars. [Wall Street Journal]
The Senate, meanwhile, says Apple dodged, oh, about $44 billion in taxes. [Politico]
Yahoo! is taking over New York, whether you like it or not. After the long-awaited announcement that the old school web giant had purchased Alley darling Tumblr for a cool $1.1 billion, the company held a press event in Times Square to make another big declaration: Yahoo! will be consolidating its local offices into a giant hub in the old New York Times building. It’s no Googleplex, but it’ll do.
I'll Tumbl For You
In Pride and Prejudice, before achieving her happy ending with Mr. Darcy, Lizzie Bennett receives a marriage proposal from Mr. Collins, a toadying little man who offers a lifetime of a) stability and b) teeth-grinding annoyance. She turns him down, and her friend Charlotte promptly snaps him up. A 27-year-old woman of limited means in 18th century England, she’s realistic about her options and grabs her best bet with both hands.
Let’s not kid ourselves that Yahoo! is anything other than a Mr. Collins.
I'll Tumbl For You
The official announcement just hit the newswires. Yahoo has acquired Tumblr for $1.1 billion, “substantially all of which is payable in cash.” Because really, who wants to bet on the stability of Yahoo’s stock price?
In the press release, CEO Marissa Mayer tries desperately to explain the acquisition in any way she can besides admitting Yahoo wants to drink the blood of the young: ”Yahoo is the Internet’s original media network. Tumblr is the Internet’s fastest-growing media frenzy. Both companies are homes for brands – established and emerging.”
“The inevitable next step is for Kim Kardashian to sit on the board of a tech start-up, host a global-poverty-awareness event and write a book on behavioral neuroscience.” [New York Times]
The tax man’s hanging round Apple’s door, and now Tim Cook is due to appear before Congress on the matter. [Telegraph]
For her science fair project, this teenaged girl invented a supercapacitor that could maybe, with further development, charge your electronics lightening fast. Everyone’s now feeling pretty bad about their baking soda volcano, huh? [Jezebel]
Matt Mullenweg says that talk of Yahoo buying Tumblr sent WordPress imports from Tumblr skyrocketing, from 400-600 posts per hour to 72,000 on Sunday. Of course, that could’ve just been one really dedicated porn reblogger. [AllThingsD]
Tumblr users are having a collective meltdown to rival The China Syndrome (only onetime Yahoo users are old enough to get that joke). [Buzzfeed]
I'll Tumbl For You
Looks like there might be a suitor waiting in the wings for Tumblr, that scatterbrained belle of the ball. He’s a real gray-hair, though. According to AllThingsD, the blogging site is talking to Yahoo about the possibilities for an alliance, an investment or even a lock-stock-and-barrel purchase. Ad Week says the highly hypothetical price tag could be as much as a billion dollars.
At this point, it might be easier to keep a list of the startups Yahoo hasn’t considered acquiring.
The White House has tapped Twitter’s former legal director Nicole Wong for chief privacy officer, a newly created position. Before joining Twitter six months ago, she was at Google where her nickname was “The Decider.” [ReadWrite]
Yahoo reportedly really really wants out of its search deal with Microsoft because it’s killing the company’s revenue. [WSJ]
Betaworks’ first game, Dots, has racked up 1 million downloads in its first week of release. [TechCrunch]
Syria’s government said it’s working to repair the country’s connection to the Internet. Who is faster with customer service: Syria or Time Warner? [CNN]
In an effort to get more people back into its brick-and-mortar stores, Target is rolling out deals on people’s Facebook News Feeds that you can take to the store and redeem. [AdAge]
Guess Marissa Mayer was sick of hearing about whether her truncated maternity leave was good for women. The Wall Street Journal reports that, if you can manage to work at Yahoo and remain upbeat about life enough to reproduce, you’ll now benefit from new-and-improved perks for new parents (though Google’s is still better).