We all got punked.
WhoDat.biz, the silly site claiming to be Kanye West’s newest startup, is not in fact affiliated with the rapper. Everyone from The Washington Post to Ars Technica to BuzzFeed to our very own Betabeat got swept up in the WhoDat madness–which is probably exactly what the unknown architects behind WhoDat wanted.
404s and Heartbreak
Have you ever thought, “Domain lookup tool Whois works well as a service, but I wish it had a little more SWAG?” Or perhaps, “I like Whois, but it just doesn’t yell at me in caps lock enough.” Luckily Kanye West has you covered, with the launch of his new startup, WhoDat.biz (no it’s seriously called that though).