Wedding Season

‘Brideside’ Is Basically the Warby Parker of Bridesmaid Dresses

A bridal party styled by Brideside. (Brideside)

Weddings might be inherently traditional, but that doesn’t mean the industry is devoid of #tech. Zola made an app that’s basically Tinder for wedding gifts. Brides are wearing Google Glass as they walk down the aisle. Oh, and this job exists.

But wait, there’s more! Last week, Betabeat learned about Brideside, an online retailer disrupting the way women shop for bridesmaid dresses. Similar to the way Warby Parker has its much-praised Home Try-On program, Brideside lets bridesmaids browse dresses online, and then physically try them on in the comfort of their own homes. Read More

Rise of the Drones

Congressman Hires Drone to Film Wedding Despite FAA Ban

Mr. Maloney. (Wikipedia)

In what we assume was an attempt to wow his wedding-obsessed Pinterest followers, Rep. Sean Patrick Maloney (D-N.Y.) paid to have his nuptials recorded by a camera mounted on a drone, CBS reports.

The only problem, sadly, is that the Federal Aviation Administration bans the use of drones for commercial purposes — like, say, charging people for aerial wedding videography. The FAA now appears to be investigating the incident, Philly.com reports. Read More

Wedding Season

Zola’s New App is Basically Tinder For Wedding Gifts

No, that pot's not going to send you a creepy "hey ;)" message. (Zola)

In the old days — before weddings were all about #tech — you had to go to an actual, physical store to compile the items on your wedding registry. Now, it’s as easy as swiping left or right on an app.

Zola is a service that lets couples create customized online wedding registries. Within one registry, users can ask their guests to buy them items from any number of stores (including Zola’s own collections), as well as intangible gifts like “couple’s massage” or “honeymoon fund.”

They can further customize the registry by adding personalized photos and notes to their guests about why they chose particular gifts. Once the gifts are purchased, couples can even decide exactly when they want the gifts to be delivered. Read More

Social Mediocrity

Of Course There Are Now Wedding Social Media Consultants Who Charge $3k

Who knew this Glass-lover could be a trendsetter? (Screengrab: okglassido.com)

The American wedding’s rapid explosion into a twisted, expensive and myopic consumerist bonanza, thanks in no small part to the Internet, is nothing new. But this paying position certainly is.

The job is called “social media wedding concierge” and it occupies a spot in the pointless event planning pantheon somewhere near “personal flower coordinator” and “prom consultant.”

What does a social media wedding concierge (a SMWC, if you will, because we don’t have all day) actually do? According to a screengrab captured by Huffington Post editor Bianca Bosker, here’s what: Read More

startup rundown

Startup Rundown: Video Chat with Paula Abdul, and Learn to Say No to Stupid Theme Wedding Ideas

Check out Hang w/ (Photo: YouTube)

Hang out with Hang w/ Hang w/ (pronounced “Hang With”) is kind of like Twitter, except all the posts are live videos, and users will be paid to broadcast. Sorry, what? Does this mean I can literally take selfie videos like it’s my job? “In the future, you will be able to make money from Hang w/,” says the app’s official site, “Hang w/ generates revenue by charging advertisers for the right to advertise during our broadcasts. Because you are the one doing the broadcasting, we feel that you should share in those profits.” The app just closed a $2 million Series A, already has more than 1.3 million broadcasts, and claims celebrity users Paula Abdul, Timbaland and Larry King. You should probably start hanging with this crowd. Read More

Planet Reddit

Love Is Dead: Non-Neckbeard Stanford Student Proposes to Girlfriend Over Reddit, Via Memes

exDrIqT

Patti Stanger, Chris Harrison and everybody else fighting valiantly to uphold the sanctity of the marriage proposal can just go quit their jobs now, because a dude just proposed to his girlfriend on Reddit. Via memes.

The horrific proposal was posted this morning by a user who goes by the name SirTechnocracy, so I suppose we shouldn’t be terribly surprised. Take a look at it here: Read More

Nuptials

Sean Parker Got Married This Weekend and It Was Pure Class (For a Ren Faire)

Sean Parker and Alexandra Lenas at their hobbit wedding (via Business Insider)

It’s a done deal, folks: This weekend Sean Parker tied the knot with Alexandra Lenas. Attendees included Sting, Cory Booker and the ubiquitous Allison Williams. And this morning, “insiders” are trying to convince the country’s gossip rags that this wedding was, like, totally tasteful.

You know, for an event that practically jumps up and down and screams, “RENAISSANCE FAIRE.”

Allow me to explain. Read More