RoboRomney Parody: Watch the Mitt Bot Agree With Anything You Like


If last week’s memeification of fired Big Bird is any indication of a trend, this is the world’s first GIF elections and debate-watching now consists of sitting around waiting for your joke to go viral.

RoboRomney, which you’re likely to start seeing in your Facebook Newsfeed, is on the more incisive end of the political meme-critiques (meme-tiques?).

It’s a single-serving web site that inputs your political positions on a list of topics and spits back matching Romney quotes and video montage, showing that Mitt has–at one point, at least–supported every position you could possibly take on an issue. Read More


How Viral Tumblr Sausage Gets Made: Law & Order & Food


Tumblr has occasionally been fruitful for writers looking to spin the germ of an idea into something viral, maybe even a book. However, the mercurial nature of the Web means few who go for it with their million-dollar Old People Sleeping On Trains Tumblr idea will ever see it morph into a dead tree version suitable for Grandma’s coffee table.

There are sometimes naturally-occurring viral Tumblrs, never intended by their creators for further, offline glory. Goofs or riffs that take off and quickly become a part of the Web’s pop culture Sargasso Sea, linked by every tent-pole blog and tech site. One big recent example: Law & Order & Food.

Law & Order & Food is a ridiculously simple idea: screen grabs from Law & Order (and its spin-offs, like Criminal Intent) made when a character was taking a drink or shoving a hoagie or bite of pizza  into his or her mouth. No commentary, just frozen moments from a show that ran for so long it practically merits its own cable channel.

Law & Order & Food grows on you with each new post–because it’s funny and also sometimes unexpectedly poignant–like this shot of the late, great Jerry Orbach, who played Lennie Briscoe, eating takeout Chinese. Read More


Sorry: Texts From Bennett, Your New Favorite Blog, Is All Just a Lie (Made Up By That “Look At Me Now” Kitchen Rapper)

Oh, Bennett: Destroyer of dreams, kinda.

Maybe you’ve heard of Texts From Bennett? It’s a Tumblr that’s blazed an incredible, viral trail through the internet over the past few days, made up of texts from some anonymous blogger’s younger cousin Bennett, described as a “17 YEAR-OLD” who “THINKS HE’S A CRIP, WORKS AT AMOCO, HAS A GIRLFRIEND NAMED MERCEDES, AND IS ONE OF THE MOST UNINTENTIONALLY FUNNY AND BRILLIANT SOULS ON THE PLANET.” They are also, as the site says, “100% REAL.”

Except, not. Read More