sweet rides

Lyft is Partnering with Slickdeals to Give People Free Cab Rides

Maybe she's so happy because she's riding somewhere for free. (Screengrab: Facebook)

Lyft has partnered with Slickdeals, the crowd-sourced site for deals and coupons, to offer a free ride to new customers.

Download the app, use the promo code SLICKDEALS, and you’re set for a free ride valued up to $50, as long as it’s your first time using the service.

This offer, which lasts until the New Year’s Eve ball drops, is valid in more than 30 cities across the U.S., but sadly not in NYC. Read More

Baby I Can Drive Your Car

Black Car App Courts Customers By Offering On-Board Tarot Card Readings

Shuffling the tarot cards.

What do you do when you’re a black car service in NYC, and you want to get popular enough to seriously compete with Uber? You tell your riders they can literally have anything they want inside their hired cars.

That was the strategy, at least, for Gett, the upscale rideshare app that debuted in NYC last August. To get their name out there, the company yesterday launched the day-long #GettAnything campaign, which allowed riders to request any and all forms of en-route entertainment — as long as it’s not illegal — and have Gett attempt to fulfill their wildest wishes. Read More

uber? But I just met her

Here’s What Happens When Journalists Pretend to Be Uber Drivers

"You can't sit with us" (Photo: File)

Reviled by taxi unions and under scrutiny for its surge pricing practices, Uber is a pretty controversial app. And working for the taxicab startup, two writers recently found, is also far from a perfect experience.

GQ writer Mickey Raplan played the part of an UberX driver for a week and wrote about it, witnessing the typical bad behavior a cab driver sees on the job. Says Mr. Raplan:

“Just for the record, I have been waiting in this brat’s driveway for fifteen minutes while he (I’m just guessing here) stared at himself in the mirror and (again, just guessing here) debated exactly how many rope bracelets still qualifies as casual. I won’t notice the pimp cup he and his friends are sipping from until they get out of the car, which is probably a good thing—I’m a bit of a neat freak, and I’ve never enjoyed so much as a Nutri-Grain bar inside my car.” Read More

Linkages

Booting Up: The Tacky iPhone 5C Ruined Apple’s Fourth Quarter Earnings

Ruined everything. (Photo: Apple)

We have yet to see an iPhone 5C in the wild, which is probably why Apple is blaming it for hampering its quarterly earnings. [Recode]

Comcast could replace Time Warner as the source of your cable-induced heart burn. [Verge]

After being caught for not doing so, Uber is finally doing background checks for its town car drivers in San Francisco. [PandoDaily]

Inside, a Jason Calacanis-founded news app that contains stories longer than a tweet but shorter than an article, has launched. [Capital]

Blame traffic from Facebook for Elite Daily’s rise to fame. [Digiday]

Linkages

Booting Up: Try to Contain Your Excitement About Ezra Klein’s New Website for Vox Media

Smiley. (Photo: MSNBC)

Ezra Klein is joining Vox Media to start a new website that focuses on “the crucial contextual information.” How thrilling for all of us. [Politico]

Google is shelling out $400 million for artificial intelligence company DeepMind. [Recode]

Revenge porn purveyor Hunter Moore was released on bond set at $100,000. His next court appearance is Feb. 7. [CNN]

“Cabdrivers who are looking for fares are scanning the streets,” a lawyer said. “Uber drivers looking for fares are looking at their phones.” [New York Times]

It’s kind of cute how hard Yahoo is trying to lure former Google employees to work for them. [Recode]