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	<title>Betabeat &#187; tommy sollen</title>
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		<title>@Sweden is Having a Henry Blodget Moment</title>

		<comments>http://betabeat.com/2012/06/sweden-is-having-a-henry-blodget-moment/#comments</comments>
		<pubDate>Tue, 12 Jun 2012 15:37:22 -0400</pubDate>
					<link>http://betabeat.com/2012/06/sweden-is-having-a-henry-blodget-moment/</link>
			<dc:creator>Jessica Roy</dc:creator>
				
		<guid isPermaLink="false">http://betabeat.com/?p=49803</guid>
		<description><![CDATA[<p><div id="attachment_49813" class="wp-caption alignleft" style="width: 220px"><a href="https://twimg0-a.akamaihd.net/profile_images/2298112757/sho2qts1d10o0o0gkd9x.png"><img class=" wp-image-49813 " title="Sonja Abrahamsson" src="http://nyobetabeat.files.wordpress.com/2012/06/sho2qts1d10o0o0gkd9x.png?w=300" alt="" width="210" height="210" /></a><p class="wp-caption-text">Ms. Abrahamsson (Photo: Twitter)</p></div></p>
<p>Days after the <em>New York Times</em> <a href="http://www.nytimes.com/2012/06/11/world/europe/many-voices-of-sweden-via-twitter.html">chronicled</a> Sweden’s plans to hand its Twitter account over to a new citizen each week, the idea seems to have hit a PR snag. This week's tweeter, a 27-year-old mother named Sonja Abrahamsson, appears to have some serious <a href="https://twitter.com/sweden/status/212525137046667265">confusion</a> about Jewish people.</p>
<p><!--more-->Earlier today, Ms. Abrahamsson <a href="https://twitter.com/sweden/status/212525137046667265">tweeted</a> the following: "Whats the fuzz with jews? You can't see if a person is a jew, unless you see their penises, and even if you do, you cant be sure!?" Uhh...<em>yikes</em>. Also of note? Her official profile, which (jokingly?) <a href="http://nyheter24.se/blogg/hejsonja/om/">lists</a> her nickname as "Hitler."</p>
<p>Ms. Abrahamsson is the second public figure to incite a howl of WTFs after wondering aloud (on the Internet) why some people are not big fans of Jewish people. Business Insider founder <a href="http://observer.com/2012/05/henry-blodget-hates-jews-maybe-sure-why-not-05292012/">Henry Blodget</a> did the same thing recently, only in his case, it seemed to be inspired less by painfully un-PC clueless and more by pageviews.</p>
<p>Ms. Abrahamsson's tweets do raise important questions about government censorship, and point to the inherent dangers of entrusting strangers with an account that ostensibly operates as a PR machine, blasting messages about the kinds of people who make up Sweden to over 35,000 followers.</p>
<p>Tommy Sollén, social media manager at VisitSweden, <a href="http://blogs.wsj.com/dispatch/2012/06/12/sweden-stands-by-twitter-strategy-despite-controversy/?mod=e2tw">spoke</a> with the <em>Wall Street Journal </em>about the country's view on Ms. Abrahamsson's tweets:</p>
<blockquote><p>Swedes frown on censorship, Mr. Sollén said, and to selectively delete posts or ban a particular participant could be seen as blatant censorship. “You cannot look at any specific tweet, you can only judge a curator on the whole week…How else are you going to show the multi-faceted people that Sweden is composed of?”</p></blockquote>
<p>In the end, @Sweden still does exactly what it's supposed to: showcase the people that make Sweden tick. Unfortunately, some of those people make you wonder about the definition of anti-semitism.</p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_49813" class="wp-caption alignleft" style="width: 220px"><a href="https://twimg0-a.akamaihd.net/profile_images/2298112757/sho2qts1d10o0o0gkd9x.png"><img class=" wp-image-49813 " title="Sonja Abrahamsson" src="http://nyobetabeat.files.wordpress.com/2012/06/sho2qts1d10o0o0gkd9x.png?w=300" alt="" width="210" height="210" /></a><p class="wp-caption-text">Ms. Abrahamsson (Photo: Twitter)</p></div></p>
<p>Days after the <em>New York Times</em> <a href="http://www.nytimes.com/2012/06/11/world/europe/many-voices-of-sweden-via-twitter.html">chronicled</a> Sweden’s plans to hand its Twitter account over to a new citizen each week, the idea seems to have hit a PR snag. This week's tweeter, a 27-year-old mother named Sonja Abrahamsson, appears to have some serious <a href="https://twitter.com/sweden/status/212525137046667265">confusion</a> about Jewish people.</p>
<p><!--more-->Earlier today, Ms. Abrahamsson <a href="https://twitter.com/sweden/status/212525137046667265">tweeted</a> the following: "Whats the fuzz with jews? You can't see if a person is a jew, unless you see their penises, and even if you do, you cant be sure!?" Uhh...<em>yikes</em>. Also of note? Her official profile, which (jokingly?) <a href="http://nyheter24.se/blogg/hejsonja/om/">lists</a> her nickname as "Hitler."</p>
<p>Ms. Abrahamsson is the second public figure to incite a howl of WTFs after wondering aloud (on the Internet) why some people are not big fans of Jewish people. Business Insider founder <a href="http://observer.com/2012/05/henry-blodget-hates-jews-maybe-sure-why-not-05292012/">Henry Blodget</a> did the same thing recently, only in his case, it seemed to be inspired less by painfully un-PC clueless and more by pageviews.</p>
<p>Ms. Abrahamsson's tweets do raise important questions about government censorship, and point to the inherent dangers of entrusting strangers with an account that ostensibly operates as a PR machine, blasting messages about the kinds of people who make up Sweden to over 35,000 followers.</p>
<p>Tommy Sollén, social media manager at VisitSweden, <a href="http://blogs.wsj.com/dispatch/2012/06/12/sweden-stands-by-twitter-strategy-despite-controversy/?mod=e2tw">spoke</a> with the <em>Wall Street Journal </em>about the country's view on Ms. Abrahamsson's tweets:</p>
<blockquote><p>Swedes frown on censorship, Mr. Sollén said, and to selectively delete posts or ban a particular participant could be seen as blatant censorship. “You cannot look at any specific tweet, you can only judge a curator on the whole week…How else are you going to show the multi-faceted people that Sweden is composed of?”</p></blockquote>
<p>In the end, @Sweden still does exactly what it's supposed to: showcase the people that make Sweden tick. Unfortunately, some of those people make you wonder about the definition of anti-semitism.</p>
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			<media:title type="html">jroyobserver</media:title>
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			<media:title type="html">Sonja Abrahamsson</media:title>
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