It's Zuck's World We're Just Living In It
Here’s a novel idea: Once you hit the pillow, turn off your phone. A new study (aren’t they all?) reveals that those spate of pre-slumber text messages are leading to a poor night’s sleep.
The Psychology of Popular Media Culture surveyed nearly 100 annoying college students about the quality of sleep and the average number of texts they send every day. Results showed that the more text messages sent, the worse off the night’s sleep is — probably due to all those tired fingers.
Facebook has just reached its billionth monthly active user. On this momentous numerical occasion, the company has released its first “brand video,” which Mark Zuckerberg promptly posted to his timeline.
Zuck describes the video as a solemn affair: “We honor the everyday things people have always made to bring us together.”
The minute-and-a-half-long video, made by Portland-based ad agency Wieden & Kennedy*, that follows actually devotes 35 seconds to the virtues of chairs as social device. It then goes on to explain how these places to park your butt are just like Facebook, when you really think about it. Additional points of comparison: doorbells, airplanes, bridges.