Blog Lords

The Verge: How the Engadgeteers Broke Free of Aol and Built the Site They’d Been Dreaming Of


The Verge launched yesterday in the early a.m. without a hitch: a sleek tech news site complete with longer analysis, forums, a product database and a Q&A with insanely-popular Apple blogger John Gruber to ensure a nice inaugural traffic boost.

“For me, this was an idea that was forming for a long time,” said Josh Topolsky, former Engadget editor and current editor and co-founder of the new site. The editor—Jimmy Fallon’s gadget consultant and electronic musician—was getting notes from co-workers as he spoke to Betabeat this morning by phone (“26, 27 editorially-focused employees? Okay, I’m being told it’s 29″).  Read More

Gadget Moguls

Engadget Show Returns After a Month, Readers Say ‘Meh’

the verge logo

A few months ago, Engadget editor Josh Topolsky jumped off the AOL ship for destinations unknown. He ended up taking at least five other employees with him, leaving the AOL-owned Engadget an empty corporate-ruled corpse.

One of the casualties was the much-beloved Engadget Show, created and soundtracked by Mr. Topolsky and filmed in New York. But after a month-long hiatus, AOL is bringing the Engadget Show back next week, valiantly hosted by Tim Stevens and Brian Heater. The general feeling in the comments section on Engadget was not positive.

“You should probably slumber a bit longer, I was thinking when you get a host that does not put me to sleep faster then my sleeping pills,” one person wrote. “I hope this edition is a fantastic re-edit of our favorite Josh Topolsky moments!” said another. Read More