Real Estate Envy

Setting Up Shop: ‘Storefront’ Allows You to Instantly Book Pop-Up Stores

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If you’ve been sitting on an incredible idea for a pop-up retail store — like a stand for your agave-sweetened raw vegan desserts, or a gallery space where you’d make a killing off selling your roommate’s photography — there’s a startup ready to fulfill all of your dreams.

It’s called Storefront, and it allows you to book short term retail space for pop-up stores. As of today, they’re adding an Instant Booking feature so that you can impulse shop for real estate. Most of the listings are upscale, but among the listings are little Manhattan boutiques that go for less than $100 a day. Read More