Clean Tech

Breaking the Breaker Box – Enertiv and the Quantified Energy User

IMG_3272

In the offices of Urban Future Lab, high above Brooklyn’s Metrotech Center, there’s a screen covered with charts and graphs over the receptionist’s head. A light bulb is turned off, and a bar graph dips in response. The air conditioning kicks on, and another chart jumps. On the screen, a dollar amount, now reading “$79” slowly ticks upward.

The graphs are monitoring the energy use of the tech incubator, which houses over a dozen startups focused on clean tech and infrastructure. One of the startups hosted here is Enertiv, who are unrolling a system that is giving us a look at how we’re using our energy, more closely than we’ve ever had. Read More

Metro Tech

Startup Hopes to Make Your Steam Radiator Less Noisy, More Efficient

The radiator. (Photo: Radiator Labs)

Now that winter is coming, there are a lot of annoying things that make us miserable (looking at you, slow-walking tourists), but perhaps there’s nothing more aggravating than the steam-heated radiators commonly found in pre-war apartment buildings. They’re loud, annoying and very inefficient.

Marshall Cox, a graduate student from Columbia University, hopes to change that with his new startup called Radiator Labs. The company is currently piloting a thermal insulated helmet-like device that fits overs existing steam heat radiators and controls the heat output using a fan. Users can control the temperature using an app.  Read More

Startups From the Stars

Pharrell Stuck His Microphone in Our Face at the Launch for YPlan’s NYC App

Pharrell Williams is flanked by YPlan cofounders Viktoras Jucikas (left) and Rytis Vitkauskas. (Photo: Getty)

When you write about tech, invites to startup launch parties promising logo stickers and an open bar are pretty much an everyday occurrence. But you aren’t usually promised that Pharrell Williams will be performing.

Such was the scenario at last night’s launch party for YPlan, an app that got its start in London and is available in NYC starting today. Pharrell is an advisor to the app; cofounder Rytis Vitkauskas said he signed on after many of the artist’s uber-chic London friends recommended its services. Mr. Vitkauskas added that the 10-month-old app is already on 15 percent of London’s iPhones. Read More

Play Your Video Games

San Francisco Startups Are Now Renting Video Game Machines In Another Effort to Avoid Work

So much fun. (Photo: Slippery Brick)

Hey startups, if the space next to your iced coffee kegerator is looking a bit lonely, then we suppose the best solution is to rent a vintage video game machine. That’s what the cool kids in San Francisco are doing with a new service called All You Can Arcade. It’s best described as Netflix for bulky, dust-collecting arcade machines. Read More

Fashion Tech

Pop-Up Pretty! NYC Partners with Local Retailer for Fashion Tech STORY Store

Our setting. (Photo: Yelp)

Pop-ups are ever popping up about the city like so many mushrooms after a rainstorm, so it was only a matter of time before we saw one just for fashion startups. The New York City Economic Development Corporation has just announced that it’ll be collaborating with retailer Story  on a competition dubbed Project Pop-Up NYC. It’s targeted to both up-and-coming retailers and (more importantly for our purposes) innovative fashion tech startups.

Up to three winners will get their very own pop-up within STORY’s Chelsea outpost during the month of September, which of course coincides nicely with Fashion Week. They’ll also win PR support, mentoring and “exposure at key industry events.” That last bit sounds a bit fuzzy, but the right mentor is a pearl beyond price. As many as eight other companies will also get display space. Read More

Screw You Pay Me

Automate Away Your Roommate Troubles With SpaceSplitter

Mr. Caucci. (LinkedIn.com)

As former undergraduate residential advisors, Rob Caucci and Jeremy Pease have mediated many a dispute. The common theme? All too often, it was money: One roommate just wasn’t chipping in for the weekly post-rager cleaning supplies. After experimenting with two other ideas, they’ve finally pivoted into a solution in the form of SpaceSplitter, a soon-to-launch platform designed to strip all the awkwardness out of communal living.  Read More

Startup Life

Tech Startups Are Now Hiring Groupies

Everyone on the startup bus

So you’re a young social sales analytics platform. You know cloud computing is a hot market, but it isn’t easy to break out from the pack and get noticed.

When a rock star like Salesforce CEO Marc Benioff is in town, perhaps giving a talk at the Jacob Javits center tomorrow as part of the CloudForce expo, you’ve basically got one chance to make a big impression.

You could try slipping him your pitch deck in the elevator or maybe rapping your way to an M&A. But the smart money is to get him to come to you, and that means making a splash.

We found this amazing offer on Zaarly today:

    $10 for “groupies” to join me at Cloudforce NYC on Wed Read More

Dear Startup Abbey

New York Times Ethicist Address the Morality Getting Your Startup Funding From Wall Street

TAKE MAI $$$$

As Betabeat has been pointing out, Occupy Wall Street presents sort of a gray area for Startupland. Sure, both parties waive their anti-corporate banner proudly and the rhetoric of disruption can be used interchangeably. But bootstrapped, self-interested Ayn Rand-o-philes and Zuccotti Park’s concern with economic inequality don’t necessarily see eye-to-eye.

Thankfully higher authorities have decided to weigh in on one problematic area. In fact, the entire Ethicist column in this weekend’s New York Times magazine is devoted to it.

Read More