Expert Thoughts

If You Build It They Won’t Come: What’s Wrong With Tech’s Magical Thinking

Screen Shot 2014-06-13 at 9.37.18 AM

There’s a lot in this world we don’t know. You could get hit by a flaming toilet seat from outer space tomorrow and die. You don’t know. The future is one of those things we don’t know. So if you and I can agree that we don’t know what the future holds, why do so many of us in the world of tech believe the myth of, “If you build it, they will come” and not Walt Disney’s far superior, “If you dream it, you can do it”?

Fact: You could have the best idea ever and nobody may ever know. And that lack of awareness has nothing to do with competition. That’s just an excuse. And there are a million excuses. You know what the biggest product produced by tech companies is? Excuses.  Blame the developers. Blame the PR firm. Blame the intern. Read More

Demo Daze

Pick Your Ponies: DreamIt Demo Day is Here

There is nothing Betabeat likes better than squeezing into a tightly packed mob of investors and watching a cattle call of young start-ups strut their stuff on stage (more metaphors, please! –ed). The tweets are flying fast and furious while handshakes and checks are being exchanged. At least that was the scene at our first rodeo, when we attended TechStars NY Demo Day at Webster Hall. Today Philly-based DreamIt Ventures will unveil their first class of New York start-ups.