Single Use Apps

Will Macy’s Parade App Succeed Where NYC Marathon App Failed?

macys app

It’s the era of disposable apps! New York-based MyCityWay just announced the release of the first official app for Android and iPhone that will supposedly enhance the experience of watching the Macy’s Thanksgiving Day Parade. The app is built to track the location of parade participants throughout the event, a feature similar to the core offerings of the New York City marathon app that crashed miserably after its servers were overloaded on the day of the event. Read More