A Daily Deal Site That Is Actually Learning From the Mistakes of Groupon

Juice in the City cofounders Philippa Smith (left) and Sarah Eisner.

“New York Moms to Battle Groupon By Becoming GroupMoms, Sourcing and Marketing Their Own Daily Deals,” says the headline on a press release from San Mateo-based Juice in the City, founded by New Yorker Philippa Smith, formerly an exec at HBO, and Sarah Eisner, formerly of Cisco. Juice in the City launched in two local New York markets this week, Brooklyn and Westchester County.

So how, on this, the day of the Groupon IPO, can we tell Juice learn from Groupon’s mishaps? Read More