Funding Fun

Social Media Referral Platform Tout’d Raises $1.4M in Seed Funding

Mr. Kallenberg (Photo: LinkedIn)

New York-based “Word-of-Mouth” platform Tout’d announced this morning that they raised $1.4 million in a seed round led by Warner Hill Angels. Tout’d, led by Techstars alum Arron Kallenberg and Wall Street vets Rob Morelli and Saro Cutri, allows users to crowdsource questions like, “What’s the name of a good plumber?” to your social connections, who can provide helpful answers.

Tout’d users can sign in using Facebook Connect and have personalized recommendations immediately delivered to them based on their social circle. Picture Foursquare tips, but for anything, and with more in-depth details.

Tout’d CTO Mr. Kallenberg, who is basically the definition of “serial entrepreneur,” has had his fair share of experience knocking around startup ideas. “When I got to college I wanted to study cultural anthropology, but my family operates a commercial fishing boat in Alaska and the fishing industry took a nosedive economically, so I started a consulting company doing app development when I was pretty young,” Mr. Kallenberg told Betabeat by phone. Read More