Love in the Time of Algorithms

Former HuffPostie Launches First Indie Project; Yoke.me, a Facebook Dating App that Raised $500K

Download Yoke.me, and you could be kissing your very own New York tech bachelor. (Twitter)

Rob Fishman, former Huffington Post social media editor and eligible New York tech bachelor, has formally launched Yoke.me, the app that raised half a million dollars from investors for a better Facebook-based dating experience. “There’s this awkward moment when you’re on a date and you say, ‘I’m actually working on a dating website,’” the entrepreneur told the New York Post.

Mr. Fishman’s new startup, Kingfish Labs, is working out of Lerer Ventures “with lots of other HuffPo alums,” the founder told Betabeat by Twitter direct message. Mr. Fishman cofounded the company with Jeff Revesz, whose company Adaptive Semantics was acquired by Huffington Post in 2009.

Yoke.me is already getting a few happy reviews. Jacob Weisberg at Slate likes it! But what’s it got that the myriad other Facebook dating apps ain’t got?  Read More

Love in the Time of Algorithms

What to Expect When You’re Dating a New York Tech Bachelor

Mr. Altarescu via LinkedIn

Women in the market for a banker boyfriend have a wealth of resources that tell them what they might be in for. The short-lived, but incredibly practical Dating A Banker Anonymous blog, for one, was a valuable recession-era compendium of tips on navigating tricky emotional terrain like what happens when they cut up your credit card or cancel reservations. With New York’s nascent tech scene, however,  it’s harder to know how to proceed. Thankfully, Page Six magazine is here to help women in search of lasting love who want to “date the next Mark Zuckerberg.”

Today, the magazine posted profiles of five bachelors (sample pun: “There’s a chapp for that.”) from the start-up ecosystem: Anoop Ranganath from Foursquare, Dave Altarescu from Spotify, Rob Fishman from Kingfish Labs, Trip Cowin from Basno and Spencer Lazar from Spontaneously. If parsed correctly, the list also reveals some handy clues as to what your love life might look like if you happen to land one of these “chapps.”

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