Expert Thoughts

Octodad Is a Brilliant Kafkaesque Piece Of Art — And a Pretty Fun Video Game, Too

It might happen at a grocery store, it might happen in your living room. You reach out for some banal task, something you’ve done a thousand times before, only this time, it’s impossible. You’re body freezes, your mind locks up and a thousand horrible failures swirl around in your future . You don’t know how, but it’s all gone wrong, so quickly. Normalcy is lost to the ether. You look around you. You know that nobody else feels this way. They just do things. It looks so easy. And my god, they’re all looking at you because they know.  Read More

Craigslist Goodies

Hot New Job Alert for Struggling English Majors: Writing Fake Yelp Reviews

Chili's always scores 5 stars. (Photo: Yelp)

There are plenty of struggling writers in the city looking for a few extra dollars, so someone has smartly devised a plan to use their skills and to game the very legitimate review system on Yelp. As discovered by Eater, a posting on Craigslist (in New York’s writing/editing jobs section, natch) is hiring people for $25 to write “well-written” reviews on the complaint outpost website for the restaurants suffering with poor scores. In addition to having the penmanship of Frank Bruni, interested writers are required to have 50 reviews in their profile. Read More

Linkages

Booting Up: Long Live Yahoogle Edition

(Photo: Top News)

Marissa Mayer is reportedly getting straight to work Googlifying Yahoo. She officially made the food in the Valley HQ free again, much to the delight of the company’s starving engineers. [AllThingsD]

Speaking of Ms. Mayer, Dave McClure thinks she should focus on transforming Yahoo into a female-oriented company. Unfortunately, he called his blog post on the idea, “Pink is the new Purple.” [500 Hats]

Craigslist is stifling innovation by suing PadMapper. [New York Times]

Companies actually listen to your online reviews. Rejoice, asshole Yelpers! [Wall Street Journal]

Presented without comment: “Mr. Blodget now presides over Business Insider from a makeshift standing desk in the middle of a 50-person newsroom in New York, where he barks questions (“Is it cool?” “Can we clip that video?”) at his reporters.” [WSJ]