Parodies

Tech Blogger Jon Mitchell Claims He Is @NextTechBlog [Updated]

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ReadWrite‘s Jon Mitchell says he is @NextTechBlog, and he is “not stopping.”

@NextTechBlog is a funny Twitter parody of the most ridiculous aspects of tech blogging and it has been an understandable source of intrigue since it was created–just who the hell is behind all those dead-on tweets satirizing tech blogging’s sometimes endless cycle of hype and silliness, anyway?

Spencer Chen attempted to determine the author’s identity with some logical inferences based on thought process and tweeting style, but it turns out his guess, AllThingsD senior editor Mike Isaac, was probably wrong.

Not only will @NextTechBlog continue, Mr. Mitchell is doubling down: Read More

Inside Baseball

ReadWriteWeb’s Acquisition, as Seen By a Former Employee [UPDATED]

Richard MacManus, founder and publisher of ReadWriteWeb. (twitter.com/ricmacnz)

This morning AdWeek broke the news that tech blog ReadWriteWeb had been acquired by SAY Media (which also bought Dogster and Six Apart) and appointed Dan Frommer a position as editor-at-large. The price was not disclosed. Disclosure: This reporter worked at ReadWriteWeb for a few months in 2010.

Adweek broke the embargo on the news, which was set for 11 a.m. EST. (Adweek pulled their story after RWW called them out on breaking the embargo.) After Adweek, Robin Wauters’s version was first up. Read More