Destiny

Mark Cuban Just Wants Facebook to Admit It’s ‘A Huge Time Suck’

"BLERG." -- Mark Cuban. (Photo: flickr.com/yoderbaum)

What must Facebook do to placate Mark Cuban? First, the Dallas Mavericks owner complained the company’s push for promoted posts was driving brands away. But now that the social network has introduced a new pages feed, he still isn’t happy. This morning–at 1:18 a.m., to be precise–he published a blog post with the teasing title of, “What I Really Think About Facebook.”  Short versions: Drop the chairs and the “only connect” nonsense and admit it’s just a great, honking waste of time. So of course fans of the Dallas Mavericks Facebook page want to see every incidental update!

First, Mr. Cuban points out what Facebook has to say about how Newsfeed, Engagement and Promoted Posts work and why they filter the firehose. “FB believes that their news feed is an engaging information source. They seem to really, really want to make sure that you get the information that is most engaging to you,” he writes. “I honestly didn’t know this.” (Emphasis decidedly his.) Read More

Linkages

Booting Up: Is Facebook Serving Users, or Stiffing Brands?

Facebook says: Vote vote vote, like a baby stoat. (Photo:  Cute Overload)

Brands are seeing clickthroughs from Facebook drop precipitously–just as the social network debuts the moneymaking Promoted Posts. Facebook, on the other hand, maintains its merely trying to keep from clogging up users’ news feeds with irrelevant information. [Ars Technica]

Lest you think the social network is completely neglecting its civic duties, Facebook will reportedly remind everyone to vote on Tuesday. [CNET]

“This is the modern version of someone falsely screaming ‘Fire!’ in a crowded theater.” That’s probably the last thing Twitter troll @ComfortablySmug, caught spreading false information for the lulz during Hurricane Sandy, wanted to hear. [Wall Street Journal]

Macmillan Dictionaries are going online only, a decision sure to make sense to all but the most fiercely nostalgic. [TheNextWeb]

As connectivity is increasingly important in cars, the automaker GM is staffing up in IT. [MIT Technology Review]