Freebies

For the Next 24 Hours, Onswipe CEO Jason Baptiste Is Giving Away His New Book For Free Online

Mr. Baptiste

In advance of of the release of his new book, “The Ultralight Startup: Launching a Business Without Clout or Capital,” Onswipe CEO and cofounder Jason Baptiste is letting readers access the entire thing for free for the next 24 hours. Onswipe, which has picked up $6 million in funding from Yuri Milner, SV Angel, Thrive Capital, Betaworks, Lerer Ventures, and more, offers a nifty platform that lets publishers make their web content iPad-ready in a flash. Starting at 10am EST today, book will be available here  . . . and in tablet form via Onswipe, naturally. (You didn’t think Mr. Baptiste got a book deal by being a wallflower about his product, did you?)

The book is being released by Penguin, the same publishing house that backs Seth Godin, Guy Kawasaki, and Nick Bilton’s recently-outed Twitter project. “It’s essentially the hands-on guide I wish I had five years ago to know how to go from idea to launch to traction to funding,” Mr. Baptiste said of his book, which will feature cases studies from Onswipe, as well as Twitter, Foursquare, and Dropbox. Read More