Spam Wars

Amazon Gets on the Accidental Spam Bandwagon, Freaks Out Kindle Owners with Auto-Subscription Offer

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Accidentally embarrassing spam faux pas? All the cool corporations are doing it these days. A week or so after The New York Times sent out an email about cancelled home delivery that was supposed to go out to 300 people and instead went out to 8 million, Amazon committed its own spamming PR debacle.

As AllThingsD reports, Amazon had to issue an apology last night to Kindle owners who received a notice about automatic enrollment for a subscription to something called the Kindle Compass that: 1. they didn’t sign up for and 2. “would automatically continue at the monthly subscription rate” if they did nothing. Nothing like hearing that the mere act of going about your day as usual now comes with a mysterious additional fee. Read More