The way we consume media is changing. There’s more to pay attention to, and with a seemingly endless mess of digital content, we find ourselves paying attention to the snaps, vines and tweets that take up as little of our time each as possible.
So it’s about time television shows found a new medium, which just so happens to be the smallest screen you watch — the 612px X 612px Instagram screen. The app’s first TV series, “Artistically Challenged,” which premiered its first seven 15 second episodes on Tuesday, follows Nick, a young NYC artist as he struggles with failure and looks to stand out. He finds instant fame after telling a white lie but soon finds it comes with a price.
Here’s one way to win the tech talent war. Barry Diller’s IAC announced today that it’s committing $250,000 towards the IAC Teaching and Research Fellowship Fund for top post-grad students from ITP.
ITP, or Interactive Telecommunications Program, is a graduate program in interactive media run out of NYU’s Tisch School of the Arts which boasts Internet famous alum like foursquare’s Dennis Crowley. (An ITP mention at most Silicon Alley event is likely to get few whoots from the crowd.) ITP founding chair Red Burns was awarded a Webby this year by Mr. Crowley. “Red Burns has been a seminal leader in creating ITP, long before the activity of interactivity became a prime driver of innovation and commerce in New York,” said Mr. Diller.