Records

IBM Creates Magazine Cover 2,000 Times Smaller Than a Grain of Salt

Probably the world's tiniest pandas. (Flickr)

A new kooky world record has been set, and no, it doesn’t have anything to do with online Secret Santa.

This National Geographic Kids magazine cover, created by IBM, now holds the Guinness record for the world’s smallest magazine cover, Engadget reports. The tiny panda-filled picture measures 11 x 14 micrometers; in other words, it’s 2,000 times smaller than a grain of salt. Read More

Badvertising

Newest Viral Marketing Scheme? Transmitting Tweets to Space

The Chasing UFOs team. (Photo: National Geographic)

It’s one thing to fake intergalactic advertising like the hoaxsters at Rolling Rock did back in 2008 with moonvertising, but actually carrying through with the plan is a whole other thing entirely. When the National Geographic channel heard about Tweets in Space, a program spearheaded by two artists who plan to beam tweets to planet GJ667Cc, they decided to jump on the bandwagon. But, of course, it’s not all in the name of science.

The Daily Dot reports that National Geographic has teamed up with Tweets in Space to transmit tweets with the hashtag #ChasingUFOs to promote its new show called–yes–Chasing UFOs. Read More