instagram that shit
The Queen, Empress, Duchess, Headmistress, etc., of Pop has finally announced some deets for her secretprojectrevolution, which is a partnership between herself, VICE and Steven Klein. And while we don’t know much more about it besides the fact that it’s a 17-minute film and it has something to do with society and oppression, we do know this: she will distribute the film via BitTorrent.
Ugh—this is so bad, it makes us want to take back all the disapproving things we’ve ever said about brunch on Instagram. We’d happily take another 149 pics of Hollondaise sauce than this Instagram discovery via Motherboard, wherein heroin addicts and other users share photos of their drug habits under tags like #nodsquad, #shootingup and #junkiesofig.
Really puts our irritation with filter-y snaps of eggs Benedict in perspective.
Grouper get together Last night Betabeat ventured to Chez André at The Standard for a popup speakeasy for Grouper, an online “social club” that matches groups of friends up with each other for a night out on the town. The crowd appeared to be populated by the well-groomed facet of the technology sector–maybe it was heavy on the fintech and fashtech arenas?–with besuited bros and well-dressed ladies sipping drinks from the open bar and swaying along to Icona Pop.
Stars: they’re just like us! Getting chastised by photo sharing apps for posting supposedly inappropriate content.
Madonna posted a letter to her Instagram today that she received from the Instagram team. The letter warns her that some of her photos have violated the company’s community guidelines, and reminds her to abide by Instagram’s rules, such as not posting nudity or illegal content. It advises her to delete the offending content or else her account may be shut down.
The post-lunch session of the Guardian Activate Summit kicked off with an interview between Guardian U.S. editor in chief Janine Gibson and a woman whom Ms. Gibson called “the Madonna of our industry:” why Arianna Huffington, of course. Ms. Huffington, who donned a smart navy blue blazer and a perfectly coifed blond bob, introduced herself with some opening remarks about what she called the “fetishization of social.”
“The fetishization of social is celebrating something going ‘trending’ or going ‘viral’ without asking what it is that’s going trending or viral,” said Ms. Huffington. “We all need to do a better job of asking those questions, otherwise we’re going to find ourselves in the same dangerous area that mainstream media have found themselves in, where everything is breaking news. Donald Trump endorsing Mitt Romney, Balloon Boy, all these things.”
We found this comment especially pointed coming from Ms. Huffington, as The Huffington Post just tweeted, “Miley Cyrus saves a dog left outside of Walmart,” a piece that has all the classic elements of a viral story (major celebrity + cute animal + feel-good component) without any of the explanation. We really do need to be asking why Miley Cyrus’ dog saving abilities are going viral, wouldn’t you agree?