The Equity of the Crowds
Quick, who is the first name you think of when someone says crowdfunding? We bet it’s Kickstarter. That name has become synonymous with using the crowd to fund projects that would otherwise never see the light of day. But the truth is, crowdfunding really owes its roots to Indiegogo.
They may not have the same notoriety, but Indiegogo CEO and cofounder Slava Rubin is having a great year. They’ve rebranded the site, raised a $40 million Series B, and as of this morning, launched their new mobile app.
THE INTERNET WE LIVE IN
By now, anyone who doesn’t live under a rock knows Kickstarter and similar crowdfunding sites have hosted some interesting campaigns (potato salad, largest dick drawing, etc.)
It’s also no secret that some of these than less stellar campaigns come with even less stellar homemade videos. For laughs, Betabeat has compiled a list of some of the worst.
With recent crowdfunding campaigns such as blowjob machines, potato salad and mystery products (recently revealed) making headlines, this latest Kickstarter is no shocker.
An unemployed recent college graduate by the name of Alex Wong is using his free time to “bring back the goals of [his] youth.” He’s crowdfunding the world’s largest dick drawing.
Since Solar Roadways reached full funding, many news outlets — ourselves included — have thrown serious shade at the idea that the country might eventually be covered with light-up solar panels.
The founders of Solar Roadways, Scott and Julie Brusaw, have responded to the criticism with a counter-argument/rant on the Solar Roadways site which they’ve titled “Clearing the Freakin’ Air.”
Sure Why Not
Welcome to Freshly Minted, where we examine an overlooked deal or funding announcement in tech from the past week, and tell you what you need to know, and why it matters.
The deal: Solar Roadways, an experimental project to replace every road in the country with light-up solar panels, has raised $1.6 million in funding in the past six weeks.
Solar Roadways has clearly captured the imagination of its backer community, as well as a slew of mainstream media coverage. Since April 21, the crowdfunding campaign has raised $1.6 million to start manufacturing and testing the panels at a larger scale, and has set an Indigogo record for the most individual backers on a single project, at over 35,000.
It’s also impractical, expensive and, as the editors of Equities put it, “really silly.” While the project might make its backers feel like they’re helping contribute to a greener society, there’s no way
Usually it’s impossible to communicate with your friends when they’re staring at their iPhone screens all night.
Game of Phones, a new crowdfunded card game, is trying to turn iPhone addiction into something friends can bond over. The game, which purposely incorporates smartphones, mixes Cards Against Humanity and scavenger hunts to work technology into the social dialogue.
The dream of solar roadways — whole roads, driveways and parking lots replaced by light-up solar panels — has been talked about for years as just a pipe-dream for utopian futurists. That is until yesterday, when the quixotic Solar Roadways Indiegogo campaign reached its goal of $1 million in funding.
The company already has working prototypes, but the project will help them manufacture tons of panels and start testing them out on a wider scale. The proposed hexagonal panels stay slightly heated to melt snow and eliminate the need for salting and plowing, and light up with guidelines to eliminate the need for repainting. The working prototypes are made of largely recycled glass and generate enough energy to pay for themselves over a period of many years.
If you know the difference between cotton sateen and cotton percale — but make, say, normal-person amounts of money — there’s an upcoming service that wants to be the Warby Parker or Bonobos of bedsheets.
Brooklinen, if they get full funding from their Kickstarter, will manufacture and sell luxury, 100 Read More
FINsix, the company behind Dart — billed as “the world’s smallest, lightest laptop adapter” — launched a Kickstarter campaign last Monday. Their goal was $200,000, and they raised it in 12 hours.
But while FINsix was launched by recent college graduates from MIT, they aren’t some plucky little company in need — Read More
Facebook’s recent acquisition of Oculus revealed some cracks in Kickstarter’s armor. It highlighted a number of issues arising from the way backers view their contributions and how Kickstarter campaigns sell themselves to backers. Coverage of Oculus’ Kickstarter debacle spanned from misunderstanding the issue completely to focusing on the outrage.
But much of Read More