Meme Studies

A Meme is a Mirror, and When You Look Into It You See Yourself

(knowyourmeme.com)

“Are LOLCats Making Us Smarter?” asks a link-baity Atlantic headline that actually has nothing to do with the article it accompanies. The short answer: No, but that didn’t stop the Atlantic from writing a think piece about memes anyway.

As a graduate of NYU’s Gallatin school, where students design their own bizarre, mostly pretentious majors, this reporter is not really surprised that people are now writing dissertations about the cultural impact of LOLCats. After all, hasn’t social media researcher Danah Boyd essentially built an entire career around intellectualizing Internet topics otherwise deemed too 4chan-ish? Read More