Out and About

Kings and Queens of the Internet Age: A Night Out at the Webutante Ball

Among the webutantes.

“I was going to wear black, because that seemed like the New York thing to do,” confessed Callie Schweitzer, Webutante Ball Queen nominee and Vox Media’s director of marketing and communications, yelling to be heard over the music at Marquee last Thursday. “And then I was like, you know what? This is the Internet. Everyone is going to be wearing the craziest things. I should wear hot pink.”

Everyone did indeed wear the craziest things, though two getups in particular stuck out: matching head-to-toe solid-color suits, in red and blue, complete with fedoras. Read More

Love Thy Developers

Foursquare Global Hackathon Produces Location-Based Mashups With Spotify, Runkeeper, the U.S. Census and More

PlaceFace

Foursquare hosted its second hackathon over the weekend at General Assembly, a surprisingly gender-balanced affair at General Assembly fueled by Pepsi products and beer from Sixpoint Craft Ales. Developers in Paris demonstrated more than 20 new foursquare apps; hackers in Japan demo’ed eight or nine. The New York hackathon produced about 25 apps, hacks and mashups.

Let’s just say there are a lot of new ways to play foursquare. Hackathon savant and newly-anointed Twilio evangelist Jon Gottfried and his team created Loo Review, a game for photographing and rating the city’s public toilets. Betabeat also liked CRawsome, a hack from Yipit’s Vinny Vacanti and Steve Pulec that texts venue managers when regulars and “social influencers” check in.

Perhaps 200 attendees were strewn across the floor, couches, and extra tables that had been set up in the main room, but only 50 were checked into General Assembly when Betabeat arrived in the afternoon for demos–probably because hackers had been checking in all day (about eight had stayed overnight to work on their projects). Just ten percent were present at the first foursquare hackathon in February, according to a show of hands. Read More