Welcome to New Fit City

Hey WebMD Addicts: What if You Could Email a Picture of Your Symptoms to a Doc?


Last August, Betabeat profiled Jay Parkinson, the Williamsburg doctor who first won over New York techies in the late aughts by reinventing annoying doctors visits. The hipster doc hacked together his own system–trading insurance premiums and wait times for a Google Calendar, Skype, and PayPal. He eventually formalized the system under a startup called Hello, Health until he parted ways with the company in 2009.

Now, Mr. Parkison is back at it with a similar venture called Sherpaa, a concierge health service he was just developing when we spoke. Sherpaa works with directly with employers to give company staffers 24/7 phone and email access to Sherpaa’s physicians, which the startup refers to as “guides.” (Get it??) Read More

Welcome to New Fit City

Naveen Selvadurai’s Next Project Explores the Quantified Self

Not pictured: Fitbit and Withings scale. (via @Naveen)

Don’t call it a startup–at least not yet–but Foursquare cofounder Naveen Selvadurai dropped some hints about an upcoming personal project at an event at Union Square Monday evening, as Erick Schonfeld revealed on Twitter.

The de-Crunched tech blogger was at the VC firm for an event about “Networked Health,” and Mr. Selvadurai’s proposition, taken straight from the Quantified Self rule book, sounded like it fit right in: Read More

Welcome to New Fit City

New Union Square Incubator From the TechStars Network Is Taking Applications From Health Startups


Betabeat has been trying to warn you that the healthcare revolution was coming to tech industry. But Blueprint Health might finally be able to get you out from behind your standing desks and pay attention. Xconomy reports that Blueprint, a member of the TechStars Network, is opening an incubator in January and already taking applications for health-related ventures.

The TechStars connection comes in because members of the network  share best practices across accelerators. In keeping with that model, startups get $20,000 in seed funding and Blueprint takes 6 percent equity. Partner Brad Weinberg, who started his first company, Shape Up, in 2006, says Blueprint, which expects to get 300 applications for 10 spots in the inaugural class, has raised $400,000 and is setting up “a really cool space”  in Union Square. But like TechStars, the big draw seems to be the mentors. Read More


Web MD: Can Williamsburg’s Techie Doc Sell Health Consciousness to the Masses?


Jay Parkinson, the man Fast Company dubbed “The Doctor of the Future” in 2009, was lounging in his Williamsburg backyard, a few blocks from the Bedford stop on the L. It was a sleepy afternoon, interrupted only by the occasional sound of his Goldendoodle, Buddy, crunching on a bone, or his neighbors, on the other side of the fence, giving their pet pig what sounded like a bath.

The Bose radio in the kitchen piped soothing Dixieland standards past the verdant rose bushes. Dr. Parkinson went sockless in his loafers. He wore navy seersucker shorts and had his chambray shirt unbuttoned to somewhere around his fourth rib, revealing a tight, tanned torso. Life seemed swell.

“I was the doctor of the tech community,” the 35-year-old Dr. Parkinson recalled of his emergence on the scene several years ago. “It was just my first practice, but I got a ton of press and a lot of hits. So, like, anybody young and creative in New York would call me up to be their doctor.” Read More