Sundancing in the Dark South by Southwest is basically right around the corner, but it seems several techies needed a break before March offers the excuse for a tax-deductible trip to Austin. Investor Scooter Braun is be there (for obvious reasons), as is VHX cofounder Casey Pugh, ABC News’s Maya Baratz, onetime Myspace prez Jason Hirschhorn, and Thrillist cofounder Ben Lerer. Judging from Mr. Lerer’s Instagram, Gary Vaynerchuk is also along for the ride.
Startups are taking advantage of the festival’s halo of hipness. The creatives at Kickstarter have devoted a page to Sundance entrants funded on the platform, and cofounder Yancey Strickler says he’ll be in attendance. Uber will be there–and handing out hot chocolate. “All you have to do is tap the Uber app and we will come wherever you are to deliver sweet salvation from the epic cold,” the company promises. Not to mention helping sooth the pain of Uber’s high fares. Read More