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	<title>Betabeat &#187; Institutional Venture Partners</title>
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		<title>Betabeat &#187; Institutional Venture Partners</title>
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		<title>Growing Like a Weed, One King&#8217;s Lane Raises $50 Million Series D</title>

		<comments>http://betabeat.com/2012/12/one-kings-lane-doug-mack-50-million-series-d-institutional-venture-partners/#comments</comments>
		<pubDate>Tue, 11 Dec 2012 08:49:49 -0400</pubDate>
					<link>http://betabeat.com/2012/12/one-kings-lane-doug-mack-50-million-series-d-institutional-venture-partners/</link>
			<dc:creator>Kelly Faircloth</dc:creator>
				
		<guid isPermaLink="false">http://betabeat.com/?p=73548</guid>
		<description><![CDATA[<p><div id="attachment_73558" class="wp-caption alignleft" style="width: 332px"><a href="http://betabeat.com/2012/12/one-kings-lane-doug-mack-50-million-series-d-institutional-venture-partners/screen-shot-2012-12-11-at-8-50-19-am/" rel="attachment wp-att-73558"><img class=" wp-image-73558   " alt="Some sweet lamps you got there." src="http://nyobetabeat.files.wordpress.com/2012/12/screen-shot-2012-12-11-at-8-50-19-am.jpg" width="322" height="202" /></a><p class="wp-caption-text">Some sweet lamps you got there.</p></div></p>
<p>The ecommerce company One Kings Lane has just raised a $50 million Series D, led by Institutional Ventures Partners and with participation from Kleiner Perkins, Greylock Partners, Tiger Global Management and Scripps Networks Interactive. While headquartered in San Francisco, the company has large New York office handling much of its merch and marketing.</p>
<p>The company certainly seems to be in a period of rapid growth. When Betabeat visited the New York outpost back in August, desks were crammed into every spare inch of space and contractors were already preparing the space next door for expansion.<!--more--></p>
<p>The numbers are telling, as well: The company expects to hit $200 million in annualized revenue for 2012. The site pushes 3,000 new products to its 6 million members every day. A quarter of revenue every month comes from mobile sales, and 50 percent of traffic on Thanksgiving was mobile.</p>
<p>In a statement released today, CEO Doug Mack called the investment "further validation" of the company's business model, adding, "this additional funding will allow us to continue to deliver the best online shopping experience in the home market.”</p>
<p>The round brings the company's total raised to $117 million. According to the announcement, the new cash will go to "to deliver strong customer satisfaction, new member acquisition, superior merchandising and technology innovation, along with business model expansion."</p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_73558" class="wp-caption alignleft" style="width: 332px"><a href="http://betabeat.com/2012/12/one-kings-lane-doug-mack-50-million-series-d-institutional-venture-partners/screen-shot-2012-12-11-at-8-50-19-am/" rel="attachment wp-att-73558"><img class=" wp-image-73558   " alt="Some sweet lamps you got there." src="http://nyobetabeat.files.wordpress.com/2012/12/screen-shot-2012-12-11-at-8-50-19-am.jpg" width="322" height="202" /></a><p class="wp-caption-text">Some sweet lamps you got there.</p></div></p>
<p>The ecommerce company One Kings Lane has just raised a $50 million Series D, led by Institutional Ventures Partners and with participation from Kleiner Perkins, Greylock Partners, Tiger Global Management and Scripps Networks Interactive. While headquartered in San Francisco, the company has large New York office handling much of its merch and marketing.</p>
<p>The company certainly seems to be in a period of rapid growth. When Betabeat visited the New York outpost back in August, desks were crammed into every spare inch of space and contractors were already preparing the space next door for expansion.<!--more--></p>
<p>The numbers are telling, as well: The company expects to hit $200 million in annualized revenue for 2012. The site pushes 3,000 new products to its 6 million members every day. A quarter of revenue every month comes from mobile sales, and 50 percent of traffic on Thanksgiving was mobile.</p>
<p>In a statement released today, CEO Doug Mack called the investment "further validation" of the company's business model, adding, "this additional funding will allow us to continue to deliver the best online shopping experience in the home market.”</p>
<p>The round brings the company's total raised to $117 million. According to the announcement, the new cash will go to "to deliver strong customer satisfaction, new member acquisition, superior merchandising and technology innovation, along with business model expansion."</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Screen Shot 2012-12-11 at 8.50.19 AM</media:title>
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		<media:content url="http://0.gravatar.com/avatar/0bbc75db8f7be0cab7d4698c7cd08df2?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">kfairclothobserver</media:title>
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		<media:content url="http://nyobetabeat.files.wordpress.com/2012/12/screen-shot-2012-12-11-at-8-50-19-am.jpg" medium="image">
			<media:title type="html">Some sweet lamps you got there.</media:title>
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		<title>Oh Kool, Kleiner Perkins Leads Klout&#8217;s $30 M.-ish Round of Kapital</title>

		<comments>http://betabeat.com/2012/01/klout-kleiner-perkins-series-c-01032012/#comments</comments>
		<pubDate>Tue, 03 Jan 2012 18:10:14 -0400</pubDate>
					<link>http://betabeat.com/2012/01/klout-kleiner-perkins-series-c-01032012/</link>
			<dc:creator>Nitasha Tiku</dc:creator>
				
		<guid isPermaLink="false">http://www.betabeat.com/?p=25745</guid>
		<description><![CDATA[<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></p>
<p><div id="attachment_25751" class="wp-caption alignleft" style="width: 310px"><img class="size-full wp-image-25751 " title="klout-300x164" src="http://nyobetabeat.files.wordpress.com/2012/01/klout-300x164.jpg" alt="" width="300" height="164" /><p class="wp-caption-text">Outting Ben&#039;s Klout score instead of our own.</p></div></p>
<p></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/">Open secrets</a> have a way of getting out eventually. Betabeat first reported the scuttlebutt that Klout was <a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/">closing in on a round of funding</a> in October and now <a href="http://allthingsd.com/20120103/klout-confirms-mega-funding-round/">AllThingsD</a> has confirmation from Klout. The social influence measuring service admits that Series C round everyone had an inkling about did indeed close in November.</p>
<p>CEO Joe Fernandez said Kleiner Perkins, which lead the startup's $8.5 million Series B round in January, also lead this round with  KPCB partner Chi-Hua Chien joining the board. Although Mr. Fernandez wouldn’t comment on the price or  valuation, multiple sources, including <a href="http://www.businessinsider.com/klout-series-c-funding-rumors-2012-1">Business Insider</a>, are reporting that it was a $30 million round, which put the company at a $200 million valuation. <!--more--></p>
<p>Although based in California, Klout has a number of local investors, including ff Venture Capital (venture partner Mike Yavonditte was a seed-stage investor), which joined the round along with Institutional Venture Partners, Venrock, and Greycroft Partners. Mr. Fernandez told AllThingsD,  that Klout currently handles 10 billion API  calls per month, up from 100 million per month in January 2010.</p>
<p>So what will the <a href="http://www.betabeat.com/2011/11/14/new-york-times-takes-klout-to-task/">child-profiling</a> service, which as <a href="http://thenextweb.com/apps/2011/11/15/klout-is-breaking-up-with-early-adopters-so-get-over-it/">angered early adopters with fluctuating scores</a>, and confused observers with the kind of algorithm that rates Robert Scoble over President Obama going to do with the cash?</p>
<p>Considering revenue relies on Klout Perks, where marketers can target influencers with free stuff, hopefully they'll spend it on fine-tuning their algorithms and offering better Perks. Currently, Betabeat is eligible for lift tickets (we don't ski), Slimfast (we enjoy real food), and something to do with a Mark Wahlberg movie (we are big fans of <em>Boogie Nights</em>, +1).</p>
<p>If not that, <a href="http://www.betabeat.com/2011/12/13/as-banks-start-nosing-around-facebook-and-twitter-the-wrong-friends-might-just-sink-your-credit/">there's always banking</a>.</p>
]]></description>
		<content:encoded><![CDATA[<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></p>
<p><div id="attachment_25751" class="wp-caption alignleft" style="width: 310px"><img class="size-full wp-image-25751 " title="klout-300x164" src="http://nyobetabeat.files.wordpress.com/2012/01/klout-300x164.jpg" alt="" width="300" height="164" /><p class="wp-caption-text">Outting Ben&#039;s Klout score instead of our own.</p></div></p>
<p></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/"></a></p>
<p><a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/">Open secrets</a> have a way of getting out eventually. Betabeat first reported the scuttlebutt that Klout was <a href="http://www.betabeat.com/2011/10/25/klout-closing-on-big-new-round-of-funding/">closing in on a round of funding</a> in October and now <a href="http://allthingsd.com/20120103/klout-confirms-mega-funding-round/">AllThingsD</a> has confirmation from Klout. The social influence measuring service admits that Series C round everyone had an inkling about did indeed close in November.</p>
<p>CEO Joe Fernandez said Kleiner Perkins, which lead the startup's $8.5 million Series B round in January, also lead this round with  KPCB partner Chi-Hua Chien joining the board. Although Mr. Fernandez wouldn’t comment on the price or  valuation, multiple sources, including <a href="http://www.businessinsider.com/klout-series-c-funding-rumors-2012-1">Business Insider</a>, are reporting that it was a $30 million round, which put the company at a $200 million valuation. <!--more--></p>
<p>Although based in California, Klout has a number of local investors, including ff Venture Capital (venture partner Mike Yavonditte was a seed-stage investor), which joined the round along with Institutional Venture Partners, Venrock, and Greycroft Partners. Mr. Fernandez told AllThingsD,  that Klout currently handles 10 billion API  calls per month, up from 100 million per month in January 2010.</p>
<p>So what will the <a href="http://www.betabeat.com/2011/11/14/new-york-times-takes-klout-to-task/">child-profiling</a> service, which as <a href="http://thenextweb.com/apps/2011/11/15/klout-is-breaking-up-with-early-adopters-so-get-over-it/">angered early adopters with fluctuating scores</a>, and confused observers with the kind of algorithm that rates Robert Scoble over President Obama going to do with the cash?</p>
<p>Considering revenue relies on Klout Perks, where marketers can target influencers with free stuff, hopefully they'll spend it on fine-tuning their algorithms and offering better Perks. Currently, Betabeat is eligible for lift tickets (we don't ski), Slimfast (we enjoy real food), and something to do with a Mark Wahlberg movie (we are big fans of <em>Boogie Nights</em>, +1).</p>
<p>If not that, <a href="http://www.betabeat.com/2011/12/13/as-banks-start-nosing-around-facebook-and-twitter-the-wrong-friends-might-just-sink-your-credit/">there's always banking</a>.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
	
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