What's In A Name?
hbo's silicon valley
Here at Betabeat, we don’t pretend to have all the answers. We simply know what we don’t like.
And, thanks to the massive amount of press releases we receive from fledgling startups every day, we’ve developed a particular dislike for the conventions of modern startup nomenclature.
This week on HBO’s Silicon Valley, we see that Hooli has already made an insufferable new commercial for its new product, which is a knockoff of Richard’s Pied Piper algorithm. Richard tries to buy the name Pied Piper from a blue-collar irrigation farmer and learns how to negotiate (read: yell at people until you get your way) in the process.
Peter Gregory learns what Burger King is, and uses his knowledge of sesame seeds and cicadas as a way to advance $15 million to a pair of clients who would have otherwise had to lay off workers.