Yesterday, porcelain humanoid Gwyneth Paltrow stopped by a “Meet the Developer” panel at the Soho Apple Store (you know, the one that doesn’t flood) in order to promote her latest moneymaking scheme, a series of goop-branded travel apps.
While she was at it, she deigned to explain the use case for this brand Read More
Talking Orbit gum stick Ryan Seacrest announced today that he’s producing a new program for Aol, but sadly (luckily?) it doesn’t include any of the Kardashians. Rather, it’s a 10-episode series with appearances from relationship coach Gwyneth Paltrow. The Web-only deal is his production company’s first foray into creating digital programming.
Variety called the deal an “organic evolution” for Mr. Seacrest since his Internet prowess has racked him up millions of followers on Twitter and Instagram. Combined with his popularity, a presumably high Klout score and his connections with Valley big-wigs (like Twitter CEO Dick Costolo), he’s become their go-to guy for communicating with middle America.
Time to get GOOP
Just yesterday Betabeat was writing about how New York is becoming a hotbed for location based apps and then, blam, this cool sector intersects with one of our least favorite tech trends: the celebrity app. According Read More