Linkages

Booting Up: Happy Trails, Andrew Mason, and Stay Far Away from the Public Markets

Just not the best fit, probably.

“What’s just depressing to me is how—and it’s not just for us, let me generalize it—the moment a company goes public the conversation shifts from how they’re trying to change the world and the product they’re building to how they’re making money.” Andrew Mason probably wasn’t ready to be the CEO of a publicly traded company. [Fast Company]

Meanwhile, at TED: Vint Cerf is dreaming of a day when we can use the Internet to communicate with aliens. Dude must make it a point to believe six impossible things before breakfast. [Gizmodo]

Former Gilt CEO Susan Lyne is now Brand Group CEO at AOL. Resident enfant terrible Alexia Tsotsis published the memo and added, “As far as we can tell, Arianna, with her Hellenic iron fist, has retained her dominion over the HuffPost stronghold, and we’ll continue to push the boundaries of what we can do until we get fired.” Noted! [TechCrunch]

In other shuffles, Federated Media founder John Battelle is once more CEO of the blog network that he founded, taking over for Deanna Brown, who is leaving for an unspecified new project. [Forbes]

Apple Fellow Guy Kawasaki is now advising Motorola. [Android Authority]

Experimental Treatments

The Doctor Will See You Now: How ZocDoc Is Rocking It By Being Just Ambitious Enough

Co-founder Cyrus Massoumi with football helmets from cities where ZocDoc has launched.

THE FOUNDERS OF ZOCDOC.COM, Cyrus Massoumi and Dr. Oliver Kharraz, had just concluded the very first public demonstration of their medical appointment-booking app at the TechCrunch40 conference in September 2007 when they got a review that threatened to put the whole endeavor on life support.

“Honestly, it would just never occur to me to go to any site to pick a doctor,” said Guy Kawasaki, the Silicon Valley venture capitalist, early Apple employee and venerable start-up guru, smiling and chopping the air with a pen. “I mean, it’s just sort of too facetious.”

Emphasizing once more that he would never use such a service, he turned to a fellow judge on the panel, the entrepreneur and philanthropist Esther Dyson, and elaborated, “You’d go to a site and just, ohhh, you know, Lisa Macintosh went to Harvard, she looks cute, I’ll have her operate on my heart!

The audience responded with belly laughs. Read More