Deal With It

Groupon’s Kidz Club Has Us Hiding Under Our Covers

How cool is e-male? (groupon.com)

Apparently the one demographic daily deals giant Groupon felt it was sorely lacking was children, because kids possess so much purchasing power and all. Do you know how much kids are netting in allowance these days? Like, $20 a week at least. So Groupon decided to create a “Kidz Club” for these middle school high rollers, complete with a questionable cast of characters. The whole thing is so absurd that it’s pretty obvious that Groupon is in on the joke.

On the Groupon blog, they explained the club thusly: “At Groupon, we love kids. In fact, we love them so much that we wanted to give them a cool ‘zone’ on the ‘Net where they can hang out with brand new ‘cyber-frenz’!” We sense that someone’s tongue is firmly planted in-cheek. Read More