Yesterday, porcelain humanoid Gwyneth Paltrow stopped by a “Meet the Developer” panel at the Soho Apple Store (you know, the one that doesn’t flood) in order to promote her latest moneymaking scheme, a series of goop-branded travel apps.
While she was at it, she deigned to explain the use case for this brand Read More
After acquiring its French competitor JolieBox last month, Birchbox announced a new partnership today with Gwyneth Paltrow’s lifestyle site, Goop. The limited edition box, which will be sent out to subscribers this October, will be curated by the team at Goop. Since the box comes with sample-size products, Birchbox will also be offering a special edition online store where users can buy the full size item.
Time to get GOOP
Just yesterday Betabeat was writing about how New York is becoming a hotbed for location based apps and then, blam, this cool sector intersects with one of our least favorite tech trends: the celebrity app. According Read More