Up and Comers
Using Liz Lemon’s school of philosophy, ticketing service SeatGeek acquired competitor FanSnap and is shutting it down.
SeatGeek, a New York-based company that describes itself as the “Kayak for event tickets,” announced today that it has purchased the assets of FanSnap for an undisclosed price. Since both sites basically do the same thing, SeatGeek’s first acquisition knocks out a major competitor.
According to the most recent report from Comscore, ticketing is now the most popular category of website in the United States, ahead of fashion, toys and consumer goods. And New York is home to one of the fastest growing ticket sites, SeatGeek, which this week announced a major partnership with Yahoo Sports.
Yahoo is the second largest internet destination, ranking only behind Google in terms of traffic to its network of sites. So how did a small, two year old start-up score prime position on one of the web’s biggest networks in the web’s largest and fastest growing market?