Tweet No More
Earlier today, we wrote about a pretty viral app—Thunderclap, which enables users to tweet the same thing simultaneously, en masse, in order to call out a specific person or draw attention to a certain cause. (The first and second Thunderclaps were directed at Congress members, for example.) But as we suspected might happen, Twitter has shut the brand-new service down after only its second day in operation.
The Medium is The Message
The Twitter game Fame launched just a few weeks ago, but it appears the game’s 15 minutes of fame are already up. In a tweet sent yesterday, the team announced that Twitter planned to shut down the game because it violates its Terms of Service agreement.
As we reported in March, the Fame game gave us all a chance to feel like Lady Gaga for a day. Sign up to play, and you’re immediately entered into a lottery with a new winner daily. When your name is drawn, all Fame players automatically follow you, and you get a chance to prove why they should continue to follow you once your turn is over. But no longer–apparently the game violated the “spirit” of Twitter’s Terms of Service.
It’s the sad truth of the Internet: you can tweet and blog your sweet little heart out, but there’s no guarantee that anyone is actually listening. But what if there was a platform that gave you the chance to deliver whatever thoughts, feelings or advice you had, right to the intimate confines of someone’s inbox? And they actually voluntarily signed up for the chance to hear you?
It’s not a newsletter or a shared-interest listserv: it’s a new project out of NYU’s ITP masters program called The Listserve that gives the chance for one person each day to share their thoughts with thousands through a random lottery email system. Users sign up to receive one email daily from a randomly selected user. The email can be about anything–from what they had for breakfast that morning, to a picture of a kitten, to a politically-motivated diatribe–and it’s sent, either publicly or anonymously, out to the other Listserve subscribers.
Adam Ludwin, a two-time entrepreneur and now a principal at RRE Ventures, is a fame monster, in that he’s looking for Lady Gaga-level fame. But he wants to share it with you, too. The affable Mr. Ludwin, along with Big Human developers Rus Yusupov and Dominik Hofmann, created a Twitter-based fame game that we predict will soon have all your followers spamming your timeline for invites.
Fame, the game, is brilliant in its simplicity. The goal is to make everyone as Twitter famous as Lady Gaga, for a day. This is accomplished via a mass follower agreement: sign up to play, and you’re entered into a lottery that selects a new winner every day. On the day you win, everyone else playing will automatically follow you for 24 hours. Right now that’s a 976-follower boost and a chance to convince everyone to keep you. Long Island Radio deejay Astra, today’s winner, saw her follower count go from 5,000 to 5,172.