UPDATE: Yesterday evening after our post went up, Zynga’s What’s the Phrase moved from no. 3 to no. 1 for top free games in Apple’s App Store and is currently holding down the top spot.
Zynga New York hasn’t always had the chummiest relationship with Zynga’s corporate office back in San Francisco. The East Coast outpost was formed a year ago after Mark Pincus acquired OMGPOP and its mobile juggernaut Draw Something–installing OMGPOP CEO Dan Porter as general manager.
Things started to sour last fall when Zynga blamed a $95.5 million write down on its $183 million OMGPOP acquisition for a bad quarter. But after a round of office closures, Zynga New York remained open, which is in line with gaming giant catching the all-mobile-all-the-time bug from Mark Zuckerberg. COO David Ko (Mr. Pincus’ no. 2 man) also continues to speak highly of Draw Something and the upcoming, Ryan Seacrest-approved Draw Something 2.
Celebrity revelations rarely arrive without some behind-the-scenes orchestration, which is what we imagine happened this afternoon when Ryan Seacrest “gave away Zynga’s secret,” by outing the launch of Draw Something 2 on Twitter.
After all, Mr. Seacrest’s production company RS Productions also happens to have acquired the rights to the Draw Something game show. Read More