startup rundown

Startup News: David Karp Goes Native, Netflix for Real Life, Digg Is Reborn (Again)

Hipstblr (Photo: wikipedia.org)

Among the Natives David Karp put on his salesman hat this week and preached the Tumblr gospel in front of execs at an Advertising Week event. Karp pushed his company’s new approach to “native” non-intrusive marketing. He went as far as to call Tumblr the “brave new world.” The site now nets 27 million visitors a month and is expected to release some sort of earnings report this week, six months after ads started running on the site.

Pass The Popcorn MoviePass, a subscription service for unlimited movie-going, launched today, but is still invite-only. The app lets you check into a movie theatre, which then unlocks your MoviePass card. You pay at the credit card ticket kiosk using your MoviePass card, like you would with an ordinary card. The service is starting out at $29.99, which makes it a steal for New Yorkers because that’s a little under the price of two movies with popcorn in Manhattan. Read More

Badvertising

Startup Gives People What They’ve Always Wanted: Ads to Wipe Your Butt With

(Photo: Duke.edu)

Perhaps disgruntled Yammer CEO David Sacks was right. With so few good ideas out there to execute on, perhaps we really are in the twilight of Silicon Valley. And even if a company does have a good idea, don’t even mention the M word (monetization, spoken in a whisper), lest you incite the rabid boos of the NYC tech set.

But we have to imagine that this end-times mentality is what led a Michigan startup to hinge its entire business on getting companies to advertise on toilet paper. It’s a more literal take on the term “crappy advertising.” Read More

Linkages

Booting Up: Stop Watching YouTube and Get Some Sunshine Edition

The ghost haunting the Valley. (Photo: Wikipedia)

Are we in the twilight of Silicon Valley? Yammer CEO David Sacks seems to think so. [TechCrunch]

It’s like the worst Cosmo quiz of all time: Is your Web 2.0 company an Amazon, or a Pets.com? [AllThingsD]

In July, Americans watched 36.9 billion online videos. Americans should probably go outside more often. [CNET]

Here is a terrifying platoon of noodle-slicing robots. [Eater]

Internet jokerster Tom Scott pretended to put the Ecuadorian embassy on Airbnb. [Twitter]

Apropos of very little, we give you Tim Berners-Lee’s original World Wide Web announcement, for your nostalgic pleasure. [Google Groups]

Microprocessing pioneer Victor Poor has passed away. [New York Times]