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		<title>Video Q&amp;A Site VYou Shutting Down Its Consumer Product Next Week to Focus on Celebrity and Media Clients</title>

		<comments>http://betabeat.com/2013/03/vyou-shutting-down-steve-spurgat/#comments</comments>
		<pubDate>Fri, 29 Mar 2013 16:22:54 -0400</pubDate>
					<link>http://betabeat.com/2013/03/vyou-shutting-down-steve-spurgat/</link>
			<dc:creator>Jessica Roy</dc:creator>
				
		<guid isPermaLink="false">http://betabeat.com/?p=83675</guid>
		<description><![CDATA[<p><div id="attachment_83682" class="wp-caption alignleft" style="width: 310px"><a href="http://nyobetabeat.files.wordpress.com/2013/03/screen-shot-2013-03-29-at-4-21-54-pm.png"><img class="size-medium wp-image-83682" alt="(Photo: Vyou)" src="http://nyobetabeat.files.wordpress.com/2013/03/screen-shot-2013-03-29-at-4-21-54-pm.png?w=300" width="300" height="111" /></a><p class="wp-caption-text">(Photo: Vyou)</p></div></p>
<p><a href="http://www.vyou.com/">VYou</a>, the NYC-based video question and answer site that raised $3 million back in May 2011, will be shutting down its consumer-facing product next week. The company, which operates from an office in SoHo, sent out an email to users today announcing that they will no longer be able to upload videos starting April 3rd. By April 5th, the site will shut down completely.</p>
<p><!--more-->VYou cofounder Steve Spurgat told Betabeat by phone that the shutdown was primarily tied to the well of VC cash running dry. "A lot of it was capital related," he admitted. "I think in the end it was just more of a business decision  We had a very dedicated, very active community, but there just weren't enough of them." Mr. Spurgat declined to share user metrics.</p>
<p>Despite the fact that regular users will no longer be able to record and share videos on the site, VYou won't be shutting down completely. The core team of five will continue working on custom integrations for celebrities and media companies "In the end all of our traffic was happening off the site rather than on the site," Mr. Spurgat said, meaning that the majority of VYou's traffic came from VYou products embedded on outside sites.</p>
<p>The company had wrangled a host of big names, like <a href="http://betabeat.com/2012/06/oprah-winfreyvyou-power-oprahs-book-club-2-0-cheryl-strayed-06262012/">Oprah</a>, <a href="http://vyou.com/katdennings">Kat Dennings</a> and the<a href="http://vyou.com/doctorwho"> cast of <em>Doctor</em><em> Who</em></a>, to join up. Recently the site <a href="http://betabeat.com/2012/09/vcs-dave-tisch-adam-ludwin-and-others-are-live-and-ready-to-take-your-questions/">hosted</a> high profile VCs like Adam Ludwin and Dave Tisch (both VYou <a href="http://www.crunchbase.com/company/vyou">investors</a>) as part of its "Ask Angel Investors &amp; Venture Capitalists Group." Given this news it's hard not to see the Ask a VC series as a last ditch effort to enlist financiers to spur more interest in the consumer side of the business.</p>
<p>Here's the full text of the email sent out to users:</p>
<blockquote><p>Dearest VYou Community,</p>
<p>Video answers to life's questions, spread all over the web. VYou was founded on that simple idea and generated millions of videos, from YouTubers falling off of chairs to Martin Luther King III sharing stories about his father.</p>
<p>Now, sadly, this email comes with unfortunate news. VYou is shutting down. Keeping the website running is no longer possible.</p>
<p>Next Wednesday, April 3rd, the website will no longer allow you to record videos. On Friday, the website will come down entirely. You will be able to receive all of your videos at that time (more info here).</p>
<p>Through all the peaks and even the outages, the tight knit VYou community has meant so much to us. The VYou team is still together and working on awesome stuff - this won't be the last you hear from us.</p>
<p>We'll still be around, always. Feel free to email us at hi@vyou.com</p>
<p>Much Love,<br />
The VYou Team</p></blockquote>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_83682" class="wp-caption alignleft" style="width: 310px"><a href="http://nyobetabeat.files.wordpress.com/2013/03/screen-shot-2013-03-29-at-4-21-54-pm.png"><img class="size-medium wp-image-83682" alt="(Photo: Vyou)" src="http://nyobetabeat.files.wordpress.com/2013/03/screen-shot-2013-03-29-at-4-21-54-pm.png?w=300" width="300" height="111" /></a><p class="wp-caption-text">(Photo: Vyou)</p></div></p>
<p><a href="http://www.vyou.com/">VYou</a>, the NYC-based video question and answer site that raised $3 million back in May 2011, will be shutting down its consumer-facing product next week. The company, which operates from an office in SoHo, sent out an email to users today announcing that they will no longer be able to upload videos starting April 3rd. By April 5th, the site will shut down completely.</p>
<p><!--more-->VYou cofounder Steve Spurgat told Betabeat by phone that the shutdown was primarily tied to the well of VC cash running dry. "A lot of it was capital related," he admitted. "I think in the end it was just more of a business decision  We had a very dedicated, very active community, but there just weren't enough of them." Mr. Spurgat declined to share user metrics.</p>
<p>Despite the fact that regular users will no longer be able to record and share videos on the site, VYou won't be shutting down completely. The core team of five will continue working on custom integrations for celebrities and media companies "In the end all of our traffic was happening off the site rather than on the site," Mr. Spurgat said, meaning that the majority of VYou's traffic came from VYou products embedded on outside sites.</p>
<p>The company had wrangled a host of big names, like <a href="http://betabeat.com/2012/06/oprah-winfreyvyou-power-oprahs-book-club-2-0-cheryl-strayed-06262012/">Oprah</a>, <a href="http://vyou.com/katdennings">Kat Dennings</a> and the<a href="http://vyou.com/doctorwho"> cast of <em>Doctor</em><em> Who</em></a>, to join up. Recently the site <a href="http://betabeat.com/2012/09/vcs-dave-tisch-adam-ludwin-and-others-are-live-and-ready-to-take-your-questions/">hosted</a> high profile VCs like Adam Ludwin and Dave Tisch (both VYou <a href="http://www.crunchbase.com/company/vyou">investors</a>) as part of its "Ask Angel Investors &amp; Venture Capitalists Group." Given this news it's hard not to see the Ask a VC series as a last ditch effort to enlist financiers to spur more interest in the consumer side of the business.</p>
<p>Here's the full text of the email sent out to users:</p>
<blockquote><p>Dearest VYou Community,</p>
<p>Video answers to life's questions, spread all over the web. VYou was founded on that simple idea and generated millions of videos, from YouTubers falling off of chairs to Martin Luther King III sharing stories about his father.</p>
<p>Now, sadly, this email comes with unfortunate news. VYou is shutting down. Keeping the website running is no longer possible.</p>
<p>Next Wednesday, April 3rd, the website will no longer allow you to record videos. On Friday, the website will come down entirely. You will be able to receive all of your videos at that time (more info here).</p>
<p>Through all the peaks and even the outages, the tight knit VYou community has meant so much to us. The VYou team is still together and working on awesome stuff - this won't be the last you hear from us.</p>
<p>We'll still be around, always. Feel free to email us at hi@vyou.com</p>
<p>Much Love,<br />
The VYou Team</p></blockquote>
]]></content:encoded>
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			<media:title type="html">jroyobserver</media:title>
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			<media:title type="html">(Photo: Vyou)</media:title>
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		<title>Rumor Roundup: Vine&#8217;s Launch Party at Marquee, Uber Reunites Snoop and Suge Knight</title>

		<comments>http://betabeat.com/2013/02/vine-party-marquee-suge-knight-snoop-dogg-uber-travis-kalanick/#comments</comments>
		<pubDate>Fri, 22 Feb 2013 17:30:21 -0400</pubDate>
					<link>http://betabeat.com/2013/02/vine-party-marquee-suge-knight-snoop-dogg-uber-travis-kalanick/</link>
			<dc:creator></dc:creator>
				
		<guid isPermaLink="false">http://betabeat.com/?p=80215</guid>
		<description><![CDATA[<p><div id="attachment_80237" class="wp-caption alignleft" style="width: 310px"><a href="http://nyobetabeat.files.wordpress.com/2013/02/screen-shot-2013-02-22-at-4-11-18-pm.png"><img class="size-medium wp-image-80237" alt="Screen Shot 2013-02-22 at 4.11.18 PM" src="http://nyobetabeat.files.wordpress.com/2013/02/screen-shot-2013-02-22-at-4-11-18-pm.png?w=300" width="300" height="155" /></a><p class="wp-caption-text">Gallery gurl.</p></div></p>
<p>Yesterday night, Vine, the video-clip sharing app Twitter acquired <a href="http://allthingsd.com/20121009/twitter-buys-vine-a-video-clip-company-that-never-launched/">back in October</a>, held its launch party at Marquee. Yes, <a href="http://observer.com/2013/01/chelsea-hot-spot-marquee-tries-to-get-its-groove-back/">that Marquee</a>. DJs spun above a lighted sign with the hashtag "<a href="https://vine.co/v/b60OKajruri">#party</a>," and users obliged by Vine-ing the experience.</p>
<p>There was the <a href="https://vine.co/v/b6EXrW35Htr">meta-Vine</a> of people Vine-ing at the Vine launch. And, because <a href="http://betabeat.com/2013/02/someone-went-to-harlem-and-showed-people-your-dumb-harlem-shake-videos/">no one got the memo</a>, an attempt to <a href="https://vine.co/v/b6EIZMzq5zt">do the white man's Harlem Shake</a>. Although our favorite had to be a guest appearance from <a href="http://galleristny.com/2012/08/babes-in-the-woods-bravos-gallery-girls-take-on-the-big-bad-art-world/">"Gallery Girl" Chantal Chadwick</a>.</p>
<blockquote class="twitter-tweet"><p>Chantal from "Gallery Girls" at last night's Vine party: <a title="http://vine.co/v/b6Egw5WnxTT" href="http://t.co/PzsDCfuI2F">vine.co/v/b6Egw5WnxTT</a></p>
<p>— Rex Sorgatz (@fimoculous) <a href="https://twitter.com/fimoculous/status/305057671726395392">February 22, 2013</a></p></blockquote>
<p>"I guess the interesting thing was that it wasn't a tech-heavy crowd," one guest told Betabeat. "This sounds strange to say, but it felt more like a cultural event, almost something you would have witnessed in pre-millennial NYC." Hey, if <a href="http://www.guardian.co.uk/technology/us-news-blog/2013/feb/21/nyc-tech-future">the bubble</a> fits.</p>
<p>As for Vine itself, by February 19 the app--which hung in the top 10 spot for the first week of its existence--had fallen to number 73 in the rankings of free apps, <a href="http://www.appdata.com/ios_apps/apps/7007421-vine-make-a-scene/95-united-states">according to AppData</a>. Maybe everyone needs to <a href="https://twitter.com/lindseyweber/status/304839463903825920">up their video game</a>?</p>
<p><div id="attachment_80255" class="wp-caption alignleft" style="width: 160px"><a href="http://nyobetabeat.files.wordpress.com/2013/02/0222-snoop-suge-instagram-3.jpg"><img class="size-thumbnail wp-image-80255" alt="0222-snoop-suge-instagram-3" src="http://nyobetabeat.files.wordpress.com/2013/02/0222-snoop-suge-instagram-3.jpg?w=150" width="150" height="129" /></a><p class="wp-caption-text">(Photo: Instagram via TMZ)</p></div></p>
<p><strong>Snoop In Startupland</strong> <a href="http://www.tmz.com/2013/02/22/snoop-dogg-suge-knight-reunion-club-photo-death-row/">According to TMZ</a>, <strong>Snoop Dogg</strong> and <strong>Suge Knight</strong> <a href="http://www.rollingstone.com/music/news/the-unsolved-mystery-of-the-notorious-b-i-g-20110107">buried the hatchet</a> at AV Club in Los Angeles this week. And who should take credit for the amicable reunion but Uber CEO <strong>Travis Kalanick,</strong> who was photographed in the VIP section along with Snoop, Mr. Knight, and venture capitalist and Uber advisor <strong><a href="http://www.menloventures.com/team/shervin-pishevar">Shervin Pishevar</a></strong>.</p>
<blockquote class="twitter-tweet"><p>.@<a href="https://twitter.com/uber">uber</a> making peace in the LBC: <a title="http://www.tmz.com/2013/02/22/snoop-dogg-suge-knight-reunion-club-photo-death-row/" href="http://t.co/gRH1Zgr8Op">tmz.com/2013/02/22/sno…</a><a href="https://twitter.com/search/%23sugeANDsnoop">#sugeANDsnoop</a> cc/@<a href="https://twitter.com/shervin">shervin</a> @<a href="https://twitter.com/snoopdogg">snoopdogg</a></p>
<p>— travis kalanick (@travisk) <a href="https://twitter.com/travisk/status/305071217226964992">February 22, 2013</a></p></blockquote>
<p>Snoop, who's <a href="http://cdn04.cdn.justjared.com/wp-content/uploads/2011/09/parker-snoop/sean-parker-snoop-dogg-06.jpg">palled around</a> with Sean Parker and Mark Zuckerberg in the past, is slated to appear at SXSW Interactive next month to promote <a href="http://betabeat.com/2013/02/last-night-at-new-york-tech-meetup-technology-galore-but-does-anyone-have-a-technical-question/">Leap Motion, a hand gesture controller</a>. Hey <a href="http://betabeat.com/2013/01/mike-judges-hbo-silicon-valley-comedy-opens-on-the-shit-brown-hills-of-mountainview/">Mike Judge</a>, you may want to take a gander at our reporter's notebook.</p>
<p><strong>Type-uhoh</strong> Brit Morin, founder of <a href="http://www.brit.co/">Brit + Co.</a> and wife to Path founder Dave Morin, might have run into a little autocorrect problem. "Catch this week's BritList for your daily dose of dishonesty," she tweeted last week.</p>
<p>Dishonesty? Either that's a typo, or Ms. Morin had some sort of come-to-Jesus moment about the real truth behind the perilous world of crafting.</p>
<p><div id="attachment_80216" class="wp-caption aligncenter" style="width: 471px"><a href="http://nyobetabeat.files.wordpress.com/2013/02/screenshot_2013-02-16-17-16-24.png"><img class=" wp-image-80216 " alt="(Photo: Twitter)" src="http://nyobetabeat.files.wordpress.com/2013/02/screenshot_2013-02-16-17-16-24.png?w=576" width="461" height="819" /></a><p class="wp-caption-text">(Photo: Twitter)</p></div></p>
<p><strong>Trivial Pursuit </strong>Techstars' former managing director, Dave Tisch, may have <a href="http://betabeat.com/2012/08/david-tisch-just-stepped-down-as-managing-director-of-techstars-nyc/">recently left</a> the incubator, but that doesn't mean he's resting on his laurels. Mr. Tisch Instagrammed a slightly humblebraggy photo showing some spoils from a recent trip to Dave &amp; Busters. "Successful evening dominating trivia," he captioned the photo, which showed hundreds of arcade tickets flowing out of paper cups. The real question is what he brought with those tickets. Our bet's on the 2006-era iPod.</p>
<p><div id="attachment_80218" class="wp-caption aligncenter" style="width: 471px"><a href="http://nyobetabeat.files.wordpress.com/2013/02/screenshot_2013-02-20-21-41-55.png"><img class=" wp-image-80218 " alt="(Photo: Instagram)" src="http://nyobetabeat.files.wordpress.com/2013/02/screenshot_2013-02-20-21-41-55.png?w=576" width="461" height="819" /></a><p class="wp-caption-text">(Photo: Instagram)</p></div></p>
<p><strong>Caught with his pants down <em></em></strong><em>New York Times</em> technology writer Nick Bilton is really, really <a href="https://twitter.com/nickbilton/status/304666533190332416">excited</a> for both Google Glass and Apple's rumored iWatch. Like, so excited he doesn't even give a f*ck about pants. Can't say he's not dedicated to his craft.</p>
<p>https://twitter.com/nickbilton/status/304666533190332416</p>
<p><strong>FacePlace </strong>Sheryl Sandberg's <a href="http://www.amazon.com/Lean-In-Women-Work-Will/dp/0385349947/ref=sr_1_1?ie=UTF8&amp;qid=1361566308&amp;sr=8-1&amp;keywords=lean+in"><em>Lean In </em></a>hits bookstores in March, and feedback is already trickling out. One reviewer? Mark Zuckerberg, who <a href="http://www.businessinsider.com/mark-zuckerberg-on-sheryl-sandbergs-book-2013-2">popped into</a> a Facebook conversation and said, "I think 'radically realistic' is a very good description of what you write in this book." We can't say we're entirely surprised "work harder" as a solution to gender inequality would appeal to a workaholic kid billionaire.</p>
<p>Who needs Zuck's support when you've got Ms. Sandberg's infinite self-confidence, though? She recently appeared in the documentary <em>Makers </em><a href="http://www.nytimes.com/2013/02/22/us/politics/sheryl-sandberg-lean-in-author-hopes-to-spur-movement.html?pagewanted=all&amp;_r=1&amp;">saying</a>, "I always thought I would run a social movement." Well all righty then!</p>
<p><strong>(Update, 2/26/12) </strong>Turns out, there's a little more context to that line about running a social movement, beyond what the <em>New York Times </em>quoted Ms. Sandberg as saying. The Grey Lady has <a href="http://www.nytimes.com/2013/02/22/us/sheryl-sandberg-lean-in-author-hopes-to-spur-movement.html?pagewanted=all&amp;_r=0">issued a correction</a>:</p>
<blockquote><p>In a video excerpt, which accompanied the article online, she said: “I always thought I would run a social movement, which meant basically work at a nonprofit. I never thought I’d work in the corporate sector.” She did not merely say, “I always thought I would run a social movement.”</p></blockquote>
<p><strong>Robot rock </strong>Who can resist a little hashtag trolling?</p>
<blockquote class="twitter-tweet"><p><a href="https://twitter.com/search/%23ifihadglass">#ifihadglass</a> my individuality would serve the collective. Shields lowered, ready to assimilate... <a href="https://twitter.com/search/%23resistanceisfutile">#resistanceisfutile</a> <a title="http://twitter.com/smart/status/304246487565611010/photo/1" href="http://t.co/L4fHlLwL">twitter.com/smart/status/3…</a></p>
<p>— Steve Martocci (@smart) <a href="https://twitter.com/smart/status/304246487565611010">February 20, 2013</a></p></blockquote>
<p><strong>Baby, baby, baby </strong>A social media mystery to ponder, <a href="https://twitter.com/janamal/status/304261570794496000">from </a>Twitter biz dev VP Jana Messerschmidt: "Photos of babies on Facebook annoy me, while Vines of babies make my day. Why is this?" We're going to guess it's the cooing noises.</p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_80237" class="wp-caption alignleft" style="width: 310px"><a href="http://nyobetabeat.files.wordpress.com/2013/02/screen-shot-2013-02-22-at-4-11-18-pm.png"><img class="size-medium wp-image-80237" alt="Screen Shot 2013-02-22 at 4.11.18 PM" src="http://nyobetabeat.files.wordpress.com/2013/02/screen-shot-2013-02-22-at-4-11-18-pm.png?w=300" width="300" height="155" /></a><p class="wp-caption-text">Gallery gurl.</p></div></p>
<p>Yesterday night, Vine, the video-clip sharing app Twitter acquired <a href="http://allthingsd.com/20121009/twitter-buys-vine-a-video-clip-company-that-never-launched/">back in October</a>, held its launch party at Marquee. Yes, <a href="http://observer.com/2013/01/chelsea-hot-spot-marquee-tries-to-get-its-groove-back/">that Marquee</a>. DJs spun above a lighted sign with the hashtag "<a href="https://vine.co/v/b60OKajruri">#party</a>," and users obliged by Vine-ing the experience.</p>
<p>There was the <a href="https://vine.co/v/b6EXrW35Htr">meta-Vine</a> of people Vine-ing at the Vine launch. And, because <a href="http://betabeat.com/2013/02/someone-went-to-harlem-and-showed-people-your-dumb-harlem-shake-videos/">no one got the memo</a>, an attempt to <a href="https://vine.co/v/b6EIZMzq5zt">do the white man's Harlem Shake</a>. Although our favorite had to be a guest appearance from <a href="http://galleristny.com/2012/08/babes-in-the-woods-bravos-gallery-girls-take-on-the-big-bad-art-world/">"Gallery Girl" Chantal Chadwick</a>.</p>
<blockquote class="twitter-tweet"><p>Chantal from "Gallery Girls" at last night's Vine party: <a title="http://vine.co/v/b6Egw5WnxTT" href="http://t.co/PzsDCfuI2F">vine.co/v/b6Egw5WnxTT</a></p>
<p>— Rex Sorgatz (@fimoculous) <a href="https://twitter.com/fimoculous/status/305057671726395392">February 22, 2013</a></p></blockquote>
<p>"I guess the interesting thing was that it wasn't a tech-heavy crowd," one guest told Betabeat. "This sounds strange to say, but it felt more like a cultural event, almost something you would have witnessed in pre-millennial NYC." Hey, if <a href="http://www.guardian.co.uk/technology/us-news-blog/2013/feb/21/nyc-tech-future">the bubble</a> fits.</p>
<p>As for Vine itself, by February 19 the app--which hung in the top 10 spot for the first week of its existence--had fallen to number 73 in the rankings of free apps, <a href="http://www.appdata.com/ios_apps/apps/7007421-vine-make-a-scene/95-united-states">according to AppData</a>. Maybe everyone needs to <a href="https://twitter.com/lindseyweber/status/304839463903825920">up their video game</a>?</p>
<p><div id="attachment_80255" class="wp-caption alignleft" style="width: 160px"><a href="http://nyobetabeat.files.wordpress.com/2013/02/0222-snoop-suge-instagram-3.jpg"><img class="size-thumbnail wp-image-80255" alt="0222-snoop-suge-instagram-3" src="http://nyobetabeat.files.wordpress.com/2013/02/0222-snoop-suge-instagram-3.jpg?w=150" width="150" height="129" /></a><p class="wp-caption-text">(Photo: Instagram via TMZ)</p></div></p>
<p><strong>Snoop In Startupland</strong> <a href="http://www.tmz.com/2013/02/22/snoop-dogg-suge-knight-reunion-club-photo-death-row/">According to TMZ</a>, <strong>Snoop Dogg</strong> and <strong>Suge Knight</strong> <a href="http://www.rollingstone.com/music/news/the-unsolved-mystery-of-the-notorious-b-i-g-20110107">buried the hatchet</a> at AV Club in Los Angeles this week. And who should take credit for the amicable reunion but Uber CEO <strong>Travis Kalanick,</strong> who was photographed in the VIP section along with Snoop, Mr. Knight, and venture capitalist and Uber advisor <strong><a href="http://www.menloventures.com/team/shervin-pishevar">Shervin Pishevar</a></strong>.</p>
<blockquote class="twitter-tweet"><p>.@<a href="https://twitter.com/uber">uber</a> making peace in the LBC: <a title="http://www.tmz.com/2013/02/22/snoop-dogg-suge-knight-reunion-club-photo-death-row/" href="http://t.co/gRH1Zgr8Op">tmz.com/2013/02/22/sno…</a><a href="https://twitter.com/search/%23sugeANDsnoop">#sugeANDsnoop</a> cc/@<a href="https://twitter.com/shervin">shervin</a> @<a href="https://twitter.com/snoopdogg">snoopdogg</a></p>
<p>— travis kalanick (@travisk) <a href="https://twitter.com/travisk/status/305071217226964992">February 22, 2013</a></p></blockquote>
<p>Snoop, who's <a href="http://cdn04.cdn.justjared.com/wp-content/uploads/2011/09/parker-snoop/sean-parker-snoop-dogg-06.jpg">palled around</a> with Sean Parker and Mark Zuckerberg in the past, is slated to appear at SXSW Interactive next month to promote <a href="http://betabeat.com/2013/02/last-night-at-new-york-tech-meetup-technology-galore-but-does-anyone-have-a-technical-question/">Leap Motion, a hand gesture controller</a>. Hey <a href="http://betabeat.com/2013/01/mike-judges-hbo-silicon-valley-comedy-opens-on-the-shit-brown-hills-of-mountainview/">Mike Judge</a>, you may want to take a gander at our reporter's notebook.</p>
<p><strong>Type-uhoh</strong> Brit Morin, founder of <a href="http://www.brit.co/">Brit + Co.</a> and wife to Path founder Dave Morin, might have run into a little autocorrect problem. "Catch this week's BritList for your daily dose of dishonesty," she tweeted last week.</p>
<p>Dishonesty? Either that's a typo, or Ms. Morin had some sort of come-to-Jesus moment about the real truth behind the perilous world of crafting.</p>
<p><div id="attachment_80216" class="wp-caption aligncenter" style="width: 471px"><a href="http://nyobetabeat.files.wordpress.com/2013/02/screenshot_2013-02-16-17-16-24.png"><img class=" wp-image-80216 " alt="(Photo: Twitter)" src="http://nyobetabeat.files.wordpress.com/2013/02/screenshot_2013-02-16-17-16-24.png?w=576" width="461" height="819" /></a><p class="wp-caption-text">(Photo: Twitter)</p></div></p>
<p><strong>Trivial Pursuit </strong>Techstars' former managing director, Dave Tisch, may have <a href="http://betabeat.com/2012/08/david-tisch-just-stepped-down-as-managing-director-of-techstars-nyc/">recently left</a> the incubator, but that doesn't mean he's resting on his laurels. Mr. Tisch Instagrammed a slightly humblebraggy photo showing some spoils from a recent trip to Dave &amp; Busters. "Successful evening dominating trivia," he captioned the photo, which showed hundreds of arcade tickets flowing out of paper cups. The real question is what he brought with those tickets. Our bet's on the 2006-era iPod.</p>
<p><div id="attachment_80218" class="wp-caption aligncenter" style="width: 471px"><a href="http://nyobetabeat.files.wordpress.com/2013/02/screenshot_2013-02-20-21-41-55.png"><img class=" wp-image-80218 " alt="(Photo: Instagram)" src="http://nyobetabeat.files.wordpress.com/2013/02/screenshot_2013-02-20-21-41-55.png?w=576" width="461" height="819" /></a><p class="wp-caption-text">(Photo: Instagram)</p></div></p>
<p><strong>Caught with his pants down <em></em></strong><em>New York Times</em> technology writer Nick Bilton is really, really <a href="https://twitter.com/nickbilton/status/304666533190332416">excited</a> for both Google Glass and Apple's rumored iWatch. Like, so excited he doesn't even give a f*ck about pants. Can't say he's not dedicated to his craft.</p>
<p>https://twitter.com/nickbilton/status/304666533190332416</p>
<p><strong>FacePlace </strong>Sheryl Sandberg's <a href="http://www.amazon.com/Lean-In-Women-Work-Will/dp/0385349947/ref=sr_1_1?ie=UTF8&amp;qid=1361566308&amp;sr=8-1&amp;keywords=lean+in"><em>Lean In </em></a>hits bookstores in March, and feedback is already trickling out. One reviewer? Mark Zuckerberg, who <a href="http://www.businessinsider.com/mark-zuckerberg-on-sheryl-sandbergs-book-2013-2">popped into</a> a Facebook conversation and said, "I think 'radically realistic' is a very good description of what you write in this book." We can't say we're entirely surprised "work harder" as a solution to gender inequality would appeal to a workaholic kid billionaire.</p>
<p>Who needs Zuck's support when you've got Ms. Sandberg's infinite self-confidence, though? She recently appeared in the documentary <em>Makers </em><a href="http://www.nytimes.com/2013/02/22/us/politics/sheryl-sandberg-lean-in-author-hopes-to-spur-movement.html?pagewanted=all&amp;_r=1&amp;">saying</a>, "I always thought I would run a social movement." Well all righty then!</p>
<p><strong>(Update, 2/26/12) </strong>Turns out, there's a little more context to that line about running a social movement, beyond what the <em>New York Times </em>quoted Ms. Sandberg as saying. The Grey Lady has <a href="http://www.nytimes.com/2013/02/22/us/sheryl-sandberg-lean-in-author-hopes-to-spur-movement.html?pagewanted=all&amp;_r=0">issued a correction</a>:</p>
<blockquote><p>In a video excerpt, which accompanied the article online, she said: “I always thought I would run a social movement, which meant basically work at a nonprofit. I never thought I’d work in the corporate sector.” She did not merely say, “I always thought I would run a social movement.”</p></blockquote>
<p><strong>Robot rock </strong>Who can resist a little hashtag trolling?</p>
<blockquote class="twitter-tweet"><p><a href="https://twitter.com/search/%23ifihadglass">#ifihadglass</a> my individuality would serve the collective. Shields lowered, ready to assimilate... <a href="https://twitter.com/search/%23resistanceisfutile">#resistanceisfutile</a> <a title="http://twitter.com/smart/status/304246487565611010/photo/1" href="http://t.co/L4fHlLwL">twitter.com/smart/status/3…</a></p>
<p>— Steve Martocci (@smart) <a href="https://twitter.com/smart/status/304246487565611010">February 20, 2013</a></p></blockquote>
<p><strong>Baby, baby, baby </strong>A social media mystery to ponder, <a href="https://twitter.com/janamal/status/304261570794496000">from </a>Twitter biz dev VP Jana Messerschmidt: "Photos of babies on Facebook annoy me, while Vines of babies make my day. Why is this?" We're going to guess it's the cooing noises.</p>
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		<title>TechStars NYC Ships in Talent From Boulder to Replace David Tisch</title>

		<comments>http://betabeat.com/2012/11/david-tisch-techstars-new-york-city-managing-director-nicole-glaros-david-cohen-application/#comments</comments>
		<pubDate>Mon, 19 Nov 2012 15:45:13 -0400</pubDate>
					<link>http://betabeat.com/2012/11/david-tisch-techstars-new-york-city-managing-director-nicole-glaros-david-cohen-application/</link>
			<dc:creator>Nitasha Tiku</dc:creator>
				
		<guid isPermaLink="false">http://betabeat.com/?p=70841</guid>
		<description><![CDATA[<p><div id="attachment_70858" class="wp-caption alignleft" style="width: 310px"><a href="http://www.nearlynicole.com/wp-content/uploads/2008/03/nicole-headshot.jpg"><img class="size-medium wp-image-70858" title="nicole glaros" alt="" src="http://nyobetabeat.files.wordpress.com/2012/11/nicole-headshot.jpg?w=300" height="191" width="300" /></a><p class="wp-caption-text">Ms. Glaros. (Photo: NearlyNicole.com)</p></div></p>
<p>TechStars NYC has been quiet since August, when managing director David Tisch announced that he would be <a href="http://betabeat.com/2012/08/david-tisch-made-15-investments-this-summer-before-stepping-back-from-techstars/">stepping back</a> from his day-to-day role at the accelerator program. Almost exactly a year ago, we profiled Mr. Tisch's <a href="http://betabeat.com/2011/11/tisch-out-of-water-david-tisch-navigates-startupland-and-comes-out-a-techstar/">rise to prominence</a> in New York's startup scene largely through his role in building a satellite program for TechStars, which entered the local market just when it could benefit from a little infrastructure.</p>
<p>(Early observers will recall that the first class of TechStars New York was filmed for a reality show, but managed to escape the humorless vitriol directed at Randi Zuckerberg--probably because the TechStars version was for Bloomberg instead of Bravo, and involved about 100 percent fewer toga parties.) Over the past few years, Mr. Tisch has become a <a href="http://betabeat.com/2012/08/david-tisch-made-15-investments-this-summer-before-stepping-back-from-techstars/">prolific angel investor</a> through <a href="http://www.boxgroupnyc.com/">Box Group</a>, and his name frequently shows up in seed funding rounds for New York companies--TechStars and otherwise. Thus finding a replacement who is as well-versed in the scene might be tricky.<!--more--></p>
<p>But accelerator season waits for no man. Today, TechStars founder and CEO David Cohen <a href="http://www.techstars.com/our-spring-2013-program-in-nyc/">announced </a>an interim replacement for Mr. Tisch. <a href="http://www.linkedin.com/in/nglaros">Serial entrepreneur</a> Nicole Glaros, who has been managing director of TechStars in Boulder since 2009, will be moving out East for the spring. With a new figurehead in place, applications are officially opening today for the program that starts April 4. In a blog post, Mr. Cohen, who will also be "partially based" in New York this session, <a href="http://www.techstars.com/our-spring-2013-program-in-nyc/">wrote</a>:</p>
<blockquote><p>Of all of our Managing Directors nationally, Nicole has the most experience with the culture and heart of TechStars and has run five TechStars programs since 2009. She’s been responsible for funding and working with many great companies such as <a href="http://ubooly.com/" target="_blank">Ubooly,</a> <a href="http://www.cloudability.com/" target="_blank">Cloudability</a>, <a href="http://www.mobiplug.co/" target="_blank">Mobiplug</a>, <a href="http://orbotix.com/" target="_blank">Orbotix</a>, and dozens more. Once we name a new permanent Managing Director for NYC, Nicole will be on site to train that person alongside her during the program next spring.</p></blockquote>
<p>In an email to Betabeat, Mr. Cohen said "we think the permanent Managing Director in NYC will be someone from that area." As for the program's criteria, it's the same as it ever was. "We're simply looking for the best founders that we can meaningfully help," he said. "We've funded very diverse things in the past, and we'll continue to go after big ideas. I think <a href="http://www.techstars.com/techstars-demo-day-boston-fall-2012/">our recent Boston class</a> was as good example of that."</p>
<p>In the meantime, Ms. Glaros, <a href="http://www.nearlynicole.com/about/">who says</a> she "love[s] people, but hates crowds," might want to steel herself for the subway-riding experience:</p>
<blockquote class="twitter-tweet"><p>@<a href="https://twitter.com/leithstevens">leithstevens</a> yes, excited! I'll be a little fish in the worlds biggest ocean. :-)</p>
<p>— Nicole Glaros (@nglaros) <a href="https://twitter.com/nglaros/status/270605923251277825">November 19, 2012</a></p></blockquote>
<p><em>This post has been updated to include comments from Mr. Cohen. </em></p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_70858" class="wp-caption alignleft" style="width: 310px"><a href="http://www.nearlynicole.com/wp-content/uploads/2008/03/nicole-headshot.jpg"><img class="size-medium wp-image-70858" title="nicole glaros" alt="" src="http://nyobetabeat.files.wordpress.com/2012/11/nicole-headshot.jpg?w=300" height="191" width="300" /></a><p class="wp-caption-text">Ms. Glaros. (Photo: NearlyNicole.com)</p></div></p>
<p>TechStars NYC has been quiet since August, when managing director David Tisch announced that he would be <a href="http://betabeat.com/2012/08/david-tisch-made-15-investments-this-summer-before-stepping-back-from-techstars/">stepping back</a> from his day-to-day role at the accelerator program. Almost exactly a year ago, we profiled Mr. Tisch's <a href="http://betabeat.com/2011/11/tisch-out-of-water-david-tisch-navigates-startupland-and-comes-out-a-techstar/">rise to prominence</a> in New York's startup scene largely through his role in building a satellite program for TechStars, which entered the local market just when it could benefit from a little infrastructure.</p>
<p>(Early observers will recall that the first class of TechStars New York was filmed for a reality show, but managed to escape the humorless vitriol directed at Randi Zuckerberg--probably because the TechStars version was for Bloomberg instead of Bravo, and involved about 100 percent fewer toga parties.) Over the past few years, Mr. Tisch has become a <a href="http://betabeat.com/2012/08/david-tisch-made-15-investments-this-summer-before-stepping-back-from-techstars/">prolific angel investor</a> through <a href="http://www.boxgroupnyc.com/">Box Group</a>, and his name frequently shows up in seed funding rounds for New York companies--TechStars and otherwise. Thus finding a replacement who is as well-versed in the scene might be tricky.<!--more--></p>
<p>But accelerator season waits for no man. Today, TechStars founder and CEO David Cohen <a href="http://www.techstars.com/our-spring-2013-program-in-nyc/">announced </a>an interim replacement for Mr. Tisch. <a href="http://www.linkedin.com/in/nglaros">Serial entrepreneur</a> Nicole Glaros, who has been managing director of TechStars in Boulder since 2009, will be moving out East for the spring. With a new figurehead in place, applications are officially opening today for the program that starts April 4. In a blog post, Mr. Cohen, who will also be "partially based" in New York this session, <a href="http://www.techstars.com/our-spring-2013-program-in-nyc/">wrote</a>:</p>
<blockquote><p>Of all of our Managing Directors nationally, Nicole has the most experience with the culture and heart of TechStars and has run five TechStars programs since 2009. She’s been responsible for funding and working with many great companies such as <a href="http://ubooly.com/" target="_blank">Ubooly,</a> <a href="http://www.cloudability.com/" target="_blank">Cloudability</a>, <a href="http://www.mobiplug.co/" target="_blank">Mobiplug</a>, <a href="http://orbotix.com/" target="_blank">Orbotix</a>, and dozens more. Once we name a new permanent Managing Director for NYC, Nicole will be on site to train that person alongside her during the program next spring.</p></blockquote>
<p>In an email to Betabeat, Mr. Cohen said "we think the permanent Managing Director in NYC will be someone from that area." As for the program's criteria, it's the same as it ever was. "We're simply looking for the best founders that we can meaningfully help," he said. "We've funded very diverse things in the past, and we'll continue to go after big ideas. I think <a href="http://www.techstars.com/techstars-demo-day-boston-fall-2012/">our recent Boston class</a> was as good example of that."</p>
<p>In the meantime, Ms. Glaros, <a href="http://www.nearlynicole.com/about/">who says</a> she "love[s] people, but hates crowds," might want to steel herself for the subway-riding experience:</p>
<blockquote class="twitter-tweet"><p>@<a href="https://twitter.com/leithstevens">leithstevens</a> yes, excited! I'll be a little fish in the worlds biggest ocean. :-)</p>
<p>— Nicole Glaros (@nglaros) <a href="https://twitter.com/nglaros/status/270605923251277825">November 19, 2012</a></p></blockquote>
<p><em>This post has been updated to include comments from Mr. Cohen. </em></p>
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			<media:title type="html">ntikuobserver</media:title>
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			<media:title type="html">nicole glaros</media:title>
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		<title>VCs Dave Tisch, Adam Ludwin and Others are Now Ready to Take Your Questions</title>

		<comments>http://betabeat.com/2012/09/vcs-dave-tisch-adam-ludwin-and-others-are-live-and-ready-to-take-your-questions/#comments</comments>
		<pubDate>Mon, 24 Sep 2012 13:29:55 -0400</pubDate>
					<link>http://betabeat.com/2012/09/vcs-dave-tisch-adam-ludwin-and-others-are-live-and-ready-to-take-your-questions/</link>
			<dc:creator>Jessica Roy</dc:creator>
				
		<guid isPermaLink="false">http://betabeat.com/?p=63665</guid>
		<description><![CDATA[<p><div id="attachment_63684" class="wp-caption alignleft" style="width: 310px"><a href="http://nyobetabeat.files.wordpress.com/2012/09/picture-34.png"><img class="size-medium wp-image-63684" title="Picture 3" src="http://nyobetabeat.files.wordpress.com/2012/09/picture-34.png?w=300" alt="" width="300" height="226" /></a><p class="wp-caption-text">High Peaks cofounder Brad Svrluga, whom Sidetour cofounder Mark Webster thinks is handsome. (Photo: VYou)</p></div></p>
<p>When we first joined <a href="http://www.vyou.com/">VYou</a> back in its beta phase, it seemed like just another platform for innocuous oversharing, albeit a higher maintenance one: instead of oversharing from bed in your PJs, you had to look rather presentable to record a video of yourself.</p>
<p>But now, as <a href="http://www.oprah.com/oprahsbookclub/Ask-Oprah-or-Cheryl-Strayed-a-Question-About-Wild-VYou">celebrities</a> flock to the video question and answer platform as a new way to connect with fans, VYou is focusing on building out another aspect of its site: video-based knowledge sharing. In the upcoming weeks, VYou will be assembling groups of experts in various areas. Users can ask them questions and get responses directly from the experts.</p>
<p><!--more-->To inaugurate this upcoming feature, VYou has launched an "<a href="http://vyou.com/group/p/85">Ask Angel Investors &amp; Venture Capitalist</a>" group, featuring a slew of New York bigwigs like Dave Tisch, Adam Ludwin and Alex Taussig.</p>
<p>"This is the first group that we’ve done and it’s the first one that’s really focused on expert knowledge," Steve Spurgat, VYou's CEO, told Betabeat by phone. "In the past we’ve had channels; many of what were formerly channels will become groups. But we’re evolving this even further into the ability for people to define themselves as having a certain level of knowledge or a certain interest and then be able to accept question or answer questions that are around that interest. This group is our first foray into that."</p>
<p>Mr. Spurgat admitted that this Q&amp;A knowledge sharing effort does bear some resemblance to <a href="http://www.quora.com">Quora</a>, but that asking and recording answers on video "gives a more intimate view into how people are sharing information." It also lends legitimacy to experts, who users might otherwise assume have assistants run their social media accounts. Of course, just because you're video recording your answer doesn't necessarily keep you from bullshitting.</p>
<p>"Venture capitalists are definitely people that others want to learn from and interact with, but they don’t always feel very accessible," Mr. Spurgat added.</p>
<p>And yes, all of the VCs that VYou got to participate in this group so far are investors in VYou themselves (surprise, surprise).</p>
<p>The folks at VYou were kind enough to allow Betabeat to ask a handful of questions of the investors and we expended a lot of energy controlling ourselves from asking flat out, "Do you ever feel like you're full of shit?" Instead, our questions touched on hardware vs. software startups, vulture capital and portfolio financial metrics. We also asked, "What's a thing that a portfolio company could spend money on that would annoy you?"</p>
<p>Mr. Taussig was unfailingly diplomatic in his response, but when "forced," he replied that "other than gross offenses like private planes," he would have to go with "spending a lot of money on paid advertising before you're ready." Mr. Nova was equally gracious. "Most of the companies we invest in are pretty smart with our money. We typically don't like to see fancy office spaces or furniture or crazy travel and entertainment budgets. But in 20 years of investing I haven't seen a company overspend in these areas." Mr. Tisch said that really excessive founder salaries "don't make sense."</p>
<p>You can watch some of their answers <a href="http://vyou.com/group/p/85">here</a>, or embedded below.</p>
<p><iframe width="600" height="600" frameborder="0" scrolling="no" marginheight="0" marginwidth="0" src = "http://vyou.com/embed/montage/montage_id/1154793/width/500/height/600" ></iframe></p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_63684" class="wp-caption alignleft" style="width: 310px"><a href="http://nyobetabeat.files.wordpress.com/2012/09/picture-34.png"><img class="size-medium wp-image-63684" title="Picture 3" src="http://nyobetabeat.files.wordpress.com/2012/09/picture-34.png?w=300" alt="" width="300" height="226" /></a><p class="wp-caption-text">High Peaks cofounder Brad Svrluga, whom Sidetour cofounder Mark Webster thinks is handsome. (Photo: VYou)</p></div></p>
<p>When we first joined <a href="http://www.vyou.com/">VYou</a> back in its beta phase, it seemed like just another platform for innocuous oversharing, albeit a higher maintenance one: instead of oversharing from bed in your PJs, you had to look rather presentable to record a video of yourself.</p>
<p>But now, as <a href="http://www.oprah.com/oprahsbookclub/Ask-Oprah-or-Cheryl-Strayed-a-Question-About-Wild-VYou">celebrities</a> flock to the video question and answer platform as a new way to connect with fans, VYou is focusing on building out another aspect of its site: video-based knowledge sharing. In the upcoming weeks, VYou will be assembling groups of experts in various areas. Users can ask them questions and get responses directly from the experts.</p>
<p><!--more-->To inaugurate this upcoming feature, VYou has launched an "<a href="http://vyou.com/group/p/85">Ask Angel Investors &amp; Venture Capitalist</a>" group, featuring a slew of New York bigwigs like Dave Tisch, Adam Ludwin and Alex Taussig.</p>
<p>"This is the first group that we’ve done and it’s the first one that’s really focused on expert knowledge," Steve Spurgat, VYou's CEO, told Betabeat by phone. "In the past we’ve had channels; many of what were formerly channels will become groups. But we’re evolving this even further into the ability for people to define themselves as having a certain level of knowledge or a certain interest and then be able to accept question or answer questions that are around that interest. This group is our first foray into that."</p>
<p>Mr. Spurgat admitted that this Q&amp;A knowledge sharing effort does bear some resemblance to <a href="http://www.quora.com">Quora</a>, but that asking and recording answers on video "gives a more intimate view into how people are sharing information." It also lends legitimacy to experts, who users might otherwise assume have assistants run their social media accounts. Of course, just because you're video recording your answer doesn't necessarily keep you from bullshitting.</p>
<p>"Venture capitalists are definitely people that others want to learn from and interact with, but they don’t always feel very accessible," Mr. Spurgat added.</p>
<p>And yes, all of the VCs that VYou got to participate in this group so far are investors in VYou themselves (surprise, surprise).</p>
<p>The folks at VYou were kind enough to allow Betabeat to ask a handful of questions of the investors and we expended a lot of energy controlling ourselves from asking flat out, "Do you ever feel like you're full of shit?" Instead, our questions touched on hardware vs. software startups, vulture capital and portfolio financial metrics. We also asked, "What's a thing that a portfolio company could spend money on that would annoy you?"</p>
<p>Mr. Taussig was unfailingly diplomatic in his response, but when "forced," he replied that "other than gross offenses like private planes," he would have to go with "spending a lot of money on paid advertising before you're ready." Mr. Nova was equally gracious. "Most of the companies we invest in are pretty smart with our money. We typically don't like to see fancy office spaces or furniture or crazy travel and entertainment budgets. But in 20 years of investing I haven't seen a company overspend in these areas." Mr. Tisch said that really excessive founder salaries "don't make sense."</p>
<p>You can watch some of their answers <a href="http://vyou.com/group/p/85">here</a>, or embedded below.</p>
<p><iframe width="600" height="600" frameborder="0" scrolling="no" marginheight="0" marginwidth="0" src = "http://vyou.com/embed/montage/montage_id/1154793/width/500/height/600" ></iframe></p>
]]></content:encoded>
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			<media:title type="html">jroyobserver</media:title>
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		<title>Dave Tisch, Alexis Ohanian and Other NYC Tech Favs Cameo in Hulu Dramedy Leap Year</title>

		<comments>http://betabeat.com/2012/07/dave-tisch-alexis-ohanian-and-other-nyc-tech-favs-cameo-in-hulu-dramedy-leap-year/#comments</comments>
		<pubDate>Mon, 16 Jul 2012 08:23:30 -0400</pubDate>
					<link>http://betabeat.com/2012/07/dave-tisch-alexis-ohanian-and-other-nyc-tech-favs-cameo-in-hulu-dramedy-leap-year/</link>
			<dc:creator>Jessica Roy</dc:creator>
				
		<guid isPermaLink="false">http://betabeat.com/?p=54641</guid>
		<description><![CDATA[<p><div id="attachment_54647" class="wp-caption alignleft" style="width: 310px"><a href="http://nyobetabeat.files.wordpress.com/2012/07/dave-tisch-leap-year.jpeg"><img class="size-medium wp-image-54647" title="dave-tisch-leap-year" src="http://nyobetabeat.files.wordpress.com/2012/07/dave-tisch-leap-year.jpeg?w=300" alt="" width="300" height="300" /></a><p class="wp-caption-text">Lights, camera, Tisch! (Photo: Leap Year)</p></div></p>
<p>When the <em>Techstars </em>reality <a href="http://www.bloomberg.com/tv/shows/techstars/">show</a> on Bloomberg TV gets too intense (What will happen to To Vie For!?!), award-winning producer Wilson Cleveland has a solution for you. His web series <a href="http://www.hulu.com/leap-year"><em>Leap Year</em></a>, presented by <a href="http://www.hiscoxusa.com/small-business-insurance/">Hiscox Insurance</a>, chronicles the personal and professional lives of several employees at a startup called C3D, which is "like Skype with holograms." The show follows the ups (but mostly downs) of building a startup, with a wry comedic voice and plenty of inside jokes for the tech set. In fact, the show garnered so many Startupland fans that a couple of  New York’s better-known tech glitterati make appearances in this season.</p>
<p>Today, Mr. Cleveland and the <em>Leap Year</em> team released an <a href="http://www.youtube.com/watch?v=0Dp3vOIla-Y&amp;feature=player_embedded">episode</a> featuring none other than Techstars cofounder Dave Tisch, Shelby.TV cofounder Reece Pacheco, Reddit cofounder Alexis Ohanian and Change the Ratio cofounder Rachel Sklar. Quite the star-studded cast.</p>
<p><!--more-->Mr. Tisch plays himself and introduces a competition, the winner of which will get to go through the Techstars program. Mr. Ohanian offers some unsolicited startup advice: "Follow the crowd. We are all herd animals and one way or another that cute video of the old people trying to figure out their web cam or some cute little piglet running around in galoshes is just Mark Zuckerberg's way of hunting us down and eating us. <em>Think about it</em>." Is this some obscure reference to the hive mind?</p>
<p>Ms. Sklar's hilarious self-referential cameo--including a "Change the Ratio" t-shirt, an unnecessary fist bump and a "Girl power!" declaration--were all pretty spot on.</p>
<p>Poor Mr. Pacheco--who played a lowly bus boy clearning off a table where the main cast was sitting--had no lines whatsoever. Do you think that performance qualifies him for a SAG membership?</p>
<p>You can check out the whole episode below.</p>
<p><span class='embed-youtube' style='text-align:center; display: block;'><iframe class='youtube-player' type='text/html' width='640' height='390' src='http://www.youtube.com/embed/0Dp3vOIla-Y?version=3&#038;rel=1&#038;fs=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;wmode=transparent' frameborder='0'></iframe></span></p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_54647" class="wp-caption alignleft" style="width: 310px"><a href="http://nyobetabeat.files.wordpress.com/2012/07/dave-tisch-leap-year.jpeg"><img class="size-medium wp-image-54647" title="dave-tisch-leap-year" src="http://nyobetabeat.files.wordpress.com/2012/07/dave-tisch-leap-year.jpeg?w=300" alt="" width="300" height="300" /></a><p class="wp-caption-text">Lights, camera, Tisch! (Photo: Leap Year)</p></div></p>
<p>When the <em>Techstars </em>reality <a href="http://www.bloomberg.com/tv/shows/techstars/">show</a> on Bloomberg TV gets too intense (What will happen to To Vie For!?!), award-winning producer Wilson Cleveland has a solution for you. His web series <a href="http://www.hulu.com/leap-year"><em>Leap Year</em></a>, presented by <a href="http://www.hiscoxusa.com/small-business-insurance/">Hiscox Insurance</a>, chronicles the personal and professional lives of several employees at a startup called C3D, which is "like Skype with holograms." The show follows the ups (but mostly downs) of building a startup, with a wry comedic voice and plenty of inside jokes for the tech set. In fact, the show garnered so many Startupland fans that a couple of  New York’s better-known tech glitterati make appearances in this season.</p>
<p>Today, Mr. Cleveland and the <em>Leap Year</em> team released an <a href="http://www.youtube.com/watch?v=0Dp3vOIla-Y&amp;feature=player_embedded">episode</a> featuring none other than Techstars cofounder Dave Tisch, Shelby.TV cofounder Reece Pacheco, Reddit cofounder Alexis Ohanian and Change the Ratio cofounder Rachel Sklar. Quite the star-studded cast.</p>
<p><!--more-->Mr. Tisch plays himself and introduces a competition, the winner of which will get to go through the Techstars program. Mr. Ohanian offers some unsolicited startup advice: "Follow the crowd. We are all herd animals and one way or another that cute video of the old people trying to figure out their web cam or some cute little piglet running around in galoshes is just Mark Zuckerberg's way of hunting us down and eating us. <em>Think about it</em>." Is this some obscure reference to the hive mind?</p>
<p>Ms. Sklar's hilarious self-referential cameo--including a "Change the Ratio" t-shirt, an unnecessary fist bump and a "Girl power!" declaration--were all pretty spot on.</p>
<p>Poor Mr. Pacheco--who played a lowly bus boy clearning off a table where the main cast was sitting--had no lines whatsoever. Do you think that performance qualifies him for a SAG membership?</p>
<p>You can check out the whole episode below.</p>
<p><span class='embed-youtube' style='text-align:center; display: block;'><iframe class='youtube-player' type='text/html' width='640' height='390' src='http://www.youtube.com/embed/0Dp3vOIla-Y?version=3&#038;rel=1&#038;fs=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;wmode=transparent' frameborder='0'></iframe></span></p>
]]></content:encoded>
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		<title>Betabeat&#8217;s Official Guide to the Must-See Events at Internet Week 2012</title>

		<comments>http://betabeat.com/2012/05/betabeats-official-guide-to-internet-week-2012/#comments</comments>
		<pubDate>Fri, 11 May 2012 11:00:13 -0400</pubDate>
					<link>http://betabeat.com/2012/05/betabeats-official-guide-to-internet-week-2012/</link>
			<dc:creator>Jessica Roy</dc:creator>
				
		<guid isPermaLink="false">http://www.betabeat.com/?p=44745</guid>
		<description><![CDATA[<p><div id="attachment_44755" class="wp-caption alignleft" style="width: 330px"><a href="https://www.internetweekny.com/media#/?page=photos"><img class=" wp-image-44755 " title="NASDAQ2" src="http://nyobetabeat.files.wordpress.com/2012/05/nasdaq2.png?w=400&h=267" alt="" width="320" height="214" /></a><p class="wp-caption-text">(internetweekny.com)</p></div></p>
<p>Unless you've gone off the grid, you probably already know that <a href="https://www.internetweekny.com/">Internet Week 2012 </a>launches on Monday. But with a dizzying number of events to attend, it's hard to figure out which ones are worth the time, effort and subway fare. Betabeat guest blogger Gary Sharma, something of an <a href="http://www.betabeat.com/2012/05/09/the-16-internet-week-events-you-really-really-dont-want-to-miss/">events truffle hound</a>, already penned his personal list of <a href="http://www.betabeat.com/2012/05/09/the-16-internet-week-events-you-really-really-dont-want-to-miss/">recommendations</a>. But consider this Betabeat's official to-do list: blogger tested, Betabeat approved.</p>
<p><!--more--><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;cat=technology,start_ups&amp;event=195">The Art of Apps Gallery Opening</a><br />
</strong>Monday, May 14th, 10am-6pm<br />
138 Sullivan St.</p>
<p>Expect a lot of rounded edges and pixel talk at this gallery opening, featuring the designs of tech types like Path's Dave Morin, Jon Slimak of Piictu and Matias Corea of Behance. The exhibit will feature some of the best UI designs for apps on iPhone and iPad.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;event=187">NYU ITP Spring 2012 Show<br />
</a></strong>Monday, May 14th, 5pm-8pm<br />
721 Broadway, 4th Floor</p>
<p>We write about ITP a lot (see the <a href="http://www.betabeat.com/2012/04/10/the-listserve-nyu-itp-project/">Listserve</a>, the <a href="http://www.betabeat.com/2012/04/25/nyu-itp-student-builds-a-camera-that-prints-descriptions-instead-of-photos/">Descriptive Camera</a>, and <a href="http://www.betabeat.com/2012/05/04/nyu-itp-clay-shirky-kickstriker-kickstarter-for-wartime-05042012/">Kickstriker</a> for some recent examples), mostly because the majority of projects produced by the students at NYU's interactive telecommunications program are actually really, really cool. ITP will unveil its best projects to the public in a two-day spring show on Monday 5/14 and Tuesday 5/15, and we think it's worth attending if only for the chance to see most of the most nimble young minds in the city at work.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;event=221">Choosey Netizens Choose GIF: Analyzing an Animated Cultural Lexicon</a><br />
</strong>Tuesday, May 15, 12pm-12:45pm<br />
82 Mercer St.</p>
<p>We are huge fans of animated GIFs. In fact, we would probably devolve into communicating entirely through tiny moving pictures, if we could. Motherboard deputy editor Sean Yeaton will discuss how the GIF became its own cultural phenomenon.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?event=62&amp;filters=on">Why Being a Good CEO has Nothing to Do With Being a Woman</a></strong><br />
Tuesday, May 15, 1pm-1:45pm<br />
82 Mercer St.</p>
<p>If you haven't noticed, all of the full-time staff writers here at Betabeat possess two X chromosomes, so we're never ones to turn down a good panel about our fellow XX in tech. Featuring Birchbox cofounder Hayley Barna and Nestio CEO Caren Maio, in addition to some other talented lady founders, the discussion should offer some helpful advice on leading as a woman in the tech community.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;loc=cw&amp;event=26">TIME Inc.’s 10 Startups to Watch</a></strong><br />
Wednesday, May 16, 6:30pm-8:30pm<br />
Top Secret</p>
<p>The list of <em>TIME's</em> 10 startups to watch reads like a week in Betabeat posts: NYC tech scene favs Code Academy, Art.sy, Fab.com and Side Tour are among the honorees. But the event is invite-only so be sure to get on the guest list if you want to attend.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;event=223">WeWorkLabs Happy Hour</a><br />
</strong>Wednesday, May 16, 5pm-8pm<br />
175 Varick St., 4th Floor</p>
<p>First off: there will be free beer at this event. Plus, you'll get to check out the coworking space of WeWorkLabs, a NYC tech staple that seeks to foster collaboration between up-and-coming entrepreneurs. Check out some of the pitches from WeWorkLabs members and network with other like-minded techies.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;event=199">hackNY Fundraiser</a></strong><br />
Wednesday, May 16, 7pm-9pm<br />
foursquare HQ: 568 Broadway, 10th Floor</p>
<p><a href="http://www.betabeat.com/2012/04/11/10gen-cofounder-cto-eliot-horowitz-mongodb-partnership-red-hat-enterprise-linux-04102012/">10gen</a> will be providing drinks for a celebration of the hackNY community, an event to help raise funds "for the future tech innovators of New York City," and keep kids off Wall Street as the slogan goes. We had a pretty great time at <a href="http://www.betabeat.com/2011/11/18/last-nights-raise-cache-fashion-show-no-one-on-the-corner-have-swagger-like-us-slideshow/">the last hackNY fundraiser</a>. But if nothing else, it's a chance to peep Foursquare's sweet office digs.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;loc=cw&amp;event=19">The Webutante Ball</a></strong><br />
Wednesday, May 16th, 8pm-11:55pm<br />
Marquee</p>
<p>Don't pretend like you don't want to see the digerati all dolled up. The Webutante Ball is in its 4th year, and it's not really getting any cooler, but there will be lots of drinks. The "prom committee" is packed with NYC tech allstars, like Ben Lerer, Dave Tisch, plus old school fameball Julia Allison.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;loc=cw&amp;event=18">Walkabout NYC</a></strong><br />
Friday, May 18th, 1pm-6pm<br />
187 Lafayette St. 6th Floor</p>
<p>If you're a fan of the <a href="http://www.betabeat.com/2012/04/17/the-roger-mag-alexa-baggio-04172012/">Roger Mag</a>, or just an interior design nut, you'll probably want to take some time to hit up Walkabout NYC, an open house of startup offices around the city. The lineup includes Betaworks, Gilt Groupe, Tumblr and Facebook, among many <a href="http://walkaboutnyc.com/schedule">others</a>.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;loc=cw&amp;event=66">Future of Media Panel</a></strong><br />
Friday, May 18th, 1pm-2pm<br />
20 Cooper Sq. at 5th st. (NYU's journalism HQ)</p>
<p>Oh look, another panel to discuss the future of an industry about which no one has the slightest clue. Yay. But! The lineup is packed with A-list names in both media and tech, including Buzzfeed's Jonah Peretti, Thrillist's Ben Lerer and Jezebel's Jessica Coen. As long as everyone's candid about the real state of things, we think it should prove pretty entertaining.</p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_44755" class="wp-caption alignleft" style="width: 330px"><a href="https://www.internetweekny.com/media#/?page=photos"><img class=" wp-image-44755 " title="NASDAQ2" src="http://nyobetabeat.files.wordpress.com/2012/05/nasdaq2.png?w=400&h=267" alt="" width="320" height="214" /></a><p class="wp-caption-text">(internetweekny.com)</p></div></p>
<p>Unless you've gone off the grid, you probably already know that <a href="https://www.internetweekny.com/">Internet Week 2012 </a>launches on Monday. But with a dizzying number of events to attend, it's hard to figure out which ones are worth the time, effort and subway fare. Betabeat guest blogger Gary Sharma, something of an <a href="http://www.betabeat.com/2012/05/09/the-16-internet-week-events-you-really-really-dont-want-to-miss/">events truffle hound</a>, already penned his personal list of <a href="http://www.betabeat.com/2012/05/09/the-16-internet-week-events-you-really-really-dont-want-to-miss/">recommendations</a>. But consider this Betabeat's official to-do list: blogger tested, Betabeat approved.</p>
<p><!--more--><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;cat=technology,start_ups&amp;event=195">The Art of Apps Gallery Opening</a><br />
</strong>Monday, May 14th, 10am-6pm<br />
138 Sullivan St.</p>
<p>Expect a lot of rounded edges and pixel talk at this gallery opening, featuring the designs of tech types like Path's Dave Morin, Jon Slimak of Piictu and Matias Corea of Behance. The exhibit will feature some of the best UI designs for apps on iPhone and iPad.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;event=187">NYU ITP Spring 2012 Show<br />
</a></strong>Monday, May 14th, 5pm-8pm<br />
721 Broadway, 4th Floor</p>
<p>We write about ITP a lot (see the <a href="http://www.betabeat.com/2012/04/10/the-listserve-nyu-itp-project/">Listserve</a>, the <a href="http://www.betabeat.com/2012/04/25/nyu-itp-student-builds-a-camera-that-prints-descriptions-instead-of-photos/">Descriptive Camera</a>, and <a href="http://www.betabeat.com/2012/05/04/nyu-itp-clay-shirky-kickstriker-kickstarter-for-wartime-05042012/">Kickstriker</a> for some recent examples), mostly because the majority of projects produced by the students at NYU's interactive telecommunications program are actually really, really cool. ITP will unveil its best projects to the public in a two-day spring show on Monday 5/14 and Tuesday 5/15, and we think it's worth attending if only for the chance to see most of the most nimble young minds in the city at work.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;event=221">Choosey Netizens Choose GIF: Analyzing an Animated Cultural Lexicon</a><br />
</strong>Tuesday, May 15, 12pm-12:45pm<br />
82 Mercer St.</p>
<p>We are huge fans of animated GIFs. In fact, we would probably devolve into communicating entirely through tiny moving pictures, if we could. Motherboard deputy editor Sean Yeaton will discuss how the GIF became its own cultural phenomenon.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?event=62&amp;filters=on">Why Being a Good CEO has Nothing to Do With Being a Woman</a></strong><br />
Tuesday, May 15, 1pm-1:45pm<br />
82 Mercer St.</p>
<p>If you haven't noticed, all of the full-time staff writers here at Betabeat possess two X chromosomes, so we're never ones to turn down a good panel about our fellow XX in tech. Featuring Birchbox cofounder Hayley Barna and Nestio CEO Caren Maio, in addition to some other talented lady founders, the discussion should offer some helpful advice on leading as a woman in the tech community.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;loc=cw&amp;event=26">TIME Inc.’s 10 Startups to Watch</a></strong><br />
Wednesday, May 16, 6:30pm-8:30pm<br />
Top Secret</p>
<p>The list of <em>TIME's</em> 10 startups to watch reads like a week in Betabeat posts: NYC tech scene favs Code Academy, Art.sy, Fab.com and Side Tour are among the honorees. But the event is invite-only so be sure to get on the guest list if you want to attend.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;event=223">WeWorkLabs Happy Hour</a><br />
</strong>Wednesday, May 16, 5pm-8pm<br />
175 Varick St., 4th Floor</p>
<p>First off: there will be free beer at this event. Plus, you'll get to check out the coworking space of WeWorkLabs, a NYC tech staple that seeks to foster collaboration between up-and-coming entrepreneurs. Check out some of the pitches from WeWorkLabs members and network with other like-minded techies.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;event=199">hackNY Fundraiser</a></strong><br />
Wednesday, May 16, 7pm-9pm<br />
foursquare HQ: 568 Broadway, 10th Floor</p>
<p><a href="http://www.betabeat.com/2012/04/11/10gen-cofounder-cto-eliot-horowitz-mongodb-partnership-red-hat-enterprise-linux-04102012/">10gen</a> will be providing drinks for a celebration of the hackNY community, an event to help raise funds "for the future tech innovators of New York City," and keep kids off Wall Street as the slogan goes. We had a pretty great time at <a href="http://www.betabeat.com/2011/11/18/last-nights-raise-cache-fashion-show-no-one-on-the-corner-have-swagger-like-us-slideshow/">the last hackNY fundraiser</a>. But if nothing else, it's a chance to peep Foursquare's sweet office digs.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;loc=cw&amp;event=19">The Webutante Ball</a></strong><br />
Wednesday, May 16th, 8pm-11:55pm<br />
Marquee</p>
<p>Don't pretend like you don't want to see the digerati all dolled up. The Webutante Ball is in its 4th year, and it's not really getting any cooler, but there will be lots of drinks. The "prom committee" is packed with NYC tech allstars, like Ben Lerer, Dave Tisch, plus old school fameball Julia Allison.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;loc=cw&amp;event=18">Walkabout NYC</a></strong><br />
Friday, May 18th, 1pm-6pm<br />
187 Lafayette St. 6th Floor</p>
<p>If you're a fan of the <a href="http://www.betabeat.com/2012/04/17/the-roger-mag-alexa-baggio-04172012/">Roger Mag</a>, or just an interior design nut, you'll probably want to take some time to hit up Walkabout NYC, an open house of startup offices around the city. The lineup includes Betaworks, Gilt Groupe, Tumblr and Facebook, among many <a href="http://walkaboutnyc.com/schedule">others</a>.</p>
<p><strong><a href="https://www.internetweekny.com/schedule/all#/?filters=on&amp;loc=cw&amp;event=66">Future of Media Panel</a></strong><br />
Friday, May 18th, 1pm-2pm<br />
20 Cooper Sq. at 5th st. (NYU's journalism HQ)</p>
<p>Oh look, another panel to discuss the future of an industry about which no one has the slightest clue. Yay. But! The lineup is packed with A-list names in both media and tech, including Buzzfeed's Jonah Peretti, Thrillist's Ben Lerer and Jezebel's Jessica Coen. As long as everyone's candid about the real state of things, we think it should prove pretty entertaining.</p>
]]></content:encoded>
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		<title>Rumors &amp; Acquisitions: Poach Motel and More @FakeDaveTisch Guesses</title>

		<comments>http://betabeat.com/2011/11/rumors-acquisitions-poach-motel-and-more-fakedavetisch-guesses/#comments</comments>
		<pubDate>Fri, 11 Nov 2011 17:40:06 -0400</pubDate>
					<link>http://betabeat.com/2011/11/rumors-acquisitions-poach-motel-and-more-fakedavetisch-guesses/</link>
			<dc:creator>Adrianne Jeffries</dc:creator>
				
		<guid isPermaLink="false">http://www.betabeat.com/?p=21680</guid>
		<description><![CDATA[<p><img class="alignleft size-full wp-image-21681" style="margin-top: 5px; margin-bottom: 5px; margin-left: 10px; margin-right: 10px;" title="rumormonger" src="http://nyobetabeat.files.wordpress.com/2011/11/rumormonger1.jpg" alt="" width="241" height="155" />POACHER KING. In the course of researching a story about poaching etiquette—o, the ham-fisted ways of recruiters with unlimited InMail!—Betabeat learned of a notoriously aggressive recruiter who is a <strong>known poacher</strong>. "It is an individual male who has his name in the title of his company, it's a very small company more prevalent in New York," a source told us. Guesses, Betabeasties? Perhaps <strong>Dave Carvajal</strong> of <strong>Dave Partners</strong>, or <strong>Paul Daversa</strong> from <strong>Daversa Partners</strong>: "Daversa Partners is exceptional at the three things that drive legendary search work: we partner with the companies that dominate the market; we consistently capture the attention of game changing executives; and <strong>we close the unrecruitable candidates</strong>."<!--more--></p>
<p>RETROACTIVE FOUNDING EDITOR. Last week, Betabeat wrote about <a href="http://www.betabeat.com/2011/11/08/huffpos-saul-hansell-makes-tracks-for-betaworks/"><strong>Saul Hansell's </strong>move from <strong>AOL/Huffington Post</strong> to <strong>betaworks</strong></a>. "The founding editor of the Bits blog!" we trumpeted, as per Mr. Hansell's self-description. <strong>Oops.</strong> "Saul Hansell was not the founding editor of Bits," writes a source at the <em>The New York Times. "</em>He helped create it as a reporter and played no small part in getting it going as the first lead Bits blogger. But he was not the editor. He never was an editor at the<em> Times</em>."</p>
<p>THE GUESSING GAME CONTINUES. Who is <strong>@fakedavetisch</strong>? "Your guess is close; it's 2 people; it is one of the people on <a href="http://www.betabeat.com/2011/11/04/rumors-acquisitions-fake-twitter-edition/">your list of 4</a>, and the other one is missing," writes a local VC. "All the guesses are wrong for @fakedavetisch," said another founder. "It's a <strong>significant other</strong> of someone in the community." Hmm... new guesses:</p>
<p><strong><a href="https://twitter.com/#!/lgilchrist">Lauren Gilchrist</a></strong>. Because @fakedavetisch has excellent grammar.</p>
<p><strong><a href="https://twitter.com/#!/cklemke">Christine Lemke</a></strong>. Significant other, Twitter says similar to @fakedavetisch.</p>
<p><strong>Elisa Cutrin Aller</strong>. Because <a href="https://twitter.com/#!/elisacutrin">homegirl is funny</a>.</p>
<p><strong>Phineas Barnes. </strong>Because we picked up a Twitter follow from this candidate, although that could have been because of <a href="http://www.betabeat.com/2011/11/08/charlie-odonnell-women-in-tech-dating-dealflow/">the other thing</a>.</p>
]]></description>
		<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-21681" style="margin-top: 5px; margin-bottom: 5px; margin-left: 10px; margin-right: 10px;" title="rumormonger" src="http://nyobetabeat.files.wordpress.com/2011/11/rumormonger1.jpg" alt="" width="241" height="155" />POACHER KING. In the course of researching a story about poaching etiquette—o, the ham-fisted ways of recruiters with unlimited InMail!—Betabeat learned of a notoriously aggressive recruiter who is a <strong>known poacher</strong>. "It is an individual male who has his name in the title of his company, it's a very small company more prevalent in New York," a source told us. Guesses, Betabeasties? Perhaps <strong>Dave Carvajal</strong> of <strong>Dave Partners</strong>, or <strong>Paul Daversa</strong> from <strong>Daversa Partners</strong>: "Daversa Partners is exceptional at the three things that drive legendary search work: we partner with the companies that dominate the market; we consistently capture the attention of game changing executives; and <strong>we close the unrecruitable candidates</strong>."<!--more--></p>
<p>RETROACTIVE FOUNDING EDITOR. Last week, Betabeat wrote about <a href="http://www.betabeat.com/2011/11/08/huffpos-saul-hansell-makes-tracks-for-betaworks/"><strong>Saul Hansell's </strong>move from <strong>AOL/Huffington Post</strong> to <strong>betaworks</strong></a>. "The founding editor of the Bits blog!" we trumpeted, as per Mr. Hansell's self-description. <strong>Oops.</strong> "Saul Hansell was not the founding editor of Bits," writes a source at the <em>The New York Times. "</em>He helped create it as a reporter and played no small part in getting it going as the first lead Bits blogger. But he was not the editor. He never was an editor at the<em> Times</em>."</p>
<p>THE GUESSING GAME CONTINUES. Who is <strong>@fakedavetisch</strong>? "Your guess is close; it's 2 people; it is one of the people on <a href="http://www.betabeat.com/2011/11/04/rumors-acquisitions-fake-twitter-edition/">your list of 4</a>, and the other one is missing," writes a local VC. "All the guesses are wrong for @fakedavetisch," said another founder. "It's a <strong>significant other</strong> of someone in the community." Hmm... new guesses:</p>
<p><strong><a href="https://twitter.com/#!/lgilchrist">Lauren Gilchrist</a></strong>. Because @fakedavetisch has excellent grammar.</p>
<p><strong><a href="https://twitter.com/#!/cklemke">Christine Lemke</a></strong>. Significant other, Twitter says similar to @fakedavetisch.</p>
<p><strong>Elisa Cutrin Aller</strong>. Because <a href="https://twitter.com/#!/elisacutrin">homegirl is funny</a>.</p>
<p><strong>Phineas Barnes. </strong>Because we picked up a Twitter follow from this candidate, although that could have been because of <a href="http://www.betabeat.com/2011/11/08/charlie-odonnell-women-in-tech-dating-dealflow/">the other thing</a>.</p>
]]></content:encoded>
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		<title>Rumors &amp; Acquisitions: Fake Twitter Edition</title>

		<comments>http://betabeat.com/2011/11/rumors-acquisitions-fake-twitter-edition/#comments</comments>
		<pubDate>Fri, 04 Nov 2011 17:12:09 -0400</pubDate>
					<link>http://betabeat.com/2011/11/rumors-acquisitions-fake-twitter-edition/</link>
			<dc:creator>Adrianne Jeffries</dc:creator>
				
		<guid isPermaLink="false">http://www.betabeat.com/?p=21016</guid>
		<description><![CDATA[<p><img class="size-full wp-image-21077 alignleft" style="margin-top: 5px; margin-bottom: 5px; margin-left: 10px; margin-right: 10px;" title="rumormonger" src="http://nyobetabeat.files.wordpress.com/2011/11/rumormonger.jpg" alt="" width="241" height="155" />WHO FAKED A TISCH? Betabeat was considering "<strong>The Real Dave Tisch</strong>" as a headline for this week's <a href="http://www.betabeat.com/2011/11/02/tisch-out-of-water-david-tisch-navigates-startupland-and-comes-out-a-techstar/">profile</a>, among other <a href="http://betabetabeatbeat.tumblr.com/post/12242760456/rejected-headlines-for-the-dave-tisch-profile">puns and permutations</a> (a friend of Mr. Tisch's submitted "a Tisch named Wanda" via Mr. Tisch--makes no sense, looooooove it). So today we started wondering: who is <strong><a href="http://twitter.com/@fakedavetisch">@fakedavetisch</a></strong>, the occasionally-harsh but very funny parody Twitter account? We started poking around--<strong>but the secret is being held close to the vest</strong>. "Dave Tisch????" suggested one local VC. "Just joking." We know it's not the Tischster--he didn't know who was behind the account himself until after the most recent demo day--but he did give us some clues. It's three people: two employees of VC firms, one entrepreneur; two are female, one is male. One moved out to San Francisco. Hmm...</p>
<p><a href="https://twitter.com/#!/phineasb">Phineas Barnes</a>: The VC's tweets are stylistically similar, and @fakedavetisch tweeted to his #todayskicks app. "But pretty sure Phineas doesn't have a mean bone in his body," one VC countered.</p>
<p><a href="https://twitter.com/#!/carenmaio">Caren Maio</a>: We got a tip that the Nestio CEO and TechStar could be the brilliant mind behind the snark. "Haha no, I'm not...but please let me know when you find out! I've been trying to figure it out for months," she told Betabeat in an email.</p>
<p><a href="https://twitter.com/#!/femmebot">Phoebe Espiritu</a>: The hackstar doth protest too much, wethinks... "Nooo keep <a rel="nofollow" href="https://twitter.com/#!/fakedavetisch">@<strong>fakedavetisch</strong></a>'s identity secret! It would be like unmasking Batman!" she <a href="https://twitter.com/#!/femmebot/status/132542344816898048">tweeted</a>. Sounds like something @fakedavetisch would say, we countered. "No! I wish! otherwise I'd give myself hugs and hoodies all the time!" she <a href="https://twitter.com/#!/femmebot/status/132552129461223424">said</a>.</p>
<p><a href="https://twitter.com/#!/sarahtavel">Sarah Tavel</a>: The Bessemer VC just moved out to S.F. One source said she's too much of a straight shooter; another claimed she "wasn't around for TechStars." But we're not so sure...<!--more--></p>
<p>Or perhaps it's one of the mischief-makers at Betaworks, well-known for their puckish fake Twitters <a href="http://twitter.com/#!/ArcticTonyPuns" target="_blank">@ArcticTonyPuns</a>, <a href="http://twitter.com/@bw_ac" target="_blank">@bw_ac</a> and <a href="http://twitter.com/@hallwaycat" target="_blank">@hallwaycat</a>. Got a clue? <strong><a href="mailto:tips@betabeat.com" target="_blank">Tell us all you know</a>.</strong></p>
<p>YOUR MONEY OR... YOUR LIFE. It all started with a question that had been bugging us: do investors encourage their investees to buy health insurance? <strong>Or is that not lean</strong>? Betabeat hit the phones and we found out something fun: health insurance is rarely a requirement in term sheets, but <strong>life insurance often is. </strong>Some VC firms are more aggressive about it than others--<strong>Union Square Ventures</strong> seems keen on it, though, as apparently the<strong> Shapeways</strong> founders had to get policies. Now the question is, how much are they worth?</p>
<p>HOMETOWN LOYALTY. Yay!<strong> Foursquare</strong> is here to stay! Betabeat has learned that <a href="http://www.betabeat.com/2011/10/25/end-of-an-era-foursquare-moving-to-soho/">Foursquare's lease on its new office in Soho</a> is currently drafted until 2018--meaning the startup plans to stick around in NYC for a good long time--it's only like, four years old, remember--despite recently opening an <em>apparently very trendy</em> San Francisco office. The deal hasn't been signed yet, as far as we know, but it's really looking like Foursquare got the space despite a <a href="http://www.betabeat.com/2011/10/28/rumors-acquisitions-foursquare-vs-zocdoc-groundlink-vs-uber-and-pinterest-vs-america/">last-minute threat from future building mate<strong> ZocDoc</strong></a>.</p>
]]></description>
		<content:encoded><![CDATA[<p><img class="size-full wp-image-21077 alignleft" style="margin-top: 5px; margin-bottom: 5px; margin-left: 10px; margin-right: 10px;" title="rumormonger" src="http://nyobetabeat.files.wordpress.com/2011/11/rumormonger.jpg" alt="" width="241" height="155" />WHO FAKED A TISCH? Betabeat was considering "<strong>The Real Dave Tisch</strong>" as a headline for this week's <a href="http://www.betabeat.com/2011/11/02/tisch-out-of-water-david-tisch-navigates-startupland-and-comes-out-a-techstar/">profile</a>, among other <a href="http://betabetabeatbeat.tumblr.com/post/12242760456/rejected-headlines-for-the-dave-tisch-profile">puns and permutations</a> (a friend of Mr. Tisch's submitted "a Tisch named Wanda" via Mr. Tisch--makes no sense, looooooove it). So today we started wondering: who is <strong><a href="http://twitter.com/@fakedavetisch">@fakedavetisch</a></strong>, the occasionally-harsh but very funny parody Twitter account? We started poking around--<strong>but the secret is being held close to the vest</strong>. "Dave Tisch????" suggested one local VC. "Just joking." We know it's not the Tischster--he didn't know who was behind the account himself until after the most recent demo day--but he did give us some clues. It's three people: two employees of VC firms, one entrepreneur; two are female, one is male. One moved out to San Francisco. Hmm...</p>
<p><a href="https://twitter.com/#!/phineasb">Phineas Barnes</a>: The VC's tweets are stylistically similar, and @fakedavetisch tweeted to his #todayskicks app. "But pretty sure Phineas doesn't have a mean bone in his body," one VC countered.</p>
<p><a href="https://twitter.com/#!/carenmaio">Caren Maio</a>: We got a tip that the Nestio CEO and TechStar could be the brilliant mind behind the snark. "Haha no, I'm not...but please let me know when you find out! I've been trying to figure it out for months," she told Betabeat in an email.</p>
<p><a href="https://twitter.com/#!/femmebot">Phoebe Espiritu</a>: The hackstar doth protest too much, wethinks... "Nooo keep <a rel="nofollow" href="https://twitter.com/#!/fakedavetisch">@<strong>fakedavetisch</strong></a>'s identity secret! It would be like unmasking Batman!" she <a href="https://twitter.com/#!/femmebot/status/132542344816898048">tweeted</a>. Sounds like something @fakedavetisch would say, we countered. "No! I wish! otherwise I'd give myself hugs and hoodies all the time!" she <a href="https://twitter.com/#!/femmebot/status/132552129461223424">said</a>.</p>
<p><a href="https://twitter.com/#!/sarahtavel">Sarah Tavel</a>: The Bessemer VC just moved out to S.F. One source said she's too much of a straight shooter; another claimed she "wasn't around for TechStars." But we're not so sure...<!--more--></p>
<p>Or perhaps it's one of the mischief-makers at Betaworks, well-known for their puckish fake Twitters <a href="http://twitter.com/#!/ArcticTonyPuns" target="_blank">@ArcticTonyPuns</a>, <a href="http://twitter.com/@bw_ac" target="_blank">@bw_ac</a> and <a href="http://twitter.com/@hallwaycat" target="_blank">@hallwaycat</a>. Got a clue? <strong><a href="mailto:tips@betabeat.com" target="_blank">Tell us all you know</a>.</strong></p>
<p>YOUR MONEY OR... YOUR LIFE. It all started with a question that had been bugging us: do investors encourage their investees to buy health insurance? <strong>Or is that not lean</strong>? Betabeat hit the phones and we found out something fun: health insurance is rarely a requirement in term sheets, but <strong>life insurance often is. </strong>Some VC firms are more aggressive about it than others--<strong>Union Square Ventures</strong> seems keen on it, though, as apparently the<strong> Shapeways</strong> founders had to get policies. Now the question is, how much are they worth?</p>
<p>HOMETOWN LOYALTY. Yay!<strong> Foursquare</strong> is here to stay! Betabeat has learned that <a href="http://www.betabeat.com/2011/10/25/end-of-an-era-foursquare-moving-to-soho/">Foursquare's lease on its new office in Soho</a> is currently drafted until 2018--meaning the startup plans to stick around in NYC for a good long time--it's only like, four years old, remember--despite recently opening an <em>apparently very trendy</em> San Francisco office. The deal hasn't been signed yet, as far as we know, but it's really looking like Foursquare got the space despite a <a href="http://www.betabeat.com/2011/10/28/rumors-acquisitions-foursquare-vs-zocdoc-groundlink-vs-uber-and-pinterest-vs-america/">last-minute threat from future building mate<strong> ZocDoc</strong></a>.</p>
]]></content:encoded>
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		<title>Reality Check: Did Bloomberg TV Show Taint the TechStars Brand?</title>

		<comments>http://betabeat.com/2011/10/reality-check-did-bloomberg-tv-show-taint-the-techstars-brand/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 10:18:29 -0400</pubDate>
					<link>http://betabeat.com/2011/10/reality-check-did-bloomberg-tv-show-taint-the-techstars-brand/</link>
			<dc:creator>Adrianne Jeffries</dc:creator>
				
		<guid isPermaLink="false">http://www.betabeat.com/?p=19747</guid>
		<description><![CDATA[<p><div id="attachment_19758" class="wp-caption alignnone" style="width: 610px"><img class="size-full wp-image-19758" title="techstars 6" src="http://nyobetabeat.files.wordpress.com/2011/10/techstars-6.jpg" alt="" width="600" height="332" /><p class="wp-caption-text">Bloomberg&#039;s TechStars finale, which included a cast reunion.</p></div></p>
<p>The finale of the <a href="http://www.bloomberg.com/tv/shows/techstars/">TechStars reality show is out</a>, and it's starting to look like Bloomberg took the Davids for a ride. Everyone in TechStars was required to participate--Bloomberg kept referring to the show as a documentary, and the program directors insisted it would be good publicity for everyone. "Tisch and Cohen fought VERY hard to make sure the finale episode was positive," Melanie Moore, one of the first New York session alumni who was uncharitably portrayed, <a href="http://news.ycombinator.com/item?id=3132954">wrote on Hacker News</a> last night when her blog post, "<a href="http://melanie.io/?p=258">TechStars, Lies and Videotape</a>," hit the front page. "They felt just as disappointed and betrayed by Bloomberg as I."</p>
<p>The show stitched together unrelated scenes and built a narrative that was in places entirely fabricated. It made Ms. Moore look like a ditz, David Tisch look like jerk and Jason Baptiste look like a braggert. But how did it make TechStars look?</p>
<p><!--more-->From the Hacker News comments:</p>
<ul>
<li>"It's nice that the startup founders are defending Techstars, but as a potential applicant, this whole thing does raise red flags for me. Doing a startup is hard enough with your personal emotional ups and downs. To add a reality tv show to that just seems like the worst idea ever. Maybe it's good for media startups to get as much press as possible, good or bad. But this blog post seems to suggest otherwise. If the people running Techstars really got fooled by Bloomberg, then how can I trust these people about giving good startup advice?" -<a href="http://news.ycombinator.com/item?id=3133841">revorad</a></li>
<li>"This actually reflects poorly on TechStars that they gave so much access to a media source without proper negotiaion and/or enforcement." -<a href="http://news.ycombinator.com/item?id=3133022">badclient</a></li>
<li>"But still, forcing companies to do something or drop out? That is not how an accelerator should treat its companies, like they were your bosses. The only boss a startup should have is its customers, and now TS, due to its poor judgement has done the opposite of what it was meant to do. Not only do they make poor calls, but they also bully founders?" -<a href="http://news.ycombinator.com/item?id=3133632">abbasmehdi</a></li>
</ul>
<p>And the worst:</p>
<ul>
<li>"I would be shocked if PG allowed a program like this about YC to air." -<a href="http://news.ycombinator.com/item?id=3134074">marcamillion</a></li>
</ul>
<p>Ms. Moore and the other Bloomberg stars jumped to the incubator's defense. "Please do not let the show color your opinion of TechStars. I would do the program over in a heartbeat, and made lifelong friends and mentors along the way," she told one potential applicant, who <a href="http://news.ycombinator.com/item?id=3133547">answered</a>: "I'm not. Friends and advisors who have gone through it or are otherwise related to the program have very highly recommended it so we're still full speed ahead on the application. Incidentally, our company is working in technology around video editing."</p>
<p>Says Mr. Tisch, by email: "The show presents only a tiny fraction of what actually happened--under one percent of what was probably filmed was used, and obviously focuses on drama. Our goal was to encourage mentorship and to help others understand the difficulties and challenges of doing a startup and we hope that's the case. But people do have to remember that they're watching TV--a narrated and massively summarized version of events."</p>
]]></description>
		<content:encoded><![CDATA[<p><div id="attachment_19758" class="wp-caption alignnone" style="width: 610px"><img class="size-full wp-image-19758" title="techstars 6" src="http://nyobetabeat.files.wordpress.com/2011/10/techstars-6.jpg" alt="" width="600" height="332" /><p class="wp-caption-text">Bloomberg&#039;s TechStars finale, which included a cast reunion.</p></div></p>
<p>The finale of the <a href="http://www.bloomberg.com/tv/shows/techstars/">TechStars reality show is out</a>, and it's starting to look like Bloomberg took the Davids for a ride. Everyone in TechStars was required to participate--Bloomberg kept referring to the show as a documentary, and the program directors insisted it would be good publicity for everyone. "Tisch and Cohen fought VERY hard to make sure the finale episode was positive," Melanie Moore, one of the first New York session alumni who was uncharitably portrayed, <a href="http://news.ycombinator.com/item?id=3132954">wrote on Hacker News</a> last night when her blog post, "<a href="http://melanie.io/?p=258">TechStars, Lies and Videotape</a>," hit the front page. "They felt just as disappointed and betrayed by Bloomberg as I."</p>
<p>The show stitched together unrelated scenes and built a narrative that was in places entirely fabricated. It made Ms. Moore look like a ditz, David Tisch look like jerk and Jason Baptiste look like a braggert. But how did it make TechStars look?</p>
<p><!--more-->From the Hacker News comments:</p>
<ul>
<li>"It's nice that the startup founders are defending Techstars, but as a potential applicant, this whole thing does raise red flags for me. Doing a startup is hard enough with your personal emotional ups and downs. To add a reality tv show to that just seems like the worst idea ever. Maybe it's good for media startups to get as much press as possible, good or bad. But this blog post seems to suggest otherwise. If the people running Techstars really got fooled by Bloomberg, then how can I trust these people about giving good startup advice?" -<a href="http://news.ycombinator.com/item?id=3133841">revorad</a></li>
<li>"This actually reflects poorly on TechStars that they gave so much access to a media source without proper negotiaion and/or enforcement." -<a href="http://news.ycombinator.com/item?id=3133022">badclient</a></li>
<li>"But still, forcing companies to do something or drop out? That is not how an accelerator should treat its companies, like they were your bosses. The only boss a startup should have is its customers, and now TS, due to its poor judgement has done the opposite of what it was meant to do. Not only do they make poor calls, but they also bully founders?" -<a href="http://news.ycombinator.com/item?id=3133632">abbasmehdi</a></li>
</ul>
<p>And the worst:</p>
<ul>
<li>"I would be shocked if PG allowed a program like this about YC to air." -<a href="http://news.ycombinator.com/item?id=3134074">marcamillion</a></li>
</ul>
<p>Ms. Moore and the other Bloomberg stars jumped to the incubator's defense. "Please do not let the show color your opinion of TechStars. I would do the program over in a heartbeat, and made lifelong friends and mentors along the way," she told one potential applicant, who <a href="http://news.ycombinator.com/item?id=3133547">answered</a>: "I'm not. Friends and advisors who have gone through it or are otherwise related to the program have very highly recommended it so we're still full speed ahead on the application. Incidentally, our company is working in technology around video editing."</p>
<p>Says Mr. Tisch, by email: "The show presents only a tiny fraction of what actually happened--under one percent of what was probably filmed was used, and obviously focuses on drama. Our goal was to encourage mentorship and to help others understand the difficulties and challenges of doing a startup and we hope that's the case. But people do have to remember that they're watching TV--a narrated and massively summarized version of events."</p>
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		<title>The 12 Sexiest TechStars Companies: Demo Day Preview!</title>

		<comments>http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/#comments</comments>
		<pubDate>Mon, 17 Oct 2011 08:05:32 -0400</pubDate>
					<link>http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/</link>
			<dc:creator>The Editors</dc:creator>
				
		<guid isPermaLink="false">http://www.betabeat.com/?p=19411</guid>
		<description><![CDATA[<p><img class="size-full wp-image-19412" style="margin-top: 5px; margin-bottom: 5px; margin-left: 10px; margin-right: 10px;" title="content" src="http://nyobetabeat.files.wordpress.com/2011/10/content.png" alt="" width="597" height="445" /></p>
<p>With Demo Day coming up tomorrow, ten out of 11 companies is the number to beat. That's ratio of startups from TechStars inaugural class that got funded. But keep in mind not everyone had a killer Demo Day. For some, funding didn't come till a few months down the line. "It's like the SATs," one mentor told Betabeat of Demo Day. "Some people are good at testing, some aren't."</p>
<p>There's a lot riding on tomorrow's event--the funding environment isn't quite as frothy as it was for TechStarsNY 1.0, and the companies are well aware of that, mentors told Betabeat. "It's a more fragile period of time than last Demo Day," said the mentor. "They realize that they gotta be on their game." As such, companies have been pounding out the decks, practicing demos for each other almost every week.</p>
<p>Perhaps it's because the cameras aren't around, or perhaps because TechStars New York  is more established, but there’s less ego in this class and fewer type-A  personalities. Investors promise that this Demo Day will still have plenty of  showmanship and say this season’s TechStars class is fundamentally very solid.  Many companies have partnerships; some have revenue. Almost all have raised  money or gotten commitments–several New York VCs told us they had invested in at  least one of the startups. Two companies won’t even really be raising money, one  mentor said, because they don’t need it."</p>
<p>Curious to know who pivoted and who's already closed their round? Check out our cheat sheet, get your game face on for tomorrow and pick your ponies in the comments.</p>
<p>Update: SideTour announced their funding today <a href="http://techcrunch.com/2011/10/17/from-graffiti-lessons-to-olympic-luging-sidetour-raises-1-5-million/">on TechCrunch</a>, a $1.5 million round led by RRE and Foundry Group. We noted in the slideshow they already had their lead investors locked down, but it seems unlikely now they will try to grow their round tomorrow.</p>
<p><!--more--></p>
<p>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/content/' title='content'><img data-liked='0' data-reblogged='0' data-attachment-id="19412" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/content.png" data-orig-size="597,445" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="content" data-image-description="" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/content.png?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/content.png?w=597" width="150" height="111" src="http://nyobetabeat.files.wordpress.com/2011/10/content.png?w=150" class="attachment-thumbnail" alt="content" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/dan-herman/' title='ChatID.com -- Unified Chat Platform for Businesses'><img data-liked='0' data-reblogged='0' data-attachment-id="19417" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/dan-herman.jpg" data-orig-size="547,406" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="ChatID.com &#8212; Unified Chat Platform for Businesses" data-image-description="&lt;p&gt;Think of a company whose service you use, one mentor said. “Don’t you ever wish you could Gchat them?” Enter ChatID, a customer service solution co-founded by Daniel Herman, Matthew Wild, and Waqas Hussain. The idea is to enable chat messaging for any company, and then integrate that into advertising and FAQ pages and beyond, so that customers are never many clicks away from being able to chat online with a brand representative. &lt;/p&gt;
&lt;p&gt;One thing all mentors we spoke to agreed on: investors are very taken with CEO Dan Herman. “I don&#8217;t get it, but I would say I agree with everyone who&#8217;s really impressed by Dan,” one mentor told Betabeat. “So, people are really blown away by this kid.” Though the website is merely a placeholder right now,  “People are already clamoring to work with them.”&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/dan-herman.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/dan-herman.jpg?w=547" width="150" height="111" src="http://nyobetabeat.files.wordpress.com/2011/10/dan-herman.jpg?w=150" class="attachment-thumbnail" alt="ChatID.com -- Unified Chat Platform for Businesses" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/contently/' title='Contently.com -- Marketplace for Professional Content'><img data-liked='0' data-reblogged='0' data-attachment-id="19414" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/contently.png" data-orig-size="598,444" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Contently.com &#8212; Marketplace for Professional Content" data-image-description="&lt;p&gt;“We like to think of ourselves as the ‘anti-content farm,’” Contently says. &lt;/p&gt;
&lt;p&gt;How so? Contently is a marketplace where bloggers can meet companies that need to put words on the internet. The startup already has a few clients, including Elle and Best Buy, acccording to a TechStars mentor.The database of bloggers is curated, for one, and companies pay real money for the content&#8211;about $125 a post, with Contently taking about a 20 percent cut (Ed. note: nice work if you can get it!) &lt;/p&gt;
&lt;p&gt;Contently solves a problem. The demand for decent writers to generate branded content, on their own blogs or as sponsored posts on other blogs, is currently met by Craigslist and ad hoc deals. But investors we spoke to saw the same scaling problem that plagues every curated marketplace. &lt;/p&gt;
&lt;p&gt;“The guys are great, but as it scales up … to find quality writers is going to be tough,” said one mentor. “Maybe they could get picked off in six to nine months by a Demand Media.” Conclusion? A business, but a small one. “Probably a good angel bet,” said one investor. &lt;/p&gt;
&lt;p&gt;Contently has raised $335,000 in seed funding from TechStars and Founder Collective, according to CrunchBase. The original Contently team&#8211;Joe Coleman, Shane Snow, and David Goldberg&#8211;is from New York, New York by way of Idaho. Contently started in 2010, launched in private beta in January 2011, and continues in open beta as of April 2011. &lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/contently.png?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/contently.png?w=598" width="150" height="111" src="http://nyobetabeat.files.wordpress.com/2011/10/contently.png?w=150" class="attachment-thumbnail" alt="Contently.com -- Marketplace for Professional Content" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/coursekit/' title='CourseKit.com: Social Learning Management Software'><img data-liked='0' data-reblogged='0' data-attachment-id="19416" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/coursekit.png" data-orig-size="612,612" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="CourseKit.com: Social Learning Management Software" data-image-description="&lt;p&gt;CourseKit, like OnSwipe before it, had already raised money before the team got into TechStars&#8211;$1 million, according to CrunchBase. Survey says, Joseph Cohen is this season’s Jason Baptiste: confident, bombastic, abrasive, and probably on the path to building a big business. “Like, everyone thinks the founder is uber-arrogant,” one mentor said. “But it&#8217;s a type. It&#8217;s a particular type of entrepreneurs. and sometimes they&#8217;re very successful.” They’re hiring for two engineers, two designers and two interns, and have signed up educators all over the world. “People were buzzing about them,” the mentor said. &lt;/p&gt;
&lt;p&gt;Coursekit, co-founded by Joseph Cohen, Daniel Getelman and James Grandpre from Philadelphia, is a classroom management software that aims to make a community out of a classroom, the company says, by adding things like the ability to post links, videos and files as well as start discussions, write a blog post or ask about an assignment.&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/coursekit.png?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/coursekit.png?w=612" width="150" height="150" src="http://nyobetabeat.files.wordpress.com/2011/10/coursekit.png?w=150" class="attachment-thumbnail" alt="CourseKit.com: Social Learning Management Software" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/dispatchio/' title='Dispatch.io -- Cloud Sharing, Movement, and Management Service'><img data-liked='0' data-reblogged='0' data-attachment-id="19415" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/dispatchio.png" data-orig-size="600,470" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Dispatch.io &#8212; Cloud Sharing, Movement, and Management Service" data-image-description="&lt;p&gt;Cofounders Jesse Lamb, Nick Stamas and Alex Godin launched Dispatch.io in May 2011 at the TechCrunch Disrupt hackathon in New York. It started out as a Chrome extension that lets users transfer files easily between cloud services like Google Docs and Dropbox. The goal is to eventually create an easy bridge between cloud services. “It’s very exciting, almost to the point where you&#8217;re like ‘why doesn&#8217;t that exist?’” said one mentor who thinks Dispatch.io could be huge. &lt;/p&gt;
&lt;p&gt;We hear the product is still a basic prototype. “They only have Google Docs and Dropbox,” one mentor said. But Young Godin, the teenaged son of marketing guru Seth Godin, has been tweeting about a big upgrade&#8211;perhaps the team will have integrated more cloud services by Demo Day. Dispatch.io has raised money, mentors told Betabeat, brought on Gary LosHuertos as a co-founder, and is hiring for a Mac developer and front end developer. &lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/dispatchio.png?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/dispatchio.png?w=600" width="150" height="117" src="http://nyobetabeat.files.wordpress.com/2011/10/dispatchio.png?w=150" class="attachment-thumbnail" alt="Dispatch.io -- Cloud Sharing, Movement, and Management Service" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/mobintent/' title='MobIntent - Optimizing Mobile Ad Campaigns'><img data-liked='0' data-reblogged='0' data-attachment-id="19432" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/mobintent-e1318847346605.jpg" data-orig-size="500,232" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="MobIntent &#8211; Optimizing Mobile Ad Campaigns" data-image-description="&lt;p&gt;FredRover, now going by MobIntent, seems to have pulled the biggest pivot among the current crop of TechStars. It began as an idea between two MIT students. Bryan Adams was working on a degree in machine learning. His co-founder, Matt Chun went on to do biz dev at IAC, where he saw a burgeoning opportunity in the mobile app market. The pair got into TechStars with FredRover, a company that would drive mobile app discovery. &lt;/p&gt;
&lt;p&gt;During the program the founders decided this wasn&#8217;t an attractive enough market, and pivoted to build MobIntent, a startup that aims to help clients get the most out of ad campaigns across the rapidly growing selection of mobile ad networks. &lt;/p&gt;
&lt;p&gt;The company is less mature than several of their peers. “We’re really focused on perfecting the  product market fit,” is how the founders explained it to Betabeat by phone. “They are still prototyping and piloting it,” is how one mentor described it. The company has several pilot partners who they believe will help them generate data about the ROI MobIntent can produce, evidence they will need as they try to raise their first seed money at Demo Day. &lt;/p&gt;
&lt;p&gt;The company will be entering a crowded market where competitors range from other startups to rapdily expanding firms like Medialets to tech titans like Google. &lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/mobintent-e1318847346605.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/mobintent-e1318847346605.jpg?w=500" width="150" height="69" src="http://nyobetabeat.files.wordpress.com/2011/10/mobintent-e1318847346605.jpg?w=150" class="attachment-thumbnail" alt="MobIntent - Optimizing Mobile Ad Campaigns" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/6152767043_74829c6134/' title='Ordr.In--Restaurant E-Commerce Platform'><img data-liked='0' data-reblogged='0' data-attachment-id="19424" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/6152767043_74829c6134-e1318829488224.jpg" data-orig-size="400,400" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Ordr.In&#8211;Restaurant E-Commerce Platform" data-image-description="&lt;p&gt;Anyone who stopped Hackday.tv at General Assembly or the hackNY&#8217;s intercollegiate hackathon last month is probably familiar with Ordr.In Networks, a restaurant e-commerce platform. Its API was a popular choice for hackers at both events as it aggregates online food ordering systems from around the country. Developers used it to build hacks that let you order in from Boxee or, for dangerously dedicated coders, order in without even leaving Vim. But the business model is aimed at national sales channels. The same way that publishers add job boards for an additional revenue, Ordr.In lets publishers boost income from viewers who might otherwise have left the site to order food. Chains like Wyndham, Travelodge, and Super 8 and sites like Gayot quickly signed up for the service, which can be used on the web, mobile and settop boxes. We hear the startup already has a term sheet from a top five micro VC in New York and big deals coming down the pipe. Mentors like that there are so many services Ordr.In can be layered on top of (like nachos!). It has good user traction and an experienced team, which includes Founder David Bloom, who used to lead the restaurant industry team at American Express. But others say the layer it provides is &#8220;too thin.&#8221; (like bad nachos!) One mentor noted that empowering publishers has been attempted before with both jobs and marketplaces. &#8220;But you&#8217;re never going to go specifically to Eater to order food, nor will you go to Eater to find jobs at restaurants or to buy food.&#8221; They might get publisher traction, but &#8220;they won&#8217;t be able to get much revenue.&#8221; As for pivoting to the larger market for online ordering? &#8220;Good luck outspending GrubHub and Seamless to acquire customers.&#8221;&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/6152767043_74829c6134-e1318829488224.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/6152767043_74829c6134-e1318829488224.jpg?w=400" width="150" height="150" src="http://nyobetabeat.files.wordpress.com/2011/10/6152767043_74829c6134-e1318829488224.jpg?w=150" class="attachment-thumbnail" alt="Ordr.In--Restaurant E-Commerce Platform" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/piictu-team/' title='Piictu--Mobile Photo Meme Game'><img data-liked='0' data-reblogged='0' data-attachment-id="19442" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/piictu-team.jpg" data-orig-size="500,500" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;4&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;Canon PowerShot G12&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1312037906&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;6.1&quot;,&quot;iso&quot;:&quot;160&quot;,&quot;shutter_speed&quot;:&quot;0.0008&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Piictu&#8211;Mobile Photo Meme Game" data-image-description="&lt;p&gt;Before you roll your eyes at yet another photo sharing app, consider this: In just 8 weeks of private beta, Piictu managed to pick up more than 130,000 downloads. That might be because it brings a little something meme-ier to the photo game. &#8220;You won’t see pictures from last night’s dinner party, Instagram is great for that,&#8221; say brothers Jonathan and Noah Slimak. Rather, Piictu is more interested in photo interaction. You pose a challenge like, &#8220;What&#8217;s for dinner?&#8221; or &#8220;Lying down game&#8221; (i.e. planking) or &#8220;Cute!!!&#8221; and users upload photos along that theme. &lt;/p&gt;
&lt;p&gt;&#8220;It&#8217;s really interesting&#8230; it&#8217;s kind of like a memecreator,&#8221; said one mentor. &#8220;A lot of applications layer gaming mechanics, but we always understood that the reward would have to come from the photo interaction and not from an extra point or badge system,&#8221; said the brothers. Piictu already raised a $750,000 seed round from investors like betaworks, RRE, Softbank and Buzzfeed&#8217;s Jon Steinberg. But they&#8217;re also in &#8220;serious conversations&#8221; with other firms. So far, about 60 percent of the users are in the U.S. and 40 percent in other countries, like Japan. Most of the seven man team hails from Venezuela, hence the love for Caracas Arepas Bar in Brooklyn above. &lt;/p&gt;
&lt;p&gt;Mentors note the impressive traction. Some question the &#8220;narrow, narrow market.&#8221; While another says, &#8220;If they can harness that for brands you might have something.&#8221; Besides, &#8220;If the meme aspect isn&#8217;t enough, WTF is Tumblr? It&#8217;s all memes.&#8221; One advisor was even moved to quote Chris Dixon, who said, &#8220;The next big thing will start out looking like a toy.&#8221;&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/piictu-team.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/piictu-team.jpg?w=500" width="150" height="150" src="http://nyobetabeat.files.wordpress.com/2011/10/piictu-team.jpg?w=150" class="attachment-thumbnail" alt="Piictu--Mobile Photo Meme Game" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/sidetour/' title='SideTour - Peer to Peer Marketplace for Authentic Experiences'><img data-liked='0' data-reblogged='0' data-attachment-id="19434" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/sidetour-e1318848146409.jpg" data-orig-size="500,371" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="SideTour &#8211; Peer to Peer Marketplace for Authentic Experiences" data-image-description="&lt;p&gt;This is the oldest and most experienced team, with all of the members in their 30s. “Around here that makes us senior citizens,” joked co-founder Vipin Goyal. The company offers a peer-to-peer marketplace for “authentic experiences”,  like a pasta-making class from an Italian chef or a zen tea session from a Buddhist monk. This puts it in competition with local startups like SkillShare and SkillSlate, but at least they don&#8217;t have &#8220;skill&#8221; anywhere in their name. &lt;/p&gt;
&lt;p&gt;With a technical team already in place, the founders have locked down their lead investors for a seed round they will announce on Demo Day, where they hope to fill out the funding. The goal is to get an 18 month runway to build serious traction for their service. There have already been a number of sellout experiences in New York, meaning the company has some small revenue coming in. &lt;/p&gt;
&lt;p&gt;“The question is how well will they scale the service,” said a mentor. “They seem to be intent on opening in a number of cities, but hopefully they will avoid that mistake and focus on New York first.”&lt;/p&gt;
&lt;p&gt;Update: Sidetour has indeed finished its seed round, raising $1.5 million from RRE and Foundry Group. TechCrunch broke the news. &lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/sidetour-e1318848146409.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/sidetour-e1318848146409.jpg?w=500" width="150" height="111" src="http://nyobetabeat.files.wordpress.com/2011/10/sidetour-e1318848146409.jpg?w=150" class="attachment-thumbnail" alt="SideTour - Peer to Peer Marketplace for Authentic Experiences" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/594795842_a4f4b1549f/' title='Spontaneously: Social Calendar &amp; Discovery Platform'><img data-liked='0' data-reblogged='0' data-attachment-id="19423" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/594795842_a4f4b1549f.jpg" data-orig-size="500,375" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Spontaneously: Social Calendar &amp; Discovery Platform" data-image-description="&lt;p&gt;First Round Capital&#8217;s Charlie O&#8217;Donnell recently pegged the market for services that help users manage their time in the &#8220;multi-billions.&#8221; Spontaneously, which changed its name from Time Stre.am wants to get at a piece of that, namely what the founders call &#8220;the availability layer.&#8221;  &lt;/p&gt;
&lt;p&gt;The startup&#8217;s iPhone app, which is still in private beta, borrows a page from Gchat, so users have a green status is they&#8217;re free, red if they&#8217;re busy, or yellow if they have plans, but anyone&#8217;s welcome to join. The idea is &#8220;future-facing,&#8221; which helps users make plans beyond just where they are at the moment. Users can share their availability status by SMS and email, so non-members can see it as well. It integrates with your calendar and lets you select whom to send it out to. No &#8220;friending&#8221; or &#8220;following&#8221; necessary.&lt;/p&gt;
&lt;p&gt; The company is product-focused right now, but sees a potential revenue stream in taking a percentage of direct booking for an event, or suggesting venues when the app sees people are getting together. For example, Spontaneously recently met with the founder of OpenTable. &lt;/p&gt;
&lt;p&gt;They already have $700,000 of the $1 million in documentation phase. &#8220;It&#8217;s beyond soft-circles, it’s almost done,&#8221; they said Friday afternoon. Mentors spoke highly of Spencer Lazar, a former associate at Accel Partners (brothers Joshua and David Keay are pictured above), but seem a little skeptical as to how the product will turn out. &#8220;I think they&#8217;re a little in the bubble on how real people want to deal with calendaring. People don&#8217;t do calendaring on the phone. They consume calendars, but they don&#8217;t choose what do to in the next few weeks when they&#8217;re out.&#8221;&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/594795842_a4f4b1549f.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/594795842_a4f4b1549f.jpg?w=500" width="150" height="112" src="http://nyobetabeat.files.wordpress.com/2011/10/594795842_a4f4b1549f.jpg?w=150" class="attachment-thumbnail" alt="Spontaneously: Social Calendar &amp; Discovery Platform" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/urtak/' title='Urtak - Polling Tool For Enhancing User Engagement'><img data-liked='0' data-reblogged='0' data-attachment-id="19430" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/urtak-e1318846718112.png" data-orig-size="425,290" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Urtak &#8211; Polling Tool For Enhancing User Engagement" data-image-description="&lt;p&gt;Urtak is an idea that has been brewing between founders Marc Lizoain and Aaron Gibralter for four years, ever since the pair graduated from Harvard. The concept was to find a better way to capture users&#8217; response to online content and build user engagement. &lt;/p&gt;
&lt;p&gt;The duo came into TechStars and built some quick momentum, raising a seed round which allowed them to hire three additional employees. The money came from Vaizra, the local, early stage investment arm of Vaizra Ventures, a VC fund headquartered in Israel, which is also footing the bill for the Demo Day after party.&lt;/p&gt;
&lt;p&gt;“They have a chance to raise some good money on Demo Day, but selling to a lot of publishers is going to be harder than this team thinks. You need a lot of great data before you can convince those customers to use you, and you need a lot of customers before you have great data, so that’s their Catch-22.” A valid criticism, although the service is already being used by two large publishers, The Blaze and The Daily Beast, whose audiences tend to generate large amounts of opinionated data.&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/urtak-e1318846718112.png?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/urtak-e1318846718112.png?w=425" width="150" height="102" src="http://nyobetabeat.files.wordpress.com/2011/10/urtak-e1318846718112.png?w=150" class="attachment-thumbnail" alt="Urtak - Polling Tool For Enhancing User Engagement" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/ww-screen/' title='Wantworthy--Fashion Bookmarking and Discovery'><img data-liked='0' data-reblogged='0' data-attachment-id="19437" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/ww-screen.jpg" data-orig-size="450,423" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Wantworthy&#8211;Fashion Bookmarking and Discovery" data-image-description="&lt;p&gt;Lauren McDevitt got the idea for Wantworthy, a fashion bookmarking site that lets you save items from across retailers, after seeing friends use a mess of open tabs or even an Excel sheet to keep track of coveted items. So she and fellow co-founder Josh Wais built a personalized home for consumers to organize, compare and even get feedback, when and if they wanted it. Users click on a bookmarklet to add an item, and the site adds a border and resizes the photo to make it look uniform and pretty. The startup&#8217;s focused on building out the product, but is bringing in revenue through affiliate marketing networks, although that might not be the business model going forward. Top fashion bloggers showcased their own Wantworthy lists for a breast cancer awareness campaign. And Wantworthy figures they have data retailers want because it sees what items you&#8217;re interested in beyond what you add to just one cart. The aim is build relationships with brands to take a percentage of the transaction. But some mentors worry that it&#8217;s an awfully crowded market. Even Pinterest is being used a default showcase for pretty dresses. &#8220;It&#8217;s Have to Have&#8230; it&#8217;s Svpply all over again. A million people are doing fashion bookmarking,&#8221; said one mentor. Others say a competitive field means they&#8217;re on the right track. &#8220;Wantworthy I think is sort of the dark horse. It&#8217;s one of those products where every girl is like OMG, I want that, I need that.&#8221; But the mentor noted, &#8220;I don&#8217;t think a lot of people think it&#8217;s going to be that successful.&#8221;&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/ww-screen.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/ww-screen.jpg?w=450" width="150" height="141" src="http://nyobetabeat.files.wordpress.com/2011/10/ww-screen.jpg?w=150" class="attachment-thumbnail" alt="Wantworthy--Fashion Bookmarking and Discovery" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/zferral/' title='Zferral (Ambassador) - Manage Refferal and Affiliate Programs '><img data-liked='0' data-reblogged='0' data-attachment-id="19435" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/zferral.jpg" data-orig-size="436,344" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Zferral (Ambassador) &#8211; Manage Refferal and Affiliate Programs " data-image-description="&lt;p&gt;Founded by a trio who met in the Midwest, Zfferal, which we hear is changing its name to Ambassador, has good traction, with a number of clients using their service and glowing testimonials from tech blogging heavyweights like Robert Scoble. &lt;/p&gt;
&lt;p&gt;The company&#8211;a platform to create, track and manage referral and affiliate programs&#8211;has already raised some seed capital from Ludlow Ventures, a Detroit-based fund that backed buzz worthy startup Hipster. Since they have Jason Baptise and Andreas Barreto of OnSwipe as official advisors, you can expect they are probably being encouraged to shoot high with their series A(wesome) on Demo Day. &lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/zferral.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/zferral.jpg?w=436" width="150" height="118" src="http://nyobetabeat.files.wordpress.com/2011/10/zferral.jpg?w=150" class="attachment-thumbnail" alt="Zferral (Ambassador) - Manage Refferal and Affiliate Programs" /></a>
</p>
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		<content:encoded><![CDATA[<p><img class="size-full wp-image-19412" style="margin-top: 5px; margin-bottom: 5px; margin-left: 10px; margin-right: 10px;" title="content" src="http://nyobetabeat.files.wordpress.com/2011/10/content.png" alt="" width="597" height="445" /></p>
<p>With Demo Day coming up tomorrow, ten out of 11 companies is the number to beat. That's ratio of startups from TechStars inaugural class that got funded. But keep in mind not everyone had a killer Demo Day. For some, funding didn't come till a few months down the line. "It's like the SATs," one mentor told Betabeat of Demo Day. "Some people are good at testing, some aren't."</p>
<p>There's a lot riding on tomorrow's event--the funding environment isn't quite as frothy as it was for TechStarsNY 1.0, and the companies are well aware of that, mentors told Betabeat. "It's a more fragile period of time than last Demo Day," said the mentor. "They realize that they gotta be on their game." As such, companies have been pounding out the decks, practicing demos for each other almost every week.</p>
<p>Perhaps it's because the cameras aren't around, or perhaps because TechStars New York  is more established, but there’s less ego in this class and fewer type-A  personalities. Investors promise that this Demo Day will still have plenty of  showmanship and say this season’s TechStars class is fundamentally very solid.  Many companies have partnerships; some have revenue. Almost all have raised  money or gotten commitments–several New York VCs told us they had invested in at  least one of the startups. Two companies won’t even really be raising money, one  mentor said, because they don’t need it."</p>
<p>Curious to know who pivoted and who's already closed their round? Check out our cheat sheet, get your game face on for tomorrow and pick your ponies in the comments.</p>
<p>Update: SideTour announced their funding today <a href="http://techcrunch.com/2011/10/17/from-graffiti-lessons-to-olympic-luging-sidetour-raises-1-5-million/">on TechCrunch</a>, a $1.5 million round led by RRE and Foundry Group. We noted in the slideshow they already had their lead investors locked down, but it seems unlikely now they will try to grow their round tomorrow.</p>
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<p>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/content/' title='content'><img data-liked='0' data-reblogged='0' data-attachment-id="19412" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/content.png" data-orig-size="597,445" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="content" data-image-description="" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/content.png?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/content.png?w=597" width="150" height="111" src="http://nyobetabeat.files.wordpress.com/2011/10/content.png?w=150" class="attachment-thumbnail" alt="content" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/dan-herman/' title='ChatID.com -- Unified Chat Platform for Businesses'><img data-liked='0' data-reblogged='0' data-attachment-id="19417" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/dan-herman.jpg" data-orig-size="547,406" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="ChatID.com &#8212; Unified Chat Platform for Businesses" data-image-description="&lt;p&gt;Think of a company whose service you use, one mentor said. “Don’t you ever wish you could Gchat them?” Enter ChatID, a customer service solution co-founded by Daniel Herman, Matthew Wild, and Waqas Hussain. The idea is to enable chat messaging for any company, and then integrate that into advertising and FAQ pages and beyond, so that customers are never many clicks away from being able to chat online with a brand representative. &lt;/p&gt;
&lt;p&gt;One thing all mentors we spoke to agreed on: investors are very taken with CEO Dan Herman. “I don&#8217;t get it, but I would say I agree with everyone who&#8217;s really impressed by Dan,” one mentor told Betabeat. “So, people are really blown away by this kid.” Though the website is merely a placeholder right now,  “People are already clamoring to work with them.”&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/dan-herman.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/dan-herman.jpg?w=547" width="150" height="111" src="http://nyobetabeat.files.wordpress.com/2011/10/dan-herman.jpg?w=150" class="attachment-thumbnail" alt="ChatID.com -- Unified Chat Platform for Businesses" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/contently/' title='Contently.com -- Marketplace for Professional Content'><img data-liked='0' data-reblogged='0' data-attachment-id="19414" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/contently.png" data-orig-size="598,444" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Contently.com &#8212; Marketplace for Professional Content" data-image-description="&lt;p&gt;“We like to think of ourselves as the ‘anti-content farm,’” Contently says. &lt;/p&gt;
&lt;p&gt;How so? Contently is a marketplace where bloggers can meet companies that need to put words on the internet. The startup already has a few clients, including Elle and Best Buy, acccording to a TechStars mentor.The database of bloggers is curated, for one, and companies pay real money for the content&#8211;about $125 a post, with Contently taking about a 20 percent cut (Ed. note: nice work if you can get it!) &lt;/p&gt;
&lt;p&gt;Contently solves a problem. The demand for decent writers to generate branded content, on their own blogs or as sponsored posts on other blogs, is currently met by Craigslist and ad hoc deals. But investors we spoke to saw the same scaling problem that plagues every curated marketplace. &lt;/p&gt;
&lt;p&gt;“The guys are great, but as it scales up … to find quality writers is going to be tough,” said one mentor. “Maybe they could get picked off in six to nine months by a Demand Media.” Conclusion? A business, but a small one. “Probably a good angel bet,” said one investor. &lt;/p&gt;
&lt;p&gt;Contently has raised $335,000 in seed funding from TechStars and Founder Collective, according to CrunchBase. The original Contently team&#8211;Joe Coleman, Shane Snow, and David Goldberg&#8211;is from New York, New York by way of Idaho. Contently started in 2010, launched in private beta in January 2011, and continues in open beta as of April 2011. &lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/contently.png?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/contently.png?w=598" width="150" height="111" src="http://nyobetabeat.files.wordpress.com/2011/10/contently.png?w=150" class="attachment-thumbnail" alt="Contently.com -- Marketplace for Professional Content" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/coursekit/' title='CourseKit.com: Social Learning Management Software'><img data-liked='0' data-reblogged='0' data-attachment-id="19416" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/coursekit.png" data-orig-size="612,612" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="CourseKit.com: Social Learning Management Software" data-image-description="&lt;p&gt;CourseKit, like OnSwipe before it, had already raised money before the team got into TechStars&#8211;$1 million, according to CrunchBase. Survey says, Joseph Cohen is this season’s Jason Baptiste: confident, bombastic, abrasive, and probably on the path to building a big business. “Like, everyone thinks the founder is uber-arrogant,” one mentor said. “But it&#8217;s a type. It&#8217;s a particular type of entrepreneurs. and sometimes they&#8217;re very successful.” They’re hiring for two engineers, two designers and two interns, and have signed up educators all over the world. “People were buzzing about them,” the mentor said. &lt;/p&gt;
&lt;p&gt;Coursekit, co-founded by Joseph Cohen, Daniel Getelman and James Grandpre from Philadelphia, is a classroom management software that aims to make a community out of a classroom, the company says, by adding things like the ability to post links, videos and files as well as start discussions, write a blog post or ask about an assignment.&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/coursekit.png?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/coursekit.png?w=612" width="150" height="150" src="http://nyobetabeat.files.wordpress.com/2011/10/coursekit.png?w=150" class="attachment-thumbnail" alt="CourseKit.com: Social Learning Management Software" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/dispatchio/' title='Dispatch.io -- Cloud Sharing, Movement, and Management Service'><img data-liked='0' data-reblogged='0' data-attachment-id="19415" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/dispatchio.png" data-orig-size="600,470" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Dispatch.io &#8212; Cloud Sharing, Movement, and Management Service" data-image-description="&lt;p&gt;Cofounders Jesse Lamb, Nick Stamas and Alex Godin launched Dispatch.io in May 2011 at the TechCrunch Disrupt hackathon in New York. It started out as a Chrome extension that lets users transfer files easily between cloud services like Google Docs and Dropbox. The goal is to eventually create an easy bridge between cloud services. “It’s very exciting, almost to the point where you&#8217;re like ‘why doesn&#8217;t that exist?’” said one mentor who thinks Dispatch.io could be huge. &lt;/p&gt;
&lt;p&gt;We hear the product is still a basic prototype. “They only have Google Docs and Dropbox,” one mentor said. But Young Godin, the teenaged son of marketing guru Seth Godin, has been tweeting about a big upgrade&#8211;perhaps the team will have integrated more cloud services by Demo Day. Dispatch.io has raised money, mentors told Betabeat, brought on Gary LosHuertos as a co-founder, and is hiring for a Mac developer and front end developer. &lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/dispatchio.png?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/dispatchio.png?w=600" width="150" height="117" src="http://nyobetabeat.files.wordpress.com/2011/10/dispatchio.png?w=150" class="attachment-thumbnail" alt="Dispatch.io -- Cloud Sharing, Movement, and Management Service" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/mobintent/' title='MobIntent - Optimizing Mobile Ad Campaigns'><img data-liked='0' data-reblogged='0' data-attachment-id="19432" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/mobintent-e1318847346605.jpg" data-orig-size="500,232" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="MobIntent &#8211; Optimizing Mobile Ad Campaigns" data-image-description="&lt;p&gt;FredRover, now going by MobIntent, seems to have pulled the biggest pivot among the current crop of TechStars. It began as an idea between two MIT students. Bryan Adams was working on a degree in machine learning. His co-founder, Matt Chun went on to do biz dev at IAC, where he saw a burgeoning opportunity in the mobile app market. The pair got into TechStars with FredRover, a company that would drive mobile app discovery. &lt;/p&gt;
&lt;p&gt;During the program the founders decided this wasn&#8217;t an attractive enough market, and pivoted to build MobIntent, a startup that aims to help clients get the most out of ad campaigns across the rapidly growing selection of mobile ad networks. &lt;/p&gt;
&lt;p&gt;The company is less mature than several of their peers. “We’re really focused on perfecting the  product market fit,” is how the founders explained it to Betabeat by phone. “They are still prototyping and piloting it,” is how one mentor described it. The company has several pilot partners who they believe will help them generate data about the ROI MobIntent can produce, evidence they will need as they try to raise their first seed money at Demo Day. &lt;/p&gt;
&lt;p&gt;The company will be entering a crowded market where competitors range from other startups to rapdily expanding firms like Medialets to tech titans like Google. &lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/mobintent-e1318847346605.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/mobintent-e1318847346605.jpg?w=500" width="150" height="69" src="http://nyobetabeat.files.wordpress.com/2011/10/mobintent-e1318847346605.jpg?w=150" class="attachment-thumbnail" alt="MobIntent - Optimizing Mobile Ad Campaigns" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/6152767043_74829c6134/' title='Ordr.In--Restaurant E-Commerce Platform'><img data-liked='0' data-reblogged='0' data-attachment-id="19424" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/6152767043_74829c6134-e1318829488224.jpg" data-orig-size="400,400" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Ordr.In&#8211;Restaurant E-Commerce Platform" data-image-description="&lt;p&gt;Anyone who stopped Hackday.tv at General Assembly or the hackNY&#8217;s intercollegiate hackathon last month is probably familiar with Ordr.In Networks, a restaurant e-commerce platform. Its API was a popular choice for hackers at both events as it aggregates online food ordering systems from around the country. Developers used it to build hacks that let you order in from Boxee or, for dangerously dedicated coders, order in without even leaving Vim. But the business model is aimed at national sales channels. The same way that publishers add job boards for an additional revenue, Ordr.In lets publishers boost income from viewers who might otherwise have left the site to order food. Chains like Wyndham, Travelodge, and Super 8 and sites like Gayot quickly signed up for the service, which can be used on the web, mobile and settop boxes. We hear the startup already has a term sheet from a top five micro VC in New York and big deals coming down the pipe. Mentors like that there are so many services Ordr.In can be layered on top of (like nachos!). It has good user traction and an experienced team, which includes Founder David Bloom, who used to lead the restaurant industry team at American Express. But others say the layer it provides is &#8220;too thin.&#8221; (like bad nachos!) One mentor noted that empowering publishers has been attempted before with both jobs and marketplaces. &#8220;But you&#8217;re never going to go specifically to Eater to order food, nor will you go to Eater to find jobs at restaurants or to buy food.&#8221; They might get publisher traction, but &#8220;they won&#8217;t be able to get much revenue.&#8221; As for pivoting to the larger market for online ordering? &#8220;Good luck outspending GrubHub and Seamless to acquire customers.&#8221;&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/6152767043_74829c6134-e1318829488224.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/6152767043_74829c6134-e1318829488224.jpg?w=400" width="150" height="150" src="http://nyobetabeat.files.wordpress.com/2011/10/6152767043_74829c6134-e1318829488224.jpg?w=150" class="attachment-thumbnail" alt="Ordr.In--Restaurant E-Commerce Platform" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/piictu-team/' title='Piictu--Mobile Photo Meme Game'><img data-liked='0' data-reblogged='0' data-attachment-id="19442" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/piictu-team.jpg" data-orig-size="500,500" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;4&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;Canon PowerShot G12&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1312037906&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;6.1&quot;,&quot;iso&quot;:&quot;160&quot;,&quot;shutter_speed&quot;:&quot;0.0008&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Piictu&#8211;Mobile Photo Meme Game" data-image-description="&lt;p&gt;Before you roll your eyes at yet another photo sharing app, consider this: In just 8 weeks of private beta, Piictu managed to pick up more than 130,000 downloads. That might be because it brings a little something meme-ier to the photo game. &#8220;You won’t see pictures from last night’s dinner party, Instagram is great for that,&#8221; say brothers Jonathan and Noah Slimak. Rather, Piictu is more interested in photo interaction. You pose a challenge like, &#8220;What&#8217;s for dinner?&#8221; or &#8220;Lying down game&#8221; (i.e. planking) or &#8220;Cute!!!&#8221; and users upload photos along that theme. &lt;/p&gt;
&lt;p&gt;&#8220;It&#8217;s really interesting&#8230; it&#8217;s kind of like a memecreator,&#8221; said one mentor. &#8220;A lot of applications layer gaming mechanics, but we always understood that the reward would have to come from the photo interaction and not from an extra point or badge system,&#8221; said the brothers. Piictu already raised a $750,000 seed round from investors like betaworks, RRE, Softbank and Buzzfeed&#8217;s Jon Steinberg. But they&#8217;re also in &#8220;serious conversations&#8221; with other firms. So far, about 60 percent of the users are in the U.S. and 40 percent in other countries, like Japan. Most of the seven man team hails from Venezuela, hence the love for Caracas Arepas Bar in Brooklyn above. &lt;/p&gt;
&lt;p&gt;Mentors note the impressive traction. Some question the &#8220;narrow, narrow market.&#8221; While another says, &#8220;If they can harness that for brands you might have something.&#8221; Besides, &#8220;If the meme aspect isn&#8217;t enough, WTF is Tumblr? It&#8217;s all memes.&#8221; One advisor was even moved to quote Chris Dixon, who said, &#8220;The next big thing will start out looking like a toy.&#8221;&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/piictu-team.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/piictu-team.jpg?w=500" width="150" height="150" src="http://nyobetabeat.files.wordpress.com/2011/10/piictu-team.jpg?w=150" class="attachment-thumbnail" alt="Piictu--Mobile Photo Meme Game" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/sidetour/' title='SideTour - Peer to Peer Marketplace for Authentic Experiences'><img data-liked='0' data-reblogged='0' data-attachment-id="19434" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/sidetour-e1318848146409.jpg" data-orig-size="500,371" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="SideTour &#8211; Peer to Peer Marketplace for Authentic Experiences" data-image-description="&lt;p&gt;This is the oldest and most experienced team, with all of the members in their 30s. “Around here that makes us senior citizens,” joked co-founder Vipin Goyal. The company offers a peer-to-peer marketplace for “authentic experiences”,  like a pasta-making class from an Italian chef or a zen tea session from a Buddhist monk. This puts it in competition with local startups like SkillShare and SkillSlate, but at least they don&#8217;t have &#8220;skill&#8221; anywhere in their name. &lt;/p&gt;
&lt;p&gt;With a technical team already in place, the founders have locked down their lead investors for a seed round they will announce on Demo Day, where they hope to fill out the funding. The goal is to get an 18 month runway to build serious traction for their service. There have already been a number of sellout experiences in New York, meaning the company has some small revenue coming in. &lt;/p&gt;
&lt;p&gt;“The question is how well will they scale the service,” said a mentor. “They seem to be intent on opening in a number of cities, but hopefully they will avoid that mistake and focus on New York first.”&lt;/p&gt;
&lt;p&gt;Update: Sidetour has indeed finished its seed round, raising $1.5 million from RRE and Foundry Group. TechCrunch broke the news. &lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/sidetour-e1318848146409.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/sidetour-e1318848146409.jpg?w=500" width="150" height="111" src="http://nyobetabeat.files.wordpress.com/2011/10/sidetour-e1318848146409.jpg?w=150" class="attachment-thumbnail" alt="SideTour - Peer to Peer Marketplace for Authentic Experiences" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/594795842_a4f4b1549f/' title='Spontaneously: Social Calendar &amp; Discovery Platform'><img data-liked='0' data-reblogged='0' data-attachment-id="19423" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/594795842_a4f4b1549f.jpg" data-orig-size="500,375" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Spontaneously: Social Calendar &amp; Discovery Platform" data-image-description="&lt;p&gt;First Round Capital&#8217;s Charlie O&#8217;Donnell recently pegged the market for services that help users manage their time in the &#8220;multi-billions.&#8221; Spontaneously, which changed its name from Time Stre.am wants to get at a piece of that, namely what the founders call &#8220;the availability layer.&#8221;  &lt;/p&gt;
&lt;p&gt;The startup&#8217;s iPhone app, which is still in private beta, borrows a page from Gchat, so users have a green status is they&#8217;re free, red if they&#8217;re busy, or yellow if they have plans, but anyone&#8217;s welcome to join. The idea is &#8220;future-facing,&#8221; which helps users make plans beyond just where they are at the moment. Users can share their availability status by SMS and email, so non-members can see it as well. It integrates with your calendar and lets you select whom to send it out to. No &#8220;friending&#8221; or &#8220;following&#8221; necessary.&lt;/p&gt;
&lt;p&gt; The company is product-focused right now, but sees a potential revenue stream in taking a percentage of direct booking for an event, or suggesting venues when the app sees people are getting together. For example, Spontaneously recently met with the founder of OpenTable. &lt;/p&gt;
&lt;p&gt;They already have $700,000 of the $1 million in documentation phase. &#8220;It&#8217;s beyond soft-circles, it’s almost done,&#8221; they said Friday afternoon. Mentors spoke highly of Spencer Lazar, a former associate at Accel Partners (brothers Joshua and David Keay are pictured above), but seem a little skeptical as to how the product will turn out. &#8220;I think they&#8217;re a little in the bubble on how real people want to deal with calendaring. People don&#8217;t do calendaring on the phone. They consume calendars, but they don&#8217;t choose what do to in the next few weeks when they&#8217;re out.&#8221;&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/594795842_a4f4b1549f.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/594795842_a4f4b1549f.jpg?w=500" width="150" height="112" src="http://nyobetabeat.files.wordpress.com/2011/10/594795842_a4f4b1549f.jpg?w=150" class="attachment-thumbnail" alt="Spontaneously: Social Calendar &amp; Discovery Platform" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/urtak/' title='Urtak - Polling Tool For Enhancing User Engagement'><img data-liked='0' data-reblogged='0' data-attachment-id="19430" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/urtak-e1318846718112.png" data-orig-size="425,290" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Urtak &#8211; Polling Tool For Enhancing User Engagement" data-image-description="&lt;p&gt;Urtak is an idea that has been brewing between founders Marc Lizoain and Aaron Gibralter for four years, ever since the pair graduated from Harvard. The concept was to find a better way to capture users&#8217; response to online content and build user engagement. &lt;/p&gt;
&lt;p&gt;The duo came into TechStars and built some quick momentum, raising a seed round which allowed them to hire three additional employees. The money came from Vaizra, the local, early stage investment arm of Vaizra Ventures, a VC fund headquartered in Israel, which is also footing the bill for the Demo Day after party.&lt;/p&gt;
&lt;p&gt;“They have a chance to raise some good money on Demo Day, but selling to a lot of publishers is going to be harder than this team thinks. You need a lot of great data before you can convince those customers to use you, and you need a lot of customers before you have great data, so that’s their Catch-22.” A valid criticism, although the service is already being used by two large publishers, The Blaze and The Daily Beast, whose audiences tend to generate large amounts of opinionated data.&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/urtak-e1318846718112.png?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/urtak-e1318846718112.png?w=425" width="150" height="102" src="http://nyobetabeat.files.wordpress.com/2011/10/urtak-e1318846718112.png?w=150" class="attachment-thumbnail" alt="Urtak - Polling Tool For Enhancing User Engagement" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/ww-screen/' title='Wantworthy--Fashion Bookmarking and Discovery'><img data-liked='0' data-reblogged='0' data-attachment-id="19437" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/ww-screen.jpg" data-orig-size="450,423" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Wantworthy&#8211;Fashion Bookmarking and Discovery" data-image-description="&lt;p&gt;Lauren McDevitt got the idea for Wantworthy, a fashion bookmarking site that lets you save items from across retailers, after seeing friends use a mess of open tabs or even an Excel sheet to keep track of coveted items. So she and fellow co-founder Josh Wais built a personalized home for consumers to organize, compare and even get feedback, when and if they wanted it. Users click on a bookmarklet to add an item, and the site adds a border and resizes the photo to make it look uniform and pretty. The startup&#8217;s focused on building out the product, but is bringing in revenue through affiliate marketing networks, although that might not be the business model going forward. Top fashion bloggers showcased their own Wantworthy lists for a breast cancer awareness campaign. And Wantworthy figures they have data retailers want because it sees what items you&#8217;re interested in beyond what you add to just one cart. The aim is build relationships with brands to take a percentage of the transaction. But some mentors worry that it&#8217;s an awfully crowded market. Even Pinterest is being used a default showcase for pretty dresses. &#8220;It&#8217;s Have to Have&#8230; it&#8217;s Svpply all over again. A million people are doing fashion bookmarking,&#8221; said one mentor. Others say a competitive field means they&#8217;re on the right track. &#8220;Wantworthy I think is sort of the dark horse. It&#8217;s one of those products where every girl is like OMG, I want that, I need that.&#8221; But the mentor noted, &#8220;I don&#8217;t think a lot of people think it&#8217;s going to be that successful.&#8221;&lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/ww-screen.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/ww-screen.jpg?w=450" width="150" height="141" src="http://nyobetabeat.files.wordpress.com/2011/10/ww-screen.jpg?w=150" class="attachment-thumbnail" alt="Wantworthy--Fashion Bookmarking and Discovery" /></a>
<a href='http://betabeat.com/2011/10/the-12-sexiest-techstars-ny-companies-demo-day/zferral/' title='Zferral (Ambassador) - Manage Refferal and Affiliate Programs '><img data-liked='0' data-reblogged='0' data-attachment-id="19435" data-orig-file="http://nyobetabeat.files.wordpress.com/2011/10/zferral.jpg" data-orig-size="436,344" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Zferral (Ambassador) &#8211; Manage Refferal and Affiliate Programs " data-image-description="&lt;p&gt;Founded by a trio who met in the Midwest, Zfferal, which we hear is changing its name to Ambassador, has good traction, with a number of clients using their service and glowing testimonials from tech blogging heavyweights like Robert Scoble. &lt;/p&gt;
&lt;p&gt;The company&#8211;a platform to create, track and manage referral and affiliate programs&#8211;has already raised some seed capital from Ludlow Ventures, a Detroit-based fund that backed buzz worthy startup Hipster. Since they have Jason Baptise and Andreas Barreto of OnSwipe as official advisors, you can expect they are probably being encouraged to shoot high with their series A(wesome) on Demo Day. &lt;/p&gt;
" data-medium-file="http://nyobetabeat.files.wordpress.com/2011/10/zferral.jpg?w=300" data-large-file="http://nyobetabeat.files.wordpress.com/2011/10/zferral.jpg?w=436" width="150" height="118" src="http://nyobetabeat.files.wordpress.com/2011/10/zferral.jpg?w=150" class="attachment-thumbnail" alt="Zferral (Ambassador) - Manage Refferal and Affiliate Programs" /></a>
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