If your bank account isn’t completely depleted from overdoing at the Gap Factory store on Black Friday, there’s always Cyber Monday. More than 131 million people are expected to spend money they don’t have (us, included) on unnecessary crap this year. But, hey, that portable solar kit isn’t going to buy itself.
So, to enable your bank busting ways, we’ve assembled a list of New York-based companies who’ve slashed their prices to ease your holiday shopping list a bit.
An estimated 131 million people are expected to shop online today, which doesn’t seem that different from any other day. [NBC News]
Under interim CEO John Chen, BlackBerry is going to trick people in “emerging markets” into buying its products. [AllThingsD]
“@instagram.com” email addresses could be a thing. [TechCrunch]
The tech community has little interest in helping Kanye fulfill his DONDA dreams. [Valleywag]
Ben and Jerry’s ads on Instagram are less aggravating than other brands’ promos are. [AdWeek]
Let's Go Shopping
Cyber Monday out of the box That glorious, pajama shopping-enabled holiday, Cyber Monday, is less than a week away now. And Birchbox is rolling out several ways to take advantage of their deals for the occasion. First up, they launched their shopping app last week so you don’t even need to support the weight of a laptop while buying presents from your couch. Next, Birchbox is generous enough to give you a Rebecca Taylor-designed makeup pouch when you spend at least $55 on other stuff. So, not every present has to be for someone else. And finally, they’re instituting a points system for the day that can get you up to a $30 value when you spend $100. Sounds like it’s time for some extra fancy smelling face goop!
This year, the misleadingly titled Cyber Monday is projected to be the biggest shopping day in history for online retailers. FedEx is forecasting that the Monday after Thanksgiving, Dec. 2, will produce the “company’s highest volume in history,” Read More
Law and Order
President Barack Obama blew Mitt Romney away when it came to raising money from employees of America’s top technology companies, according to Nate Silver. Maybe that had something to do with the president’s ability recruit talent to build his campaign’s much-ballyhooed IT infrastructure. [NYT]
Reddit co-founder Alexis Ohanian just wanted to make the world Read More
Anyone searching for cheap, counterfeit sports memorabilia, media, clothing and jewelry today may be disappointed. In conjunction with other law enforcement agencies around the world, U.S. authorities have taken down 132 domain names as part of their Project Cyber Monday. This marks the third year for the project, which goes after sites identified as sources for fake, illegal goods.
Immigration and Customs Enforcement (ICE) issued a statement about the take-downs, which noted authorities targeted sites meant to fool unwitting consumers “into unknowingly buying counterfeit goods as part of the holiday shopping season.”
Some data from Fab.com’s blog-happy CEO Jason Goldberg, who checked in with some data earlier this week from Fab’s Cyber Monday sale. Mr. Goldberg includes a triumphant illustration that would be a hockey stick if it weren’t a bar graph (and if it included all those early pivots). But as such, Fab’s orders by month have been steadily growing and in November, the company had what looks like more than a 33 percent increase, likely due to the big sale. Fab did more than $1.1 million in discounted deals
on Monday alone Friday through Monday, the company reports.
Just a quick hit from the front lines of the e-commerce madness. One of New York’s big daily deal players, ideeli, just fired off an email on their Black Friday sales. The economy as a whole may be in the toilet, but that’s not showing up in their numbers.
- ideeli doubled revenue over last year for the Black Friday weekend.
- Visits to the site were up 30% over last year during the same period.
- Conversion rate was up 50%. Not only did more customers visit, they bought more.
- Over the Black Friday weekend, mobile traffic was double compared to same period last year. ideeli is now seeing over 20% in sales coming from mobile devices.
- Cyber Monday sales were up 36% as of 2pm yesterday.
The dark economic climate may in fact be contributing to ideeli’s success.