Kickstart It

Man Reveals Mystery Product Behind Genius Blind Crowdfunding Campaign

Mr. Bishop. (Facebook)

The week-long anticipation is finally over. Jordan Bishop, the Toronto man behind the Internet’s first blind crowdfunding campaign, has finally revealed his mystery product: greeting cards.

Mr. Bishop launched the crazy — but also genius — Crowdtilt campaign last Wednesday, wherein he proclaimed, “I’m going to do something I’ve never seen done before: I’m going to sell you my product before I tell you what it is.” Read More

Kickstart It

Crowdfunding For Invisible Product Takes Off, Potato Salad Suddenly Seems Worthwhile

Mr. Bishop: crazy, brilliant, or both? (Facebook)

“I’m going to do something I’ve never seen done before,” Jordan Bishop wrote in a Medium post on Wednesday. “I’m going to sell you my product before I tell you what it is.”

Mr. Bishop is the founder of what he claims is the Internet’s first blind crowdfunding campaign, which launched Wednesday. To clarify, Mr. Bishop is asking the Internet to buy his product without even telling people what, exactly, they’re paying for. Read More

Off the Media

Skimming Off The Top: Social Giving Sites Take a Huge Cut Of The Check

offthemedia-1

Last week, a friend from elementary school’s house burned down. She lost everything. Since they were renters, none of the stuff in the house was insured. Worse yet, it was the cherry on top of an already heartbreaking week in which her little dog had been killed by another dog.

Due to the marvel of social media and social tools, another friend immediately set up a campaign with the site Give Forward to raise $12,000 for a “Start From Scratch Fund” on my friend’s behalf. Almost immediately, the first $10,000 was raised. Read More

Expert Thoughts

Here’s How I’m Spending the $589,660 I Raised on Kickstarter

I worked for many years in a corporate environment before starting Albino Dragon. In that time there was a vicious animal that always found its way into projects: scope creep. Let’s look at the what Wikipedia has to say about it first:

Typically, the scope increase consists of either new products or new features of already approved product designs, without corresponding increases in resources, schedule, or budget. Read More