App for That

Mr. Hauberg.

Embark NYC Wants To Get You There On Time

Kelly Faircloth is a guest blogger for Betabeat.

The travails of the New York City subway rider often seem endless, and while that late night map is undeniably snazzy, it’s going to take something a little more technically sophisticated to sort out the average rider’s woes.

Enter the MTA’s App Quest competition. Each of the 42 apps submitted make use of MTA data to create a better (or at least a less painful) mass transit experience. The judging criteria: quality, implementation, and potential impact. Even the runners up were promising: Free NYC Subway Location helps find the nearest station, and Notify Me NYC automatically alerts users if their usual train goes awry. Voters went for CityMaps.com, which melds real-time information from both subways and local businesses. But it was trip planner Embark NYC that took home the $5,000 grand prize. Read More