#WAKEUPCALL

See Ya, Ice Bucket Challenge: #WAKEUPCALL Touted As the Internet’s Newest Charity Craze

Nicky Hilton's #WAKEUPCALL selfie. (Instagram)

The furor surrounding the ALS Ice Bucket Challenge might have cooled off, but now there’s a new charity initiative getting ready to clog up your Facebook newsfeed taking social media by storm.

The latest craze, #WAKEUPCALL, has seen celebs sharing photos of themselves waking up in the morning, and then nominating their fellow famous folk to do the same — as well as make a contribution to Unicef UK’s efforts to aid Syrian children. Read More

Off the Media

Skimming Off The Top: Social Giving Sites Take a Huge Cut Of The Check

offthemedia-1

Last week, a friend from elementary school’s house burned down. She lost everything. Since they were renters, none of the stuff in the house was insured. Worse yet, it was the cherry on top of an already heartbreaking week in which her little dog had been killed by another dog.

Due to the marvel of social media and social tools, another friend immediately set up a campaign with the site Give Forward to raise $12,000 for a “Start From Scratch Fund” on my friend’s behalf. Almost immediately, the first $10,000 was raised. Read More

Planet Reddit

Reddit Back In The Red: Site To Give 10% Of Ad Revenue To Charity

Making money is cool. (Getty)

On Friday, Reddit made an announcement that it would be donating ten percent of its 2014 ad revenue to charity.

According to a blog post by Reddit CEO Yishan Wong, Reddit will calculate its ad revenue at the end of the year, and then let Redditors nominate and vote on the non-profits they’d most like to support. Once the community has determined its top ten non-profits — and yes, Reddit reserves the right to ignore all suggestions from trolls, the post says — the site will distribute the funds proportionally among the winning charities, based on how many votes each one received. Read More

Selfie Nation

‘Selfie Police’ Will Make You Pay to Post That Duck Face Mirror Shot

Selfie Police! Amanda Bynes, you are definitely under arrest. (Facebook)

Let us all rejoice, because kids are finally using their wide-eyed pouting powers for good and not evil.

As the Huffington Post reported, two Brigham Young University students have created a project called the Selfie Police, wherein participants are encouraged to donate a dollar for every selfie they take. One-hundred percent of the proceeds go to Vittana, a charity that helps low-income kids afford a college education. Read More

Philanthropy and Tech

Too Busy (or Lazy) To Volunteer? Exec Lets You Pay Someone to Volunteer for You

(Photo: Exec)

Sometimes when we pass a homeless person on the way into our multi-million dollar luxury Chelsea apartment, or our driver takes us through the island slums to get to our private beach on St. John’s, we suspect that we should probably think about giving back a little bit. People are, like, poor, you know? But the problem is that we’re frequently so busy being the CEO of a Very Important Venture-Backed Startup that we don’t have the time to go volunteer somewhere.

For that, we are thankful that Exec exists.

The San Francisco-based startup is a lot like TaskRabbit, minus the price bidding for each task. All execs make a flat rate fee of $25/hour, and you can hire them to do everything from personal shopping to cleaning to research. Starting today, you can also hire them to volunteer for you. Read More