Betabeat makes no secret of its disdain for Go Daddy’s series of “smart vs. sexy” ads. They make this reporter want to toss a brick in the shape of Andrea Dworkin‘s face through a plate glass window before escaping in a getaway car blaring Bikini Kill, Thelma and Louise style.
The august executives of Go Daddy, however, are very proud of their Super Bowl ad, featuring supermodel Bar Refaeli loudly and lewdly sucking face with an anonymous tech nerd meant to symbolize “smart.” They’ve released a statement trumpeting how many new customers the spot delivered (in conjunction with a second ad, which featuring nagging wives trying to talk their husbands out of brilliant ideas).
But it seems the announcement was primarily an excuse for the executives of Go Daddy to laugh publicly at their own jokes. Read More