BuzzFeed, the Internet’s biggest time suck, announced in a press release today that it has raised $20 million in a series D round led by NEA Ventures, bringing its total raised to $46.3. In addition to churning out more image-heavy listicles and starting spats with fellow popular Internet properties like Gawker and The Oatmeal, BuzzFeed intends to use the money to “build the next great media company.”
Be Like the Virus
BuzzFeed announced its next fully staffed beta will be (as we suspected) tech coverage. The startup has poached again to fill out the new masthead, nabbing Matt Buchanan from Gizmodo and John Herrman from Popular Mechanics. The two bloggers are BuzzFeed’s lastest in a string of hires from other publications that included Rosie Gray of the Village Voice and Doree Shafrir of RollingStone.com.
Mr. Smith “had admired the work Matt did at Gizmodo and had him and John recommended to me by a long list of people I really trust,” he told Betabeat in an email.
Betabeat met Jonah Peretti, Huffington Post co-founder and now founder and CEO of BuzzFeed, in mid-January 2012, just after the hiring of Ben Smith to head up the brand new original news reporting team. It was also just after the announcement of a $15.5 million round of funding and just as the 70-some employees Read More
Just a few weeks after poaching star political reporter Ben Smith from Politico and scooping CNN at the Repulican Primaries, Buzzfeed announced a big new round of funding to build out their operation. The company is raising a $15.5 million series C from lead by New Enterprise Associates and followed on by Lerer Ventures, Hearst Media, Softbank and RRE Capital.
BuzzFeed had arguably one of its first big scoops last night since it hired Politico rockstar Ben Smith earlier this month, beating the major media outlets. “McCain To Endorse Romney Tomorrow,” is the headline on the un-bylined post, slipped to the blog by a “well-placed former McCain aide” early this morning. It must have tasted sweet to read the words, “News of the endorsement was first reported by BuzzFeed Politics,” on CNN’s version of the story, now the top result in Google News.