betaworking

Skip the Round-Ups: ‘Homescreen’ Will Tell You What Apps Everyone Is Really Using

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You’ve probably been bombarded by dozens of year-end listicles and slideshows of 2014’s best apps, you head spinning from hundreds of new suggestions. Well, come on in from the storm: There’s something to help you sort through all of the madness.

Homescreen, a new app from Betaworks, is compiling an organized, networked database of what apps everyone is using. The app allows users to upload pictures of their smartphone home screens, uses image recognition to builds a database of what apps everyone is using. The whole system links to Twitter so you can see who an app’s most influential users are and what your friends’ favorite apps are. Read More

Got Marketing?

Forget PR Emails: App Used Heartfelt Letters, Nabbed Thousands of Downloads and Investor Interest

Dojo helps users find fun things to do in London (Twitter).

In this so-called tech- bubble of ours, it’s important to make your product stand out. And let’s be honest, publicity tactics like distributing flyers and spamming everyone with poorly-written PR emails isn’t good for anyone.

One London startup got much further by channeling their creativity instead of relying on typical marketing strategies. Dojo — an app that helps users find fun restaurants, popups and events — actually garnered 3,000 downloads in two weeks by handing out personal letters. Read More

Facebook

Facebook Builds Yet Another New App — This One For Sharing Private Updates

We made a new thing lol. (Photo by Justin Sullivan/Getty Images)

Remember how much you totally loved Facebook’s new Messenger app (JK please get it off our phones forever)? Well, there’s a chance Facebook’s going to be releasing another new app — and no, we’re not talking about that Slingshot thing.

Facebook has apparently built an app codenamed “Moments,” according to Techcrunch. The app, should it be released, would reportedly let users share personal updates with small groups of friends and family. Read More

An App for That

This App Schedules Your Coffee Dates Without Dozens of Awkward One-Line Emails

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Scheduling a coffee date can be a logistical nightmare, a whirling dance of quick back-and-forth emails: “Where should we go?”; “What neighborhood are you in?”; “Do you have a favorite spot?”; “You pick the place, I’ll be there!”; “What time is best for you?”; and finally the sociopathic, “I’m up for anything!”

Up For Coffee is an app that wants to streamline the whole process so that you can skip the chatter and save time for more important daily hassles. It was created by eCoustics.com founder Brian Mitchell, who bootstrapped the production costs to build the app as a side-project. Read More

App Economy

Over It: People Aren’t Downloading New Apps That Much

#NoNewApps. (Photo: STR/AFP/Getty Images)

New apps: who needs ‘em, amiright? Sure, it seems exciting at first to be able to order pizza or determine what a mannequin is wearing all from the comfort of your iPhone screen, but ultimately, don’t we all just want to check Facebook, Twitter, Snapchat and Instagram and be done with it?

A recent survey by Deloitte confirms that the average number of smartphone apps downloaded per month has been decreasing over the past year in the U.K., the Telegraph reports. Read More